In this episode Sarah Winters chats to Persis Howe, a content lead who has worked on large scale projects across both the US and UK government.

Using their wide range of knowledge and experience, Persis shares the differences and similarities between working in UK and US government digital teams. They discuss how people’s mental models differ between the 2 countries when it comes to interacting with government services, and the challenges that can cause content designers.

Persis also looks back to their time at the Government Digital Service (GDS). They talk us through building and running the GDS content community, and how important it is to have a team of designers who just want to do a good job.

Episode transcript:
https://contentdesign.london/assets/transcripts/global-content-design-episode-02-transcript.txt


Persis Howe

Persis builds and leads teams of content and accessible language specialists solving problems at scale in government. In San Francisco, her team focused on accessibility for people in the city and launched business permitting for cannabis businesses, COVID vaccine availability notifications and SF.gov. 


At the Government Digital Service (GDS) in the UK, Persis built and managed the community of practice for over 2,000 content designers publishing on GOV.UK. Before that, she worked with web teams as they moved to GOV.UK, writing content strategies, training editors and running workshops so that websites and services could meet the needs of users and departments.

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