• Customer Research Revisited - Ryan Paul Gibson

  • May 31 2022
  • Length: 43 mins
  • Podcast

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Customer Research Revisited - Ryan Paul Gibson

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  • Summary

  • How well do you understand your customers? Most marketers will say plenty, but if you're not conducting real, thoughtful research, you could be making assumptions that are completely off. To talk through this, I spoke with Ryan Paul Gibson, founder of content lift, and we discussed it in detail.
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