Episodios

  • Biz Bite Episode 11: Turning Yelp Leads into Sales: Strategies for Service Pros
    Aug 27 2024

    In ep. 11 of the "Biz Bites" series, we dive into how services businesses can leverage Yelp to attract and convert leads. Discover impactful features to get your business found, from setting up your service area to selecting the right services offered. Learn tips for optimizing your Yelp profile, responding quickly to job requests, and converting a message or job request on any platform into a paying customer.

    Yelp tools that help a home services business attract qualified leads


    4 tips for turning job requests into sales

    Más Menos
    13 m
  • Digital Marketing Simplified with GoDaddy
    Aug 22 2024

    Host Emily Washcovick interviews Amy Jennette, the Integrated Marketing and Product Marketing lead at GoDaddy. Discover how GoDaddy empowers small businesses with digital marketing tools, AI-driven solutions, and SEO strategies. Learn practical tips on building your brand, creating a content calendar, and leveraging customer reviews to enhance your online presence. Whether you're a new entrepreneur or looking to grow your business, this episode offers valuable insights to help you succeed.

    GoDaddy Resources
    GoDaddy AI Prompt Library
    More about the episode
    Theme Music by Ali Schwartz and Meserole Sound

    Más Menos
    36 m
  • Biz Bite Episode 10: Lessons from MICHELIN-starred restaurants to help any business on Yelp
    Aug 20 2024

    In ep. 10 of the “Biz Bites'' series, learn from MICHELIN-starred restaurants on Yelp. Highlighting an article by Kristi Lindahl, Emily discusses how these top-tier restaurants utilize Yelp's free tools to boost visibility and attract customers. From high-quality photos and accurate business hours to leveraging amenities and responding to reviews, the episode offers actionable tips for any business. Tune in to discover how to maximize your Yelp presence and enhance customer engagement.

    More about the episode
    Theme Music by Ali Schwartz and Meserole Sound

    Más Menos
    15 m
  • Exterminating the Hassle From the Pest Control Experience
    Aug 15 2024

    In this rerun of a season 2 favorite, hear how Ben and Jenny McAvoy created Insectek, a pest control business that puts communication and customer service at the forefront. Their efforts have curated life long customers like reviewer Rosie P. Insectek turned her stressful pest encounter into a seamless experience. You’ll also hear more from Ben and Jenny about the values that guide their hiring and training processes.

    Insectek Pest Solutions - Yelp Ads Case Study
    Insectek Pest Solutions Yelp Page
    Theme Music by Ali Schwartz and Meserole Sound

    Más Menos
    25 m
  • Biz Bite Episode 9: Getting Started with Advertising
    Aug 13 2024

    In ep. 9 of the “Biz Bites'' series, we talk about online advertising and the options available with Yelp, as well as how to decide if your business should work with a marketing agency. We also cover the available solutions and benefits for marketing agencies that are interested in becoming a part of the Yelp Advertising Partner Program.

    More about the episode
    Theme Music by Ali Schwartz and Meserole Sound

    Más Menos
    12 m
  • How Salt & Straw Expanded to Miami with Community and Creative Flavors as the Focus
    Aug 8 2024

    In this rerun of a Season 2 favorite, hear from owner Kim Malek on how she expanded her community based ice cream shop to be in markets across the country, all with a local feel. Miami reviewer Diandra shares how Salt & Straw made a splash in FL, and what local collaborations had her excited to visit the business. Also hear great advice for growing and managing a team of employees that reflect your brand and culture, and engage well with customers.

    Local Business Summit ft. Kim Malek
    Salt & Straw (Coconut Grove location)
    More about the episode
    Theme Music by Ali Schwartz and Meserole Sound

    Más Menos
    32 m
  • The Art of Connection: How Black Serum Tattoo Creates a Welcoming Space
    Aug 1 2024

    Join host Emily Washcovick as she explores the success behind Black Serum Tattoo with owner Brücius Zylander. In this episode, Brücius shares key takeaways on running a small business: refer clients elsewhere if you don’t offer the service they need, create an atmosphere that reflects your mission and values, and ensure your business mirrors the diversity of your community. Learn how great customer service and a meaningful workspace contribute to stellar reviews and long-term success.

    Black Serum Tattoo
    More about the episode
    Theme Music by Ali Schwartz and Meserole Sound

    Más Menos
    31 m
  • Mastering Customer Service & Communication: Lessons from a Landscaping Pro
    Jul 25 2024

    Nature’s Friends Landscaping isn’t just transforming gardens – it’s revolutionizing local landscaping services. Founded by Cliff Bressler, this business brings expertise and personalized care to every project. Nature’s Friends Landscaping caters to homeowners, offering a range of services from tree work to complete garden makeovers. Loyal customer and Yelp Elite Liz S. also shares how Cliff’s reliable, knowledgeable, and responsive approach has exponentially improved her outdoor spaces.

    Nature's Friends Landscaping
    More about the episode
    Theme Music by Ali Schwartz and Meserole Sound

    Más Menos
    25 m