• Extended Adolescence

  • Feb 23 2022
  • Length: 26 mins
  • Podcast

  • Summary

  • In this season of the podcast we're going to explore a few big ideas in a bit more depth. These are ideas or theories that keep coming up in my work with global 500 brands and government departments around the world.

    The first topic is what I have termed 'extended adolescence' - in short, are we now experiencing a longer childhood?

    The ages at which we cross key (traditional) milestones in adult life have been shunted back by a decade. People now learn to drive, buy a house, find a partner, get married, have kids etc perhaps 10 years later than they did in the relatively recent past.

    We try to answer:

    •  Why is this happening?
    •  Is it a good thing?
    •  Should we be expecting young people to grow up faster?
    •  Are we babying them?
    •  What does this mean for companies/brands?

    Check out the blog post here for more information:  https://tomcheesewright.com/extended-adolescence/


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