Branded Podcast Secrets

By: Erin Gregor
  • Summary

  • Are you curious how to best utilize podcasts to build your brand? Then join us every Thursday as we talk to business owners of all industries and sizes to discuss how they've used podcasts to grow and enhance their brands.
    Copyright 2023 Erin Gregor
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Episodes
  • S2: Helping Farmers Grow Their Business Through Podcasting
    Mar 29 2022

    If there's one thing after my own heart, it's helping farmers. I grew up watching Mother Nature be the bearer of bad news time and time again, and seeing my dad learn how to navigate so many issues that were simply out of his control.

    However, even with a career that has the odds greatly stacked against you, many persevere and succeed, and one of the reasons they succeed is because of the help of people like Michael Kilpatrick.

    Michael is the host of the Thriving Farmer's podcast, and helps farmers marry the worlds of farming and business, so they can build a career and a life that they love through farming.

    In this episode of Branding Podcast Secrets, Michael talks about his podcast, how he's grown such a large following, how he utilizes it to grow other parts of his business, and why taking a stand can help the growth of your podcast.

    To listen to his podcast visit: https://www.thrivingfarmerpodcast.com/.

    If you're interested in starting your own branded podcast, feel free to set up a 1:1 Consultation with me here: https://calendly.com/erin-gregor/podcasting_consult_30

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    31 mins
  • S2: Building Her Brand Through Podcasting
    Feb 10 2022

    The journey to creating a podcast is very rarely straight, and Kris Dovbniak is the perfect example of someone who found her voice while building a business and a podcast. Kris is the founder of Health Balanced Mama and host of the Healthy Balanced Mama Podcast. She's a Culinary Nutritionist, certified intuitive eating counselor, classically trained chef, and mom of two.

    In this episode of Branded Podcast Secrets, Kris shares her podcasting journey, and why she decided to embark on this medium for her business. Plus she talks about why it's been such a blessing and her secrets to marketing it.

    To learn more about Kris, visit: https://www.healthymamakris.com/

    If you're interested in starting your own branded podcast, feel free to set up a 1:1 Consultation with me here: https://calendly.com/erin-gregor/podcasting_consult_30

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    33 mins
  • The Secrets To Building a Niche Podcast
    Dec 3 2021

    When your child is diagnosed with a hearing impairment it can be a huge change to your world. Yes, the doctors are there to inform you of all of the technical aspects, but what about all of the other life moments? What about hearing from other parents who are going through what you’re going? How about the true stories of what you can expect?

    Well, after helping patients on a one-on-one basis, Dr. Lilach Saperstein started to see the same questions over and over again, and saw a need to help parents beyond the typical clinical work and help down a path of a new world they would be entering.

    Since then, her podcast, All About Audiology, has seen huge success and has led her down an entirely new business path. 

    In this episode, Dr. Saperstein discusses how she’s grown her podcast through relationships in Instagram, how she’s used controversial topics to help set herself apart, and what’s next for her growing business.

    You can find out more and listen to her podcast at: https://allaboutaudiology.com/

    Dr. Lilach Saperstein is an audiologist and parent educator working with families of deaf and hard of hearing children to integrate their emotional journey with information and resources. Dr. Saperstein is the host of the All About Audiology podcast, which has been downloaded over 50,000 times, offering personal interviews related to audiology, communication, parenting, connection and advocacy. She received her doctorate of audiology from the CUNY Graduate Center in New York in 2017. She is also an instructor at Touro College. Dr. Saperstein lives in Israel, where she and her husband are raising three bilingual daughters.

    If you're interested in starting your own branded podcast, feel free to set up a 1:1 Consultation with me here: https://calendly.com/erin-gregor/podcasting_consult_30

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    30 mins

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