• Alli Blum's Tips for Getting Org-Wide Buy-In for The JTBD Framework

  • May 12 2024
  • Length: 34 mins
  • Podcast

Alli Blum's Tips for Getting Org-Wide Buy-In for The JTBD Framework By cover art

Alli Blum's Tips for Getting Org-Wide Buy-In for The JTBD Framework

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  • Summary

  • Today, Alli Blum shares her expert insights on getting organizational buy-in for the Jobs To Be Done (JTBD) framework. Dive into discussions on understanding customer progress, building relationships for buy-in, and implementing JTBD with host Ramli John.

    🎉 About Alli Blum

    Alli Blum is a growth, innovation, and leadership consultant who is an advocate for customer-centric initiatives within organizations. With a passion for creating positive change and building collaborative relationships, Alli has honed her expertise in gaining org-wide buy-in for the Jobs to be Done (JTBD) framework.


    ✨ Useful links

    • Alli Blum's website — https://alliblum.com/
    • Alli's Linkedin — https://www.linkedin.com/in/alliblum/
    • Switch interviews and strategic context with Alli Blum — https://userlist.com/podcast/switch-interviews-strategic-context-with-alli-blum/
    • How SaaS marketers can get buy-in on qualitative research — https://www.forgetthefunnel.com/resources/getting-saas-customer-research-buy-in
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