BIG Truths of Small Business  Por  arte de portada

BIG Truths of Small Business

De: Joe Watkins & Travis Cassell
  • Resumen

  • Having recognized over decades that small business works differently than big business, serial entrepreneurs , Joe Watkins and Travis Cassell, take us on a journey to quantify, qualify, and strip back the curtains of small business successes and failures, and to uncover the real stories behind their leaders, owners, and founders. They will talk philosophy, politics, culture, music, and good old fashion small business fundamentals as they interview small business owners all over the southeast of America to discover the golden nuggets, hidden gems, fast tricks, and trade secrets as to what makes a great small business tick. Furthermore, they will unravel the TRUTHS of what's REALLY important as they analyze how to maintain balance in your physical, mental, emotional, spiritual, and social lives.
    Copyright 2024 Joe Watkins & Travis Cassell
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Episodios
  • Ep 57 - Having Trouble Redefining Who You Are in Business? in Life? Learn How To Change Your Trajectory.
    Feb 27 2024

    Do you find yourself struggling to redefine who you are in business or life? Do you see yourself as a particular brand? Do others? Would you like to redefine your personal brand? This episode of Big Truths of Small Business Podcast discusses how Joe and Travis reinvented themselves in business through a creative experience on a business trip to Nashville, TN.

    Thanks for Listening!

    Your Hosts: Joe Watkins and Travis Cassell


    Listen to BIG Truths of Small Business Podcast on:

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    Contact Us at info@bigtruthsofsmallbusiness.com

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    1 h y 8 m
  • Ep 56 - Small Business Owners can Greatly Benefit by Supporting Local Charities with Drew Walston of Mighty Hero Homes
    Feb 15 2024

    We are excited to have Drew Walston with Mighty Hero Homes on this episode of the Big Truths of Small Business helping us unpack the benefits of entrepreneurs and small business owners supporting local charities. Drew shares his heart as to how and why housing homeless veterans in a permanent way is important to him, his team, and our nation. From corporate America to successful small business owner to building a lasting non-profit, Drew stirs up a real conversation with Joe and Travis about the good that small businesses can do, the investment and heart change that can occur in us, and the lasting impact good charities have in our communities. To learn more about Might Hero Homes and Drew Walston, click the links below.

    https://mightyherohomes.org/

    https://mightyherohomes.org/pages/drew-walston

    https://www.bigtruthsofsmallbusiness.com/

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    1 h
  • Ep 55 - How do you ACTUALLY determine who is an expert in a subject matter in a crowded social media field of experts?
    Jan 29 2024

    When evaluating where to get information including social media experts, consider the following factors:

    Reputation and Track Record:

    • Look for individuals with a proven track record of success in social media. Check their past projects, client testimonials, or case studies.

    Expertise and Niche:

    • Choose experts who specialize in your industry or niche. Their understanding of specific markets can be more valuable than general social media knowledge.

    Consistency and Presence:

    • Experts who consistently produce valuable content, whether through podcasts, blogs, or social media, often have a good grasp of the subject matter.

    Engagement and Community:

    • Assess the level of engagement they have with their audience. Active and responsive experts are more likely to provide valuable insights.

    Credentials and Education:

    • Look for experts with relevant education or certifications in social media marketing. This can indicate a commitment to staying updated in the field.

    Networking and Associations:

    • Consider experts who are associated with reputable organizations or have strong connections within the industry.

    Adaptability:

    • Social media is dynamic and constantly evolving. Choose experts who demonstrate adaptability and a willingness to learn and incorporate new trends.

    Transparency:

    • Experts who are transparent about their methods, successes, and even failures can be more trustworthy.

    Alignment with Your Goals:

    • Ensure that the advice and strategies offered align with your business goals and values.

    References and Recommendations:

    • Seek recommendations from colleagues, peers, or trusted sources who have experience working with social media experts.

    During the podcast, Joe Watkins and Travis Cassell may discuss some of these factors or provide additional insights based on their own experiences and expertise. If you have access to the episode, listening to it would likely offer more specific and detailed guidance.

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    59 m

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