Impacting your numbers means that you, as the business owner, have the ability to make decisions to change the trajectory of your financial performance. 

We’ve talked about owning those numbers and understanding those numbers. You have your numbers accessible at all times, and now you have some analytical horsepower inside the business to tell the story behind those numbers. 

From there, it’s about impacting your numbers: actually executing decisions based on the reports you get. When you understand the numbers, you know what numbers are good and bad in your business (which will vary year to year or even month to month). So what do you do with that information? What do you do about a bad number?

I hate to say it, but it really depends on the kind of number it is and what makes it a bad number for you. Depending on the number, when you understand what it’s telling you then you can make some informed and insightful decisions. One of those decisions is understanding where you can impact your number, like dialing up or dialing down a lever.

For example, maybe your spending on advertising or marketing is too high. How can we reduce that? What do we need to dial down? Or maybe you’re missing your sales targets. How do we dial up that number? Is there an offer we can put out? Do we have enough bandwidth to take on a new project? 

What are those levers that you have access to, to be able to impact those numbers? You have the ability to control your company’s destiny via the levers and knowing good numbers from bad numbers. 

TAGS: finances for business owners, financial intelligence, impacting your numbers

TurboCharge Your Business is a show for business owners who are tired of just working IN the nuts and bolts of their businesses and ready to work ON the business itself from a big-picture, growth-oriented, strategic perspective.

Listen to TurboCharge Your Business on the International Business Growth Network or wherever you get podcasts and gain access to even more great resources at https://turboexecs.com/turbocharge.