Creatives In The Wild

By: Justine Mulliez
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  • Summary

  • Wildly impactful conversations with creatives, freelancers and entrepreneurs in the outdoor industry. The outdoor industry has its own culture and value system that can be tough to navigate. And if that wasn't hard enough, freelancing is notoriously ambiguous and secretive. This podcast looks to change all that! Creatives In The Wild is all about providing you the tools, perspectives, and stories to help you feel connected and excited to grow your freelance business in the outdoors industry. Guests share the experiences, wisdom and best practices that have helped their businesses succeed so you can too.
    2023
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Episodes
  • How to Ensure Right-Fit Clients for your Freelance Business (and Avoid the Bad Ones)

    How to Ensure Right-Fit Clients for your Freelance Business (and Avoid the Bad Ones)
    Jul 25 2024

    Not all clients are created equal.

    When I was a new freelancer, I didn't know any better when it came to selecting work that was a great partnership and would often settle for a paycheck or what "potential" I thought working with a client could give me.

    In one particularly difficult case, my client would call me every day to check in even though I had other client work to do and you know- I had a life!

    So, let's talk about how to navigate client selection so you end up with a roster of clients you're genuinely excited about.

    Listen to hear about filtering potential clients through discovery processes, establishing clear expectations with new clients, and professionally declining or managing poor-fit clients.

    Struggling with tough clients right now?

    Check out the "Managing Tough Clients" Workshop recording!

    Ever had a client who pushes your boundaries? Maybe they ask for discounts, try to change your scope, or never respond? This workshop dives into how to both prevent and handle client relationship issues. Learn how to take leadership in your client partnerships.

    Connect with Justine:

    • Website: https://www.justawildthought.com
    • Instagram: https://www.instagram.com/justawildthought

    Was this episode helpful? Screenshot this and tell a friend to go to justawildthought.com/podcast!

    Please rate and review Creatives in the Wild on Apple Podcasts and Spotify.
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    19 mins
  • Turning One Professional Opportunity into Many More with Emmy Award Winning Director and Producer Amy Sabreen

    Turning One Professional Opportunity into Many More with Emmy Award Winning Director and Producer Amy Sabreen
    Jul 11 2024

    Amy Sabreen (she/her) is a director, producer, writer and 3-time Emmy Award winner.

    She’s directed and produced top-rated unscripted television shows as well as award-winning documentary and branded content on 14,000-foot peaks, in the remote Alaskan tundra, below the ocean's surface, and in 17 countries.

    Career highlights include producing NBC’s Primetime Paralympic coverage in Beijing, producing features for NBC Olympics, X Games and a wide array of sports, adventure and socially conscious programming.

    This year, Amy began a new adventure, transitioning from freelance to a full time position as Director, Creative Production for Alterra Mountain Company.

    In this episode, Justine and Amy chat about:

    • How Amy turned her first professional opportunity into many more

    • The importance of building trust and maintaining relationships with clients

    • Asking great questions is better than pretending you know more than you do

    • Being nervous means that you care and want to do a great job

    • Choosing your criteria for what work to say yes or no to

    • The tricky line of being a high performer and trying to avoid overworking

    • Working as a woman in a male-dominated industry and the pressure that comes with it

    • Freelancers need to follow up with potential clients; people are busy and emails slip through the cracks

    • How Amy figures out whether a freelancer is a great fit for a project

    • Amy's dad's three questions to ask yourself when you're debating taking a job

    and more!

    Connect with Amy

    • Website: https://sabreenmedia.com

    • Instagram: https://www.instagram.com/amysabreen

    Connect with Justine:

    • Website: https://www.justawildthought.com
    • Instagram: https://www.instagram.com/justawildthought

    Was this episode helpful? Screenshot this and tell a friend to go to justawildthought.com/podcast!

    Please rate and review Creatives in the Wild on Apple Podcasts and Spotify.
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    47 mins
  • Leaning into Reciprocity to Build True Community in Creative Work with Tori Duhaime

    Leaning into Reciprocity to Build True Community in Creative Work with Tori Duhaime
    Jun 27 2024
    Tori Duhaime (she/they) is a photographer and movement artist based in Richmond, Virginia. She works in the outdoor industry space as a photographer, marketing professional, program coordinator, and social media specialist. Their workflow and creative approach is heavily informed by her former career in dance as well as the abundant community gained over the course of years and places. In addition to capturing others' experiences in motion, Tori is a serial hobbyest from skiing to mountain and gravel cycling, climbing, rafting, hiking, and beyond. She is the co-creator of the Outdoor Adventure Photo Coalition in Richmond. In this episode, Justine and Tori chat about: Tori's journey from professional dancing to photography and movement art, and how her dance background informs her creative work The work of finding a new creative community after a cross-country move The rich sense of community in Richmond, VA, especially in cycling Building an inclusive community through mutual aid and reciprocity Dismantling scarcity mindset in freelancing: we can collaborate instead of compete How photography is an opportunity for representation and Tori's creative ways of using her art for inclusion Building a group for photographers to collaborate on a deeper level, rather than just taking the perfect shot The issues around complaining about people moving to west coast outdoor hubs The incredible benefits of east coast outdoor hubs, including Richmond How marketing departments need to examine their personal and professional channels for representation and more! Connect with Tori Website: https://www.toriduhaime.com Instagram: https://www.instagram.com/toriduhaime The Outdoor Adventure Photo Coalition: https://www.instagram.com/outdooradventurephotocoalition/ Connect with Justine: Website: https://www.justawildthought.com Instagram: https://www.instagram.com/justawildthought Was this episode helpful? Screenshot this and tell a friend to go to justawildthought.com/podcast! Please rate and review Creatives in the Wild on Apple Podcasts and Spotify.
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    35 mins
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