In this episode, Tommy Mello shares his insights and experiences in the home service industry. He emphasizes the importance of dreaming big and having a clear vision for success. Tommy also highlights the significance of knowing your numbers and investing in marketing and branding. He discusses the impact of artificial intelligence (AI) in the industry and the need for companies to embrace AI and let data guide their decisions. In this conversation, Tommy Mello discusses the importance of investing in marketing and the need to focus on improving key metrics such as booking rate, conversion rate, and average ticket. He emphasizes the significance of building a strong company culture and attracting top talent. Tommy also highlights the importance of marketing to high-octane team players and using social media to recruit. He advises business owners to make their organizations attractive by creating a clear direction for employees and helping them achieve their goals. Tommy encourages dreaming big and helping others succeed, and he shares information about the upcoming Home Service Freedom event. Overall, the conversation emphasizes the importance of unwinding numbers and finding direction to achieve success and growth.

Takeaways:
Dream big and have a clear vision for success
Know your numbers and focus on key metrics
Invest in marketing and branding to differentiate your company
Embrace artificial intelligence and let data guide your decisions Investing in marketing is crucial for business growth, but it's important to focus on improving key metrics such as booking rate, conversion rate, and average ticket.
Building a strong company culture and attracting top talent are essential for success.
Marketing to high-octane team players and using social media for recruitment can help attract the right employees.
Creating a clear direction for employees and helping them achieve their goals is crucial for making the organization attractive.
Dreaming big and helping others succeed is a key mindset for long-term success and growth.

Find our Guest:
LinkedIn: https://www.linkedin.com/in/tommymello/
Instagram: https://www.instagram.com/officialtommymello/
Facebook: https://www.facebook.com/groups/2732901080161138/
Youtube: https://www.youtube.com/@homeserviceexpert7029
Website: https://homeserviceexpert.com/
Website: https://a1garage.com/
Facebook: https://www.facebook.com/A1GarageDoorService
Instagram: https://www.instagram.com/a1garagedoorservice/
Linkedin: https://www.linkedin.com/company/a1-garage/
Podcast: https://homeserviceexpert.com/podcast

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