Episodios

  • The Daily: How Netflix is Holding On To Its Streaming Crown, The Biggest Question for Its Ads Business, and More | Jul 25, 2024
    Jul 25 2024

    On today's podcast episode, we discuss why Amazon was able to grow subscribers and revenue by such an unexpected amount, the biggest question surrounding its ads business, and the most significant threat facing Netflix at the moment. Tune in to the discussion with host Marcus Johnson and analyst Daniel Konstantinovic.

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    For a transcript of this episode click here:

    https://www.emarketer.com/content/podcast-daily-how-netflix-holding-on-its-streaming-crown-biggest-question-its-ads-business-more

    © 2024 EMARKETER

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    21 m
  • Reimagining Retail: Prime Day 2024—How Summer Shopping Behavior is Changing and How Marketers Should React | Jul 24, 2024
    Jul 24 2024

    On today’s podcast episode, we discuss this years Prime Day. Was Amazon's ad platform breaking on the day a big deal, how other retailers event day behavior is changing, and how the shopping holiday is impacting the back-to-school season. Listen to the conversation with our analyst Sara Lebow as she hosts analysts Sarah Marzano and Zak Stambor.

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    For a transcript of this episode click here:

    https://www.emarketer.com/content/

    © 2024 EMARKETER

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    20 m
  • The Daily: Why Organic Social is Making a Comeback, Why The Ad Market Still Feels Bleak, and More | Jul 23, 2024
    Jul 23 2024

    On today's podcast episode, we discuss how organic social is having a resurgence, what brands are building communities around, and how brands are embracing ad-free features like the comments section and direct messaging. "In Other News," we talk why the ad market still feels so bleak and what X can do to turn the ship around. Tune in to the discussion with our director of Briefings Jeremy Goldman.

    Reports mentioned in this episode:

    https://content-na1.emarketer.com/organic-social-strategies-that-work?_ga=2.54073960.1739760313.1717776504-916560001.1689791357&_gl=1*gc3yw8*_ga*OTE2NTYwMDAxLjE2ODk3OTEzNTc.*_ga_XXYLHB9SXG*MTcxNzc3NTYyMC41Mi4xLjE3MTc3NzY1MDMuNjAuMC4w*_gcl_au*NTQ5NjY4NjI2LjE3MTQwNTYwMDEuMTMzNTk1NzQ3MC4xNzE3Njg5MTQ5LjE3MTc2ODkxNDg.

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    advertising@emarketer.com

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    Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

    For a transcript of this episode click here:

    https://www.emarketer.com/content/podcast-daily-why-organic-social-making-comeback-why-ad-market-still-feels-bleak

    © 2024 EMARKETER

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    20 m
  • The Daily: How Our Media Time is Changing—A Bad Milestone for TV, Social Media Time Falls, and More | Jul 22, 2024
    Jul 22 2024

    On today's podcast episode, we discuss how the time we spend with media is changing—a double milestone for digital and mobile, when time spent watching CTV will catch up with linear TV, and why social media time will fall for the first time ever. Tune in to the discussion with host Marcus Johnson, director of forecasting Oscar Orozco, and forecasting writer Ethan Cramer-Flood.

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    Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

    For a transcript of this episode click here:

    https://www.emarketer.com/content/podcast-daily-how-our-media-time-changing-a-bad-milestone-tv-social-media-time-falls-more

    © 2024 EMARKETER

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    20 m
  • The Weekly Listen: The Major AI Adoption Issue We're Not Talking About, The Smart Tech That's Missing, and How to Turn X Around | Jul 19, 2024
    Jul 19 2024

    On today's podcast episode, we discuss the one major hurdle to AI adoption that's not being discussed enough, the smart tech that's missing from your life, how to get X closer to its former glories, if it would be better to have an AI boss than your current human one, a grizzly consequence of global warming, and more. Tune in to the discussion with guest host Bill Fisher, and analysts Evelyn Mitchell-Wolf, Carina Perkins, and Max Willens.

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    Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

    For a transcript of this episode click here:

    https://www.emarketer.com/content/podcast-weekly-listen-major-ai-adoption-issue-not-talking-about-smart-tech-missing-how-turn-x-around

    © 2024 EMARKETER

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    34 m
  • The Daily: The Future of Streaming | Jul 18, 2024
    Jul 18 2024

    On today’s podcast episode, we discuss the future of streaming, which streaming service stands out above the rest, how streamers are bringing more sports programming online, and what kind of programming people watch. Listen to the discussion as host Marcus Johnson welcomes analysts Paul Verna and Daniel Konstantinovic to the podcast.

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    For a transcript of this episode click here:

    https://www.emarketer.com/content/podcast-daily-future-of-streaming

    © 2024 EMARKETER

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    23 m
  • Reimagining Retail: The Rise of Commerce Media and Who Should Be Introducing Media Networks | Jul 17, 2024
    Jul 17 2024

    On today’s podcast episode, we discuss the differences between commerce media networks and retail media networks, how financial services and payment companies are leveraging media networks, who has been successful in the space so far, and who we expect to launch a media network in the next year. Listen to the conversation with our analyst Sara Lebow as she hosts analysts Sarah Marzano and Maria Elm.

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    Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

    For a transcript of this episode click here:

    https://www.emarketer.com/content/podcast-reimagining-retail-rise-of-commerce-media-who-should-introducing-media-networks

    © 2024 EMARKETER

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    25 m
  • The Banking & Payments Show: Leveraging Finfluencers | Jul 16, 2024
    Jul 16 2024

    Today’s podcast episode of The Banking & Payments Show examines if the financial services sector should leverage social media influencers. In ‘Story by Numbers,’ we discuss how the majority of users have seen someone reviewing or recommending financial products on social platforms and what this means. In ‘For Argument’s Sake,’ we argue nicely about whether the risks of using finfluencers outweigh the rewards. Listen to the conversation as host, Rob Rubin, welcomes analysts Jasmine Enberg and Lauren Ashcraft to the podcast.

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    Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

    For a transcript of this episode click here:

    https://www.emarketer.com/content/podcast-banking-payments-show-leveraging-finfluencers

    © 2024 EMARKETER

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    21 m