• Insights on Bradning, Business, and Work/Life Balance
    Jul 24 2024

    Welcome to a new episode of Business Lunch! Today, we’re looking back at some of Roland Frasier and Ryan Deiss’ discussions. They cover the Hermes anti-trust allegations, Alex Hormozi’s content creation experiment, and Jeff Bezos’ thoughts on the myth of work/life balance and how it could be harmful to workers and business owners alike.

    Highlights:

    "Jeff Bezos says that work life balance is a “debilitating phrase” and that work and life are actually a circle."


    “It's actually significantly less expensive to buy a Birkin in Hermes than it is to buy one on the secondary market."


    “The grind of going out there and producing tons and tons of content just to grow the audience. If you're doing this as a business owner, not as a celebrity, not as an entertainer, if you're doing this to grow your business brand, it just wasn't worth it.”



    Timestamps:

    00:00 - Intro

    00:15 - Discussing the Hermes Birkin Bag Lawsuit

    01:43 - Analyzing the Legality of Hermes' Sales Practices

    04:46 - Alex's Shift to Educational Content

    05:45 - The Challenges of Chasing Views vs. Quality

    07:22 - Turning Off Alex's Content Due to Irrelevance

    08:52 - Bezos on Work-Life Balance as a "Debilitating Phrase"

    09:12 - Bezos' Perspective on Work and Life as a "Circle"


    CONNECT

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

    • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok:

    / rolandfrasier

    📸 Instagram:

    / rolandfrasier

    📱 Facebook:

    Show more Show less
    17 mins
  • Streamlining for Success: Lessons from Amazon's Playbook
    Jul 12 2024

    Welcome to a new episode of Business Lunch! In this episode, hosts Roland Frasier and Ryan Deiss discuss key strategies for maximizing business efficiency and fostering innovation. Drawing lessons from Amazon's turnaround under Andy Jassy, they explore actionable insights that can be applied to businesses of all sizes, from small startups to large enterprises. Tune in to learn about the importance of process mapping, streamlining operations, and balancing innovation with operational efficiency to drive profitability and growth.

    Highlights:

    "What gets measured gets managed—if you don't know the process, you can't improve it."

    "The CEO at scale is fundamentally the chief communications officer."


    "You can optimize only after you visualize; mapping out your processes is the first step to improvement."


    "Creating a safe space for employee ideas is crucial for fostering an innovative company culture."


    Timestamps:

    00:00 - The Importance of Process Mapping for All Business Sizes

    01:03 - Case Study: Amazon’s Turnaround

    04:42 - Streamlining Operations

    07:08 - How to Access Resources on BPO

    10:24 - The Role of CEOs in Quality Control and Oversight

    16:09 - Encouraging Innovation Among Employees

    18:39 - Business Strategies in a Post-Pandemic World

    22:19 - Personal Touch in Leadership During Transition Periods

    27:23 - Communicating Effectively as a CEO

    32:37 - Conclusion


    CONNECT

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

    • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok:

    / rolandfrasier

    📸 Instagram:

    Show more Show less
    35 mins
  • Navigating Business Challenges: Lessons from Amazon's Leadership Shift
    Jul 9 2024

    Welcome to a New Episode of Business Lunch! This episode is all about the transformative leadership strategies employed by Andy Jassy, the CEO of Amazon, after taking over from Jeff Bezos. Roland and Ryan explore the significant measures Jassy implemented to steer Amazon towards renewed profitability and operational efficiency, discussing both the benefits and potential pitfalls of these changes. The episode also emphasizes the importance of embracing frugality, the power of a fresh perspective, and the critical role of engaging with stakeholders.

    Highlights:

    "The power of a fresh perspective can't be underestimated."


    "Frugality is a campaign of efficiency, not just cost-cutting."


    "Engaging with shareholders can prevent blind trust and ensure transparency."


    "Every business from time to time needs to reevaluate its expenses."


