Content Concious

By: Callie Brooks
  • Summary

  • Welcome, dreamers and visionaries, to another episode of [Content Conscious]. Today, we're diving into a topic that's essential for anyone looking to create not just a prosperous future, but a meaningful and impactful one: Being Content Conscious. I’m [Callie Brooks], and I’m thrilled to have you here as we explore how being intentional with the content we consume and create can shape not only our personal journeys but also the world around us.
    Callie Brooks 2024
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Episodes
  • Episode 6 - Monetization for Entrepreneurial Persuits Online
    49 mins
  • Episode 5 - Beware of Sales Tactics
    Sep 27 2024
    In this episode of the Content Conscious podcast, host Aaron delves into manipulative sales tactics used by both online and local retail outlets, highlighting their impacts on consumer behavior. The episode breaks down strategies such as urgency and scarcity tactics, personalization and retargeting, social proof and fear of missing out (FOMO), and the offering of subscription and loyalty programs in a digital marketplace. Furthermore, Aaron explains the use of personalized interactions, limited-time sales, and strategic product placement in physical stores. By comparing data-driven online methods to personal, relationship-based local tactics, listeners learn how to navigate both retail environments and make more informed choices. Additionally, the episode discusses common emotional sales pitches used both online and locally, stressing the importance of standing firm to a budget, critical product research, and avoiding emotional manipulation.
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    18 mins
  • Sound bite 60 seconds
    Sep 27 2024
    In the latest episode of the Content Conscious podcast, host Aaron explores a diverse array of topics. The episode kicks off with an engaging account of entrepreneur Callie Brooks's journey, underscoring her resilience, adaptability, and emphasis on maintaining a balanced life. The podcast then delves into the transformative role of AI-driven analytics in marketing, providing insights into its benefits and offering practical advice on its implementation. Switching gears, the show explores fall gardening, presenting helpful tips and plant recommendations, and underscores the season's often-overlooked importance. The episode wraps up with a list of noteworthy book recommendations centered on fostering mindful living, featuring works by Eckhart Tolle, Jon Kabat-Zinn, and Thich Nhat Hanh.
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    12 mins

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