Exciting news—our podcast is getting a makeover!

We’re broadening our content focus so we can share our knowledge beyond email marketing and help your business thrive in the digital space.

Get ready for insightful discussions with industry experts, foolproof marketing strategies, and the latest trends to supercharge your eCommerce success.

Thanks for being with us these three wonderful years—stay tuned for our new episodes!

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Did you enjoy this episode? If so, please leave a short review and we will send you a Flowium gift.

193 - Tune in for our insights on how to engage with your customers on an emotional level while helping them find the perfect gift for mom. Discover our top email marketing campaign ideas to prompt your subscribers to shop this Mother’s Day.

Watch the video showcasing all email design examples here!

You’ll Learn

• How to tie your products with your email marketing strategy
• One segmenting strategy you should implement before Mother’s Day
• The differences between marketing Mother’s Day in the UK, the US and Canada
• Email campaign ideas for even the least giftable industries
• The secret to conversion beyond discount incentives
• Andriy and Vira’s top suggestion for optimizing your website this Mother’s Day

Resources Mentioned in This Episode

• How to Insert a Countdown Timer in an Email
• #99. How to Use Organic Content as an Opt-in for your eCommerce Business
• Wild One
• Cleancult
• Sephora
• Shock Surplus
• Everlane
• Doe Beauty
• Sol de Janeiro
• Brilliant Earth
• Ippolita
• Steven Alan
• Tuft & Needle
• Samsung
• Postable

Request Free Email Marketing Audit!

Did you enjoy this episode? If so, please leave a short review and we will send you a Flowium gift.

192 - Dive into the art of naming your eCommerce business with our 12 best practices! Join our hosts Andriy and Vira as they share insightful tips and humorous anecdotes, including the stories behind their own business names.

Watch the full episode!

You’ll Learn

• The story behind Flowium’s brand name
• The first thing to consider when picking a name for your business
• Domain value: Andriy and Vira’s insights on pricing
• Best advice on validating your brand name
• Amazon’s original name and why Bezos discarded it
• The technical advice for choosing a strong brand name
• One thing to consider if you want to go international
• 3 techniques for crafting stand-out brand names
• Trademark and why it’s crucial to register your brand
• 4 key resources for choosing a brand name + a walkthrough on how to use them

All mentioned resources are here!

Request Free Email Marketing Audit!

Did you enjoy this episode? If so, please leave a short review and we will send you a Flowium gift.