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Device Nation heads Down Under for an inspiring conversation with a real "Bonzer of a Box-Opener", Chad Everard. You do not want to miss this episode, make sure to check out the video links below!

We talk about his incredible medical device rep career arc, culminating in starting his own Disasterplasty shop in Melbourne, Australia. A lot of great stuff here, we touch on:

-How his experience as a male stripper would convert business
-How to market in a memorable way
-How to train reps
-ADHD as a Super Power
-Branding through artwork
-"COR"-Family Style
...and so much more!!

Every kite needs a string, and every string needs a kite!

Do you have one?

Reconnaissance Orthopedics: https://www.rcon.co/
Follow on LinkedIn: https://www.linkedin.com/in/chad-everard-0b614617/
Chadimus Prime Viral Birthday Party: https://www.youtube.com/watch?v=SpJGpCsW0jE
How to demo to a Surgeon in 2024: https://www.dropbox.com/scl/fi/2qntpdb92mcjkxs22g0km/WhatsApp-Video-2024-07-10-at-23.09.18.mp4?rlkey=8ctrv4p1627xwhlnjq29kg0cf&dl=0
How to ask a Surgeon for their business in 2024: https://www.dropbox.com/scl/fi/jsz978e1h0fdw522vb55d/WhatsApp-Video-2024-07-10-at-23.10.47.mp4?rlkey=9ijijm1tsg7fc361wrorjm7ic&dl=0

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A conversation with Dr. Michael Meneghini, incoming President of AAHKS! We talk about the bundle (or is it a boulder?), functional alignment, enabling technology in the OR, the Dual-Pivot Knee, partnering with hospitals, ASC strategies, the porous Triathlon Knee and so much more!

Indiana Joint Replacement Institute: https://injri.com
Lateral Pivot paper: https://pubmed.ncbi.nlm.nih.gov/18313060/
Messin' with Sasquatch: https://www.youtube.com/watch?v=tUmAETde2jU
Mr. Beast: https://www.youtube.com/@MrBeast
AAHKS: https://www.aahks.org

When everything is changing around us, and we do nothing, we are most likely out of alignment! What does that corrective pivot look like for you? Will choosing to fear keep you from making that "caps lock decision" that could positively change the trajectory of your career?

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Device Nation is committed to bringing you BMP's (Beyond Metal and Plastic) to get you ahead of the changes this year!

On this episode you will learn:
-How offsite sterile processing will change everything...for everybody
-Why many reps and surgeons will not be working for the same company 24 months from now
-"Fresh Tracks" as a selling strategy
-"Alignment' as a tactical strategy
-Weird behavior exhibited by my cat Hattie and my dog Zeke...and so much more!!

Instrumentum Offsite Processing: https://www.instrumentum.com/

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Device Nation sits down for a most inspiring conversation with Dr. James "Hutch" Huddleston, current President of AAHKS. We talk about his amazing career, his experiences lobbying on behalf of surgeons, IQR, the future of joint reconstruction, why AAHKS has been so successful, and so much more!!

We then pivot to Vernon, New Jersey to visit "Action Park." This waterpark during the 1980's was considered the most dangerous amusement attraction in the US, are there any teachable moments we can apply to our industry??

Lastly, what about offsite sterile processing for the ASC? I believe it be the future, as it's one of those rare services that brings value to every single stakeholder....especially reps. Device Nation visits the beta facility in Boca Raton, to give you a backstage glimpse of what's on the way!

Dr. Huddleston Clinic: https://stanfordhealthcare.org/doctors/h/james-huddleston.html
Dr. Huddleston's inspiring Father: https://alumni.centre.edu/s/285/bp20/interior.aspx?sid=285&gid=1&pgid=526
AAHKS Spring Meeting: https://www.aahks.org/aahks-spring-meeting/
Class Action Park: https://www.amazon.com/gp/video/detail/B0B8L1DKZ2/ref=atv_dp_share_cu_r
Instrumentum: https://www.instrumentum.com/

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Multiple streams of revenue are the future in our industry for reps AND surgeons. What if one of those streams was....YOU? Pitchsink is where ideas meet talent, so if you have a device idea you want commercialized, if you have a talent to serve our community, monetization could very well be in your future!!

Steven Flutie has such an incredible story as a former box opener, to now full-time entrepreneur. You will walk away inspired!

We also talk to Barry, a former employee in South Florida at Sears and Roebuck...remember their catalog? Widely regarded by industry insiders as one of the most monumental collapses in business history. What can we learn from this case study that can help us personally and professionally?

Which of the following is the primary driver of your team, practice or company??
Process
Profit
People
Product

PitchSink: https://pitchsink.com/
News Release: https://orthospinenews.com/2024/02/19/denver-co-pitch-sink-launches-to-drive-medtech-innovation-with-elite-talent-community/

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A big part of every National Sales Meeting is to cast vision and get everyone excited for the upcoming year. Device Nation has sought out and solicited the thoughts of Reps, Surgeons and Industry Leaders to do just that, asking all this simple question:

"2024....What's on Your Mind?"

Their answers will hopefully empower, equip, and inspire you to a 2024 for the record books, as I truly believe this will be a BREAKOUT year for many Reps, Surgeons, and Companies in the Device Nation audience!!

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Device Nation goes north to Oklahoma City for a most festive conversation with Dr. Paul Jacob. The first known podcast to utilize conversational haptic feedback as we talk about his amazing career, his service to the community, his robotic journey, a truly inspiring surgeon!

On this installment you will get answers to:

-Why wearables?
-What can reps do to help their surgeon that may be a difficult ask?
-What is a "Gentleman's Fellowship?"
-What IS a robot?
-"Christmas-palooza" at Fort Wilderness?
-How has this Surgeon Santa lost so much weight?

.....and so much more!

Dr. Paul Jacob: https://www.drpauljacob.com
In the News: https://www.prnewswire.com/news-releases/paul-brian-jacob-do-becomes-first-in-oklahoma-to-achieve-srcs-master-surgeon-in-joint-replacement-and-robotic-joint-replacement-accreditations-301666114.html

We take you on our Christmas vacation road trip to CCJR. What a trip, what a brisket sandwich, what great content as they really put the "meat" in meeting!

Hope to see YOU in Orlando next year: https://ccjr.com

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The One Tray EZ Tray system is something you should consider as an OEM, Distributor or Rep. I use it all the time now, and can say firsthand it's a winner!

In this episode you will learn about:

-Why you should care about IFU's
-Validations...what are they?
-Why dry times?
-How the One Tray was invented
-How you can be a hero in CSS and the OR
-How this tray can help YOU

.....and so much more!!

EZ-TRAX Tray Information: https://onetray.com/products/eztrax/

Email to request free trial: thetotalsolution@onetray.com

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