• Creating Personalized Experiences in CTV

  • Aug 26 2022
  • Length: 34 mins
  • Podcast

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Creating Personalized Experiences in CTV

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  • Summary

  • In this episode, Tal Chalozin, CTO & Co-Founder of Innovid, joins Pam and Val to discuss the challenges surrounding digital ad personalization and when does ad personalization cross the line and become too personal. They also take a look at viewership trends, capturing viewers attention and Amazon’s plan to trial shoppable ads in the near future.

     

    For more information visit: www.amobee.com/podcast 

     

    For more information on Innovid visit: www.innovid.com/
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