Art pricing isn't just math. It's mindset. Listen to a real coaching session that will help you charge more without spiraling.

In this episode, I'm doing something new. I'm sharing a first of many one-on-one coaching sessions with artists from the Honest Art® Society.

Our first guest is Jennifer Cupp, an artist who started painting at 40 and built a daily studio practice. For years, sales were slow. Then she started doing fairs and everything shifted.

We break down the mindset shift that changes pricing forever: pricing is an internal decision, now an external circumstance. The quality of your work is the quality of your work, no matter the city.

Here's what else we covered in this coaching session:

• Why selling out or not keeping up with demand is a signal to raise prices

• The typical pricing increase range

• How to use fear as information, not a decision-maker

• Why art fairs create legitimacy that boosts online sales too

• Why the feast-or-famine fear lessens with multiple revenue streams

• The long game reality: seeds planted for years can suddenly become momentum

Make sