Your brand is your business! You know it!

Cat Coley sits down with Ati Grinsprun to discuss how important it is to build an authentic brand to have a successful business. Ati shares the essentials in personal branding and your need to be clear and consistent with your business offerings.

Ati’s journey showcases lessons she learned from offer to success through genuine connections and authentic recommendations.

If you want to cut the noise and build a truly authentic brand, Cat and Ati have you covered!

Episode Highlights:

• The importance of starting with one clear offer and refining it over time.

• How authentic, genuine connections lead to strong relationships and referrals.

• Practical strategies for maintaining brand clarity and consistency while scaling your business.

Build a brand that is authentically you to building business success!

RESOURCE:

The Profitable Personal Brand Quiz

About Ati Grinspun

Ati is an acclaimed Personal Branding Coach and Photographer specializing in serving dynamic female entrepreneurs who are the soul and face of their business. She is deeply committed to helping women unravel the complexities of online and offline visibility - making it not just manageable but also a thrilling experience to show up authentically.

Passionate about nurturing meaningful connections among female entrepreneurs, Ati serves as a pivotal force in bridging the gap between business success and personal fulfillment. With her infectious energy and keen expertise, she turns the often overwhelming task of personal branding into an exhilarating journey of self discovery and expression.

As the visionary founder of the “Be You Brand Academy”, she has created a transformative platform designed to sky rocket women to new heights in their respective fields. A sought-after speaker and best-selling author, Ati is driven by her profound belief that when women excel in business, they become catalysts for positive change on a global scale.

By empowering women to discover their unique voice, Ati is not building brands - she’s igniting revolutions.

Connect with Ati

Instagram

Pinterest

Facebook

https://atigrinspun.com/

🎙️Host Cat Coley

🎧Produced by Admin Avenger

If your story is holding you back because you are ashamed…Let Cat be the first to tell you…YOU ARE BRAVE!

Cat Coley is here to navigate you through sharing your story and to stop giving a CRAP about other people’s opinions! Cat reflects on her journey from seeking approval to embracing authenticity, using a recent anecdote about wearing a bold neon outfit as a metaphor for her broader evolution.

Cat’s insights on overcoming the fear of judgment and the importance of being true to oneself. She recounts her past tendency to share only the palatable parts of her story and the pivotal moment that led her to embrace full transparency. Addressing the impact of negative comments on her entrepreneurial journey and how she transformed these experiences into valuable lessons in resilience.

Your story is unique and worthy of being told!

“Those who mind don’t matter, and those who matter don’t mind.” ~ Dr. Seuss

Episode Highlights:

• Cat discusses her shift from seeking approval to embracing authenticity.

• Cat shares a personal anecdote about wearing a bright neon outfit despite potential judgment.

• Cat emphasizes the value of sharing your full story, including the difficult parts, to inspire and help others.

RESOURCES:

She Rises Studios Featuring Cat Coley (APPLE)

She Rises Studios Featuring Cat Coley (Spotify)

What is your blueprint? Were you raised to become a doctor? Maybe the corporate world shook up your life allowing you to pivot off the known path…

Cat Coley sits down with Jeanette Cefre, a Content Activation Coach explore how her journey from corporate baddie to empowering entrepreneur. Jeanette candidly shares pivotal moments and insights that shaped her path, highlighting the importance of finding one's zone of genius, embracing challenges, and staying true to personal and professional aspirations.

Jeanette Cefre emphasizes the significance of aligning passion with purpose, particularly in empowering women and communities, including her commitment to supporting women in the Philippines. Her reflections on pricing strategies and the intersection of personal and professional growth offer actionable insights for aspiring entrepreneurs navigating similar paths.

Episode Highlights:

• Discover Jeanette Cefre's transformative journey from corporate professional to empowered entrepreneur.

• Gain insights into aligning passion with purpose and overcoming self-doubt.

• Learn practical tips on pricing strategies and integrating personal values into business endeavors.

Embrace your journey, overcome challenges, and uncover your true purpose in both life and business!

About Jeanette Cefre

After 30+ years in the corporate world of travel tech, Jeanette found her blueprint for life taking an unexpected yet fulfilling turn. Corporate life was stable, rewarding and she even managed to carve her own niche of expertise without a formal degree. Her self-taught skills and innovation approaches elevated her responsibilities, but one thing truly gave her a sense of purpose of helping women be seen.

When the pandemic shook the foundation of companies globally, Jeanette saw it was a chance to realign her life’s blueprint. She left her corporate role and drove her passion for helping women to be seen. Conquering her own fears and self-doubt, she committed to guiding women on their first steps in entrepreneurship.

As a Content Activation Coach and Mentor, Jeanette helps women solopreneurs & intrapreneurs alike to overcome content barriers, develop sustainable systems, and enhance their visibility. Her mission is to increase the number of successful women entrepreneurs globally.

Connect with Jeanette

Instagram

LinkedIn

🎙️Host Cat Coley

🎧Produced by Admin Avenger