Blue Is The New White: Episode #173

I Car is an international not-for-profit organization dedicated to providing the information, knowledge and skills required to perform complete, safe and quality repairs. They’ve been in business for 45 years and have a huge impact in the skilled trades.

Today we talk to Dara Goroff and Arianna Sherlock about their success & initiatives. And extract important information and advice that you can implement in your own business.

Through the conversations, we learn:

• How to market to industries people don’t know much about
• Recruiting strategies for the next generation of skilled trade workers
• The impact of having a culture of learning
• What the auto industry looks like without talent
• And much more!

Don’t forget to subscribe to this channel, and on our website blueisthenewwhite.com to receive all the latest updates. You can now find this podcast on Iheart Radio, Sirius XM, and Pandora. As always, we rely on the word of mouth from our listeners to further the mission. So if you enjoyed this episode, please hit that follow button. It ensures we can continue producing this content. The future generations of blue-collar business owners depend on it. On you!

Also, if you’re looking to advance your blue collar career or propel your business, be sure to check out the BRAND NEW Blue is the New White Academy at bitnw.academy

Thank you again and enjoy this episode of Blue is the New White with Dara & Arianna.

https://www.i-car.com/

https://www.collisioncareers.com/