• From Spam to Showroom: Email's Role in Car Sales and Service

  • Aug 7 2024
  • Length: 42 mins
  • Podcast

From Spam to Showroom: Email's Role in Car Sales and Service

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  • Summary

  • 👉Sign up for Kathi’s newsletter here👈

    Kathi and Mike explore the advantages of email (hint: there are many) but only with a strategic, consistent approach. "Email blast" is a term we've all heard but it's effectiveness is dubious. Spamming has a totally different meaning today than it did even 2 years ago and it’s easy to waste resources. Let's do email right!

    Then we share a few stories about our days in retail that seem timely. Let us know what you think?

    Music segment:

    Patti Smith https://youtu.be/y6Wz3i_BYUc?si=hLLG8b1seQOYl4xL

    The Pogues: Rum, Sodomy and The Lash (two songs that are Kathi's faves but the whole album is iconic.

    A Pair of Brown Eyes

    Dirty Old Town

    Mike's choice if you're looking for a good 80s Movie: Better Off Dead

    👉Sign up for Kathi’s newsletter here👈

    Got a question? Email either of us!

    Kathi: kathi@krusecontrolinc.com

    Mike: mikethecarguy@outlook.com
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