BV40: John Fernandes: Music changes your state.

• How music can change your state.

• Music facilitating crying.

• “Music and films really touch me and affect me and move me as a person. They make me feel incredibly elevated. I have felt the highest highs emotionally from music and film and I can experience incredible sadness and sorrow through music and film.”

• The music industry in India.

• “If you want to make money and have a proper career that affords you everything you want you have to focus on the business side.”

• “You can never tell someone what you’re worth”

• "How can you tell someone what you’re worth without actually telling them?"

• “Most people will only remember the last (extra) half an hour of the show.”

• “What we set out to do is delight clients”

• “They should be so in awe that they can’t help the next day but to talk about you. That’s when you’re a brand.”

• Endorsement, social proof and the value given by our fellow man.

• “I believe in manifestation but in the way that you have to clearly define that goal in your mind. You have to be able to picture it, feel it, taste it. And that guides you. It puts you in a position to be able to achieve that.”

• "Play for all 5 people in the crowd. One of them could be the one who makes the change."

• “There is so much mediocre work going on in the world today that when you go above and beyond it really stands out.”

• “The brand is always on.”

• “1 person can influence 100 people. For each 1 person that supports you, you potentially add another 100 to your network.”

• “Family. That’s one of my main values.”

• “I believe how you treat your family is how you treat the world around you.”

• “It starts with family values and it just expands out of that”

• “I believe that we have to be the best that we can be.”

• “The day you stop growing is the day you die.”

• “How do we make this better?”

• “It can always be better. It’s never the best.”

• “I don’t want to ever chase money for the sake of money. I want to chase these other things: Craftsmanship, excellence, values, growth, connections, people. Everything else is just a biproduct of that. If my money has grown it’s just a bi-product of that.”

• “I don’t believe this is a finite world. There’s plenty to go round. So we’re fine actually.”