• He gave up on chasing unicorns. Now he earns $500K+/year from his 3-person startup. | Rand Fishkin, Founder of Moz & SparkToro

  • Apr 15 2024
  • Length: 49 mins
  • Podcast
He gave up on chasing unicorns. Now he earns $500K+/year from his 3-person startup. | Rand Fishkin, Founder of Moz & SparkToro By cover art

He gave up on chasing unicorns. Now he earns $500K+/year from his 3-person startup. | Rand Fishkin, Founder of Moz & SparkToro

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  • Summary

  • If you feel like the ‘unicorn or bust’ playbook isn’t for you, then this episode definitely will be. Rand Fishkin is a multi-time founder and published author of Lost and Founder. He founded Moz, raised $29M in VC, grew to $50M in revenue and exited for $70M.

    But he ultimately realized that the VC-backed life wasn’t for him.

    So he went on to start SparkToro, a profitable 3-person startup that does $2M in revenue and takes only 30 hours a week of work. For those of us in the VC-backed startup world, it’s a totally different way to play the game. It won’t make you a billionaire. But it very well may make you $10M— with less stress, less work, and less risk.

    If you want a transparent account of the pros/cons of a venture-backed vs a bootstrapped startup, check this episode out.
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