In this episode of Building Success Stories, discuss how to build a successful relationship with your digital marketing agency, the audio from a video presentation I've recently recorded.

Throughout my years in digital marketing, I've met many business owners who did not have a good relationship with their digital marketing agency. Often, they were unsure if the agency was providing the services they paid for, were intimidated to ask for clarification on technical terms, had no idea what to ask for, etc.

• Tips for selecting a digital marketing agency.
• The elements needed to build a strong relationship with your marketing agency.
• How to communicate well with your digital marketing agency.
  • What to ask for and how to ask.
• Signs of possible issues.

• To have an ongoing, Long-Term Relationship – Partnership! Even if you don’t outsource regular work to the agency, you will need their assistance over the years to help with technical issues or revamp the website every 3-5 years.
• They are involved with your key communication and sales tools – the outside world’s view of your business.
• To ensure that your time and money are well spent. Your marketing spend will likely be a huge chunk of your overall business budget!

During the presentation, I discussed my Digital Marketing / Website Development Action Plan Template, which I developed while working for Tourism Northern Ireland. I provided digital marketing audits and coaching for tourism-related businesses in that region. This template provides a detailed list of what to ask for when requesting quotations and giving instructions to providers.

Click here to view this content as a video presentation and request a download of the Digital Marketing / Website Development Action Plan discussed.

Click here to schedule a FREE 15-minute initial call with Ann Donnelly.

In this week's episode of Building Success Stories, Seth and I welcome Kate Austin into the studio. Kate is the Founder, Owner, and CEO of Advokate, LLC. Advokate empowers startups, small businesses, nonprofits, and artists with the marketing tools they need to be successful.

Born and raised in Killington, Vermont, Kate resides in Glens Falls, New York, with her dog Sasha and her three kiddos, Henry, Daniel, and Elizabeth. She currently serves on the boards of the Glens Falls Business Improvement District (BID), the Jackson Heights Elementary School PTA, and is on the advisory council of the World Awareness Children’s Museum, the A-GFTC Bicycle-Pedestrian Advisory Committee, and the WSWHE-BOCES Early College Career Academy (ECCA) Advisory Committee.

In addition to her stellar marketing work, Kate is known in Glens Falls for her creative advocacy and event promotion. She is the founder of GlensFallsVegan.com. This summer, she is running the Glens Falls Vegan Festival, which will take place on August 10, 2024, and is involved in the first Glens Falls Mermaid Festival, which will take place on June 22, 2024.

We discussed her career, projects and passions, and life in Glens Falls, "Hometown U.S.A." She also announced her upcoming book, a collection of articles on parenting that she had written for her column in the Glens Falls Chronicle.

You will be inspired when you hear how Kate blends her personal passions with her professional skills to make such an impact on her clients and our community.

Take action!

• Determine three ways you can use your business skills and experience to impact your community.
• Then, email admin@placentric.com and share your ideas with me.

If you enjoyed this episode and found the information useful:

📍Subscribe to this podcast and share it with your friends and colleagues.

📍Click here to subscribe to the Next Level Success Newsletter, a weekly email for ambitious individuals looking to take their businesses to the next level with insights, advice, and how-tos from Ann Donnelly’s 40 years of business and marketing experience.

A few weeks ago, I came across a very insightful episode of the Ed Mylett Show on a four-hour drive from my daughter's college. I couldn’t wait to get home, listen again, take notes, and share the episode with everyone! Mylett’s guest was Leila Hormozi, and the topic was Transform FEAR into FUEL. Mylett had recently had dinner with Hormozi and her husband, Alex, who are highly successful entrepreneurs, investors, and philanthropists. Hormozi’s self-awareness level at dinner blew Mylett away, thus her appearance in this episode of his podcast.

Because much of Hormozi’s work involves helping entrepreneurs build their businesses, much of the talk is about the traits of successful entrepreneurs, but the points discussed and the advice Hormozi and Mylett provide are relevant to anyone looking to reach their highest potential, whether it is in the professional or personal areas of their life.

Listen to this episode to hear my insights into the discussion between Mylett and Hormozi.

Topics included:

• The traits of a Failing Entrepreneur, according to Leila Hormozi
• When Entrepreneurs Get Complacent Too Early
• Leila Respecting Herself with the Choices She Makes
• Conquer Your Fears
• Generating Real Confidence
• Avoiding Emotions Does Not Help Your Mental Health
• Use Obsession as a Superpower
• Great Leaders are Like Chameleons
• Money is Just a Tool

Develop (and Use!) the Communication Skills Needed to Realize Your Dreams and Goals! Click here to join the Waitlist for Raising Your Voice, Ann Donnelly's platform for women who want to reach their highest career and life goals, launching in Autumn 2024!

Take action!

• Determine at least one way you are doing business or working toward a personal goal not aligned with your values. How can you readjust to be more aligned?
• Then, email admin@placentric.com with your plan and get a quick evaluation from Ann Donnelly.
• Click here to watch the podcast episode with Ed Mylett and Leili Hormozi on YouTube.
• Read about The One Thing method of productivity and goal setting and Core Values: Find Purpose and Productivity with Your Core Values.

If you enjoyed this episode and found the information useful:

📍Subscribe to this podcast and share it with your friends and colleagues.

📍Click here to subscribe to the Next Level Success Newsletter, a weekly email for ambitious individuals looking to take their businesses to the next level with insights, advice, and how-tos from Ann Donnelly’s 40 years of business and marketing experience.