• Copywriting: How to Get People to Read Your Content

  • Jun 10 2024
  • Length: 10 mins
  • Podcast

Copywriting: How to Get People to Read Your Content

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  • Summary

  • In this episode of The Hop, Matt sits down with Martin to uncover the secrets to driving engagement with your blogs and EDMs (Electronic Direct Mail). They delve into effective strategies to get people to read your content, emphasising the critical role of headlines and subject lines in capturing interest and the potential and limitations of relying on AI for content creation.
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