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Brick by Brick: Building Insurgent Brands

By: DSG Consumer Partners
  • Summary

  • DSG Consumer Partners has partnered insurgent brand founders since 2012. Join us as we speak with the best minds across the world on building insurgent brands brick by brick in a sustainable manner. If you are passionate about brands and building businesses sustainably, this is for you. Explore all our episodes at https://bit.ly/3SCMRvH

    © 2024 Brick by Brick: Building Insurgent Brands
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Episodes
  • The SATURDAYS Story: A Visionary Journey in Eyewear Retail
    Jun 5 2024

    In this episode of Brick by Brick: Building Insurgent Brands, we're excited to host Andrew Kandolha, co-founder of SATURDAYS. Andrew shared his valuable experience and insights on the strategic importance of scaling retail stores for emerging brands like SATURDAYS.


    In a conversation with Sameer Mehta, Andrew delves into how SATURDAYS has evolved from a fledgling start-up to a tech-enabled omnichannel brand with an app, website, and 51 stores in 19 cities across Indonesia in a matter of 2 years. Tune in to learn how strategic location selection, operational excellence, and a customer-centric approach propelled SATURDAYS to revolutionize the eyewear retail landscape in Indonesia.


    You can also watch the full episode on the DSGCP website.

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    39 mins
  • Millennial and Gen Z Beauty & Wellness
    Mar 30 2024

    Welcome to the 15th episode of ‘BRICK by BRICK: Building Insurgent Brands'. Join us as we talk to the brightest minds across the world about building enduring consumer brands.


    In this episode, we will hear insights from Viksita Singh Menon about the ever-evolving landscape of Beauty for Millennials and Gen Z in Southeast Asia.

    Tune in as we discuss:

    • The unique dynamics of young consumer needs and behaviors observed in Southeast Asia.
    • Navigating the competitive landscape and strategies for beauty insurgent brands to thrive.
    • Adapting to the post-COVID consumer, meeting demands for interactive online experiences and personalized shopping journeys.
    • The power of online platforms, notably TikTok, for brand discovery and engagement, emphasizing the importance of a robust content strategy.
    • Anticipated future trends in beauty, including the growing influence of AI and the increasing emphasis on sustainability in product offerings.

    You can also watch the full episode on the DSGCP website.

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    43 mins
  • The Himalaya Way: Building Footprints in Uncharted Spaces
    Dec 15 2023

    In this episode we're privileged to host Saket Gore, former CEO, APAC, Himalaya Wellness Company. In conversation with DSGCP's Sameer Mehta, Saket shares his experience of building Himalaya for over 15 years in and outside India, specifically Indonesia.

    Tune in to this insightful episode on category creation, consumer insights, NPD & innovation, general trade and much more!

    You can also watch the full episode on the DSGCP website.

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    49 mins

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