Ever wondered how focus groups could be the game-changer for navigating complex liability issues in civil litigation? Imagine unlocking jurors' hidden perspectives and using these insights to your strategic advantage. This episode takes you through real-world applications, like contributory negligence in construction injuries or multiple defendants in medical malpractice cases. We dive into the nuances of a recent car crash case involving seatbelt usage to show you how a layered presentation strategy can yield invaluable insights.

We also discuss the crucial practice of conducting and recording debrief sessions right after focus groups. Learn why transcribing and creating memo reports can elevate your mediation preparation and case strategy. From clarifying responsibility to uncovering critical facts, we lay out how focus groups can help frame information for the best outcomes. Plus, we offer practical resources and invite you to join our email list for upcoming courses on running your own focus groups. Don't miss out on these essential techniques that could transform your approach to complex liability cases.

In this episode, you will hear:

• Navigating a common challenge in civil litigation: problematic liability

• The value of a layered presentation strategy

• The role of focus groups to uncover hidden factors in complex liability cases

• The importance of conducting and recording debrief sessions immediately

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Supporting Resources:

In the episode, I mentioned Episode 112 where we look at a specific case example for flipping contested liability and expanded blog.

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Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know I sent you.