EdUp MarComm

By: Philip Smith
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  • Summary

  • Philip Smith hosts this weekly podcast on everything education marketing and student recruitment. A spin off of The EdUp Experience America's leading higher ed podcast. Philip is the CEO of Education Marketing Agency, a student growth consultant and fractional CMO, lecturer in marketing and sales and has been a consultant and advisor to countless education providers. In this podcast he meets with leaders in education marketing either working at or supporting leading education institutions to understand their strategies for success when it comes to their marketing, communications and sales.
    Philip Smith
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Episodes
  • Episode 65 - Roland Reese - Director of Marketing & Communications at Sofia University

    Episode 65 - Roland Reese - Director of Marketing & Communications at Sofia University
    Aug 9 2024

    Philip and Roland discuss Roland's career, Sofia University, how to make your university stand out, changes in the higher education sector and much more!
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    11 mins
  • Episode 64 - Jeff Harmon - Chief Marketing & Communications Officer - Southern Illinois University Carbondale

    Episode 64 - Jeff Harmon - Chief Marketing & Communications Officer - Southern Illinois University Carbondale
    Jul 26 2024

    On this episode Philip is joined by Jeff Harmon, Chief Marketing & Communications Officer at Southern Illinois University, Carbondale. They talked about Jeff's career, Southern Illinois University, HigherEd marketing strategies, increased competition in the HigherEd sector, getting branding right, using data to make better decisions and the future of higher education and much more!
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    24 mins
  • Episode 63 - Nick Cuthbert - Director of Insight at The PIE

    Episode 63 - Nick Cuthbert - Director of Insight at The PIE
    Jul 15 2024

    On this episode of the EdUp Marcomm Podcast Philip is joined by Nick Cuthbert, Director of Insight at The PIE. They discussed Nick's career in education, The PIE, highered marketing, the enrollment cliff, international education, the public and private sectors, politics impact on education and much more!
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    24 mins
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