    Timestamps:

    00:43 - Welcome and Introduction

    20:62 - 4th of July Weekend Stories

    05:06 - Transition to Business Topics

    07:32 - Andy Jassy's Fresh Perspective

    10:20 - Importance of Themes and Metrics

    13:54 - Embracing Frugality and Efficiency

    18:21 - Innovation and the Risk of Over-Cutting

    25:00 - Role of Everyone in Innovation

    31:17 - Engaging with Shareholders and Investors

    37:06 - Summary and Parting Thoughts


    CONNECT

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

    • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok:

    / rolandfrasier

    📸 Instagram:

    / rolandfrasier

    📱 Facebook:

    Show more Show less
    43 mins
  • The Ethics of Outsourcing Yourself
    Jul 5 2024

    Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss tackle the controversial topic of 'shadow standards' in the workplace. They explore the ethics and implications of employees outsourcing their own jobs to other workers, often in other countries, without their employers' knowledge. The discussion touches on the legal, ethical, and practical ramifications of this growing trend and offers insights into how both employees and employers can navigate this complex landscape.

    Highlights:

    "Employees are outsourcing their jobs, effectively becoming mini-agencies themselves."


    "Is it deceptive if you wouldn’t proudly announce what you’re doing?"


    "Good employers will always support efficiency and innovative ideas."


    "Outsourcing your job without transparency is setting yourself up for liability."


    Timestamps:

    00:00 - Introduction

    01:12 - The Great Resignation and Quiet Quitting

    02:49 - Ethical Dilemma: Outsourcing Personal Jobs

    05:30 - Employer Perspective on Shadow Standards

    08:49 - Legal and Security Implications

    12:19 - Hypocrisy and Exploitation in Shadow Work

    14:41 - Building a Team Ethically and Transparently

    18:35 - Crucial Policies and Handbook Updates

    20:31 - Encouraging Transparent Efficiency

    23:02 - The Problem with Shadow Work

    24:37 - The Value of High-Level Employees

    30:55 - Conclusion and Takeaways


    CONNECT

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

    • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok:

    / rolandfrasier

    📸 Instagram:

    Show more Show less
    33 mins
  • Eric Worre’s $25 Million Studio: A Leap of Faith
    Jul 2 2024

    Welcome to a new episode of Business Lunch! Today, Roland Frasier is joined by the renowned network marketing expert, Eric Worre. In this episode, Eric shares his incredible journey from starting in network marketing at 23 to becoming a successful entrepreneur, coach, and mentor. He discusses the rise of social media, the importance of building a personal brand, and the value of community in network marketing. Eric also reveals insights into his decision to build a $25 million studio and his plans for the future. Get ready for an inspiring conversation filled with valuable lessons for entrepreneurs and business enthusiasts alike.

    Highlights:

    "Network marketing can't really be understood from the outside; it has to be experienced."


    "The gift of desperation is one of the greatest gifts you could have."


    "Whoever talks to the most people wins."


    "If you're not making money and you have this [smartphone], it's on you."


    Timestamps:

    00:00 - Introduction to Eric Worre and His Journey

    03:33 - The Impact of Social Media on Network Marketing

    08:00 - Building the Network Marketing Pro Brand

    12:00 - The Importance of Risk Tolerance in Business

    16:25 - Finding the Right Rooms for Growth

    20:50 - Utilizing Network Marketing as a Distribution Channel

    27:34 - Emotional Strength Required for Network Marketing

    31:26 - Developing a Personal Brand in Network Marketing

    36:32 - Building Community from Scratch

    38:28 - How to Connect with Eric Worre


    CONNECT

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

    • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok:

    / rolandfrasier

    📸 Instagram:

    Show more Show less
    42 mins
  • Tips to Recession-Proof Your Business Strategy
    Jun 28 2024

    Welcome to a new episode of Business Lunch! In this episode, hosts Roland Frasier and Ryan Deiss discuss essential strategies for businesses to not just survive but thrive during economic downturns. They cover topics such as diversifying revenue streams, reducing debt, leveraging AI, and much more to ensure your business remains resilient and profitable.

