Von Ketelsen

• Carroll, IA
• What are they up to today?
• Career: Carroll Broadcasting
• “Vittles on the Go with Von” - delivering food to farmers
• Advocate for FFA - interview several current FFA students
• Attended ISU for Journalism, Mass Communications, and Speech Communications
• Emcee for People’s Company 12th Annual Land Investment Expo in 2019
• Likes to repost quotes and saying on his Facebook and LinkedIn
• Solo singer/acoustic guitarist
• Will play at stores/restaurants/nursing homes
• Grew up performing with his dads band
• His brother died of leukemia at the age of 18 when Von was 6 months old (how many siblings)
• 2006: raise interest in building a Hope Lodge in Iowa City
• 2007: presented the American Cancer Society’s “Sword of Hope” Award
• He did a solo bike excursion in honor of his mom who was diagnosed (later passed away) with terminal cancer
• Quad Cities → Washington D.C.
• rode a rugged steel-framed bike pulling a cargo trailer containing his sleeping bag, tent and guitar
• Presented the Honorary Iowa FFA Degree at the 2021 Iowa FFA Leadership Conference
• Was in 4H but the school he attended did not have FFA at the time
• Past Jobs

Year

Job

Company

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Episode Title: Enhancing Agricultural Profitability and Sustainability

• Nicholas and Kent

Long-term Profitability and Soil Health

• Importance of soil health for long-term profitability
• Investment strategies for soil care
• Examples of successful soil management practices

Tiling Fields

• Benefits and challenges of tiling fields
• Impact on drainage and crop yields
• Cost considerations and long-term returns

Conservation Reserve Program (CRP)

• Explanation of CRP
• Benefits of enrolling land in CRP
• Personal experiences and insights from the guest on CRP

Raising Prairie and Wildflowers

• Financial benefits of raising prairie and wildflowers
• Ecological advantages
• Steps to start and maintain prairie/wildflower areas

Conservation Payments and Financial Incentives

• Discussion on equal payments for conservation efforts and traditional crops
• Economic benefits of clean air and water initiatives
• How to make conservation financially appealing to farmers

Niche Agricultural Markets

• Identifying and accessing niche markets
• Success stories of niche agricultural products
• Marketing strategies for niche products

Buying Land for CRP

• Advantages of purchasing land and enrolling it in CRP immediately
• Financial implications and long-term benefits
• Case studies or examples from the guest

Sharing the Land

• Importance and benefits of land sharing
• Strategies for successful land sharing agreements
• Guest's experiences and recommendations

Conclusion ----- Thank the guest and listeners

• Stan Nelson
• Iowa Corn Promotion Board President
• Southeast Iowa Native - Farming for 42 years in Des Moines County
• Raises corn, soybeans for seed and hay
• Works on the farm with daughter Valerie, her husband Jared, daughter Emily, & husband Caleb
• Organization Involvements
• National Corn Growers Association and U.S. Grains Council Action Teams
• Iowa Soybean Association
• Director of District 9 for 5 years
• Iowa Cattlemen's Association
• Iowa Farm Bureau
• School Board member at the Danville Community School District for 9 years
• Graduated from ISU in 1980 with bachelors in farm operations
• Stu Swanson
• Iowa Corn Growers Association First Vice President
• Serves on the animal agriculture & environment committee
• Raises corn, soybeans, and customer feeding wean to finish hogs
• Leadership:
• North Central Coop Board of Directors
• County FSA Committee
• Wright County Fair Swine Committee
• Iowa Soybean Association
• Iowa Pork Producers Association
• After college
• Worked at Iowa Pork Producers Association - director of producer education
• Awards:
• Iowa Pork Producers Association as Master Pork Producer in 2017
• Coalition to Support Iowa’s Farmers Good Farm Neighbor Award in 2019
• IDALS Iowa Farm Environmental Leader Award in 2020
• Passionate about accelerating water quality efforts in Iowa
• Recently traveled to Washington D.C. for leadership training and visit with elected officials
• Craig Floss
• Iowa Corn CEO
• CEO since 1997
• At Iowa corn talk a lot about legacy with farmers
• Recently awarded the ISU Knoll Corporation Foundation Award
• History of ICGA
• Founded in 1967 by Walter Goeppinger of Boone, IA
• Voice of Iowa corn farmers
• 12-member board - peer-elected farmers and 2 industry liaisons
• U.S. Grain Council
• 27 years of service
• Background
• Corn, soybean, and livestock farmer
• Assisted with a feeder pig operation as a teenager
• Attended ISU
• Then worked in Chicago for Spraying Systems Co.
• Responsible for all sales outside of the U.S.

HISTORY OF IOWA CORN & THE SPEEDWAY (WHY NASCAR)

25,000+ seats sold out for the race and 1000 farmers and their families present to watch their product in action on the fastest short-track in the nation surrounded by corn fields.

A large, national audience excited about the power and performance of ethanol with 4.1 million unique viewers.

Driving online traffic and increasing brand exposure with 7.6 million digital page views.

If you divide Iowa’s 2023 corn crop by the race’s 350 laps, each time around the track would equate to 7 million bushels. Corn is a major economic engine for the state.