Decisions Now

By: Heartcast Media
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  • Summary

  • Decisions Now is a podcast presented by Evalueserve discussing how to generate decision-ready insights from artificial intelligence and data. In each episode, host Erin Pearson talks with experts, analysts, and business leaders across industries to bring you insights on diverse AI subjects.

    Subscribe today, and don’t miss an episode.
    Copyright Heartcast Media
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Episodes
  • The Shifting Landscape of Competitive Intelligence with Joëlle Laubner

    The Shifting Landscape of Competitive Intelligence with Joëlle Laubner
    Mar 13 2024
    In this installment, Joëlle Laubner, Business Intelligence Manager at Syngenta, speaks to Erin Pearson, VP of Marketing at Evalueserve, about how the competitive intelligence landscape has already shifted and how AI continues to drive change in the space.

    Erin and Joëlle discuss:
    ✔️ The evolution of competitive intelligence from labor-intensive, manual processes to a more automated landscape.
    ✔️ The importance of balancing automation and human expertise, or mind and machine.
    ✔️ Tailoring market and competitive intelligence insights and delivery methods based on stakeholder preferences and needs.
    ✔️ Strategies to drive adoption and foster collaboration. Feedback loops are critical in creating and maintaining a dynamic market and competitive intelligence program.
    ✔️ Predictions for where the competitive intelligence field is headed next.

    📌 Quote from the Episode:
    📣 "I'm deeply convinced that knowledge within organizations like ours is often underestimated or underused. Before going deep into any project, what we try to do is first look at what's available and at hand internally. Who and where are the subject matter experts? What do they know? How can they help? And those are all very critical and crucial questions." – Joëlle Laubner

    📌 Speakers in this Episode:
    🎙️ Erin Pearson, Vice President, Marketing at Evalueserve
    🎙️ Joëlle Laubner, Business Intelligence Manager at Syngenta
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    31 mins
  • Innovating with AI with Gordon Chu

    Innovating with AI with Gordon Chu
    Feb 7 2024
    Gordon Chu, the Digital Innovation Manager at Cathay Pacific, and host Erin Pearson have an engaging conversation about creating an innovation culture and democratizing AI within an organization.

    In this episode, they explore:
    ✔️ Strategies for upskilling employees and enabling AI adoption.
    ✔️ Changing perceptions of AI and its transformative potential.
    ✔️ How to foster a culture of transparency, collaboration, and innovation.
    ✔️ The importance of storytelling to inspire and drive AI adoption.
    ✔️ Real-world examples and practical advice for AI implementation.

    📌 Quote from the Episode:
    📣 "Ultimately, the technology is not for replacing your entire workflow. But there are definitely spaces in your existing workflow where AI can play a role." – Gordon Chu

    📌 Speakers in this Episode:
    🎙️ Erin Pearson, Vice President, Marketing at Evalueserve
    🎙️ Gordon Chu, Digital Innovation Manager at Cathay Pacific
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    29 mins
  • Transforming R&D and IP Strategy Using AI with Ashish Bodhankar

    Transforming R&D and IP Strategy Using AI with Ashish Bodhankar
    Dec 6 2023
    Like all domains right now, intellectual property (IP) and research & development (R&D) are wrestling with how to apply AI to their work most effectively and what it means for the industry’s future. In this insightful episode, Ashish Bodhankar, IP Strategist Leader at Dow Chemical Company, and Decisions Now host Erin Pearson detail these topics.

    Ashish and Erin discuss:
    ✔️ The evolving role of IP management and how technology is influencing it.
    ✔️ How AI accelerates R&D processes, from formulation design to predictive modeling.
    ✔️ The importance of starting small, collaborating, and using cross-functional teams when adopting AI strategies.
    ✔️ Common misconceptions about AI, especially concerning job displacement and its ability to enhance human work.

    📌 Quote from the Episode:
    📣 “One of the key challenges is in understanding that this is applicable to our industry. When you look at chemical and material science, people think, ‘What has AI got to do with it? I mean, we're going to make materials, correct? How would a computer make materials? How is this going to be used?’ So, that is one challenge in terms of accepting that this can play a role in the organization or in R&D in particular.” – Ashish Bodhankar

    📌 Speakers in this Episode:
    🎙️ Erin Pearson, Vice President, Marketing at Evalueserve
    🎙️ Ashish Bodhankar, IP Strategist Leader at Dow Chemical Company
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    31 mins
Economics
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