    Highlights:

    "Investing in technology can cut costs and boost efficiency."


    "Strengthen your customer relationships; they're your most valuable asset."


    "Always be upskilling your employees to enhance their value."


    Timestamps:

    00:00 - Diversifying Revenue Streams: The Smart Way

    01:17 - Introduction and Current Business Climate

    02:28 - Economic Shifts and Business Adjustments

    05:00 - Indicators of Economic Recession

    06:14 - Building Cash Reserves for Stability

    08:08 - Reducing Debt to Free Up Cash Flow

    10:14 - Reassessing and Prioritizing Expenses

    17:11 - Leveraging AI for Cost Reduction

    18:54 - Upskilling Employees for Greater Efficiency

    27:41 - Acquisitions as Growth Opportunities


    CONNECT

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

    • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok:

    / rolandfrasier

    📸 Instagram:

    / rolandfrasier

    📱 Facebook:

    Show more Show less
    42 mins
  • From Lead to Sale: Proven Strategies to Shorten Sales Cycles
    Jun 25 2024

    Welcome to a new episode of Business Lunch with Roland Frasier and Ryan Deiss! In today's episode, we dive deep into the critical challenges of lead conversion, exploring how businesses can shorten sales cycles and improve conversion rates. Roland and Ryan share their latest insights and strategies, focusing on the power of pillar content and effective follow-up techniques. They discuss real-world data and experiences, revealing what works and what doesn't in today's competitive market. Whether you're in B2B or B2C, selling products or services.

    Highlights:

    "The faster we followed up, the less it made a difference; it’s the quality of engagement that counts."


    "Differentiation is key – without a compelling offer, you're just another option on a crowded shelf."


    "What is the one piece of content that you wish everyone would see before making a decision? That’s your pillar content."


    "We found that the ungated content on YouTube drove more qualified leads than traditional methods."


    Timestamps:

    00:00 - The Challenge of Differentiation


    01:13 - Welcome and Introductions


    04:45 - Achieving Top 200 Podcast Status


    05:50 - Slow Growth and Sales Data Insights


    10:00 - Consumer Skepticism and Marketing Claims


    17:28 - Testing Speed to Lead and Volume


    20:00 - Importance of Pillar Content


    28:27 - Step-by-Step Implementation


    34:32 - Optimizing Lead Follow-Up


    39:57 - Final Thoughts and Call to Action


    CONNECT

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

    • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok:

    / rolandfrasier

    📸 Instagram:

    Show more Show less
    43 mins
  • Words Shaping the Future: Insights from Top Commencement Speeches
    Jun 21 2024

    Welcome to a new episode of Business Lunch with hosts Roland Frasier and Ryan Deiss. In this episode, we discuss the importance of shifting from a victim mentality to taking active control of one’s life and reflect on powerful commencement speeches by Nora Ephron, Kurt Vonnegut, and Steve Jobs, extracting timeless wisdom applicable to today’s socio-political climate.

    Highlights:

    "You are the person that needs to make the change in your life. It's how we deal with the things that happen to us that empower us."

    "Remembering that you're going to die is the best way I know to avoid the trap of thinking that you have something to lose."


    "Our whole world right now feels very punishment-based, not ameliorative like how do we make it better."


    Timestamps

    00:00 - Introduction

    00:42 - It’s graduation season.

    01:21 - The value of commencement speeches

    02:06 - Reflection on powerful commencement speeches.

    02:45 - Nora Ephron's speech at Wellesley College.

    04:30 - The core plot of every great story.

    04:51 - Kurt Vonnegut on living without vindictiveness.

    05:48 - Maturity and letting go of the need to settle scores.

    07:32 - The importance of grace and support over punishment.

    09:02 - Steve Jobs' speech.


    CONNECT

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable Workbook

    • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok:

    / rolandfrasier

    📸 Instagram:

    / rolandfrasier

    📱 Facebook:

    Show more Show less
    13 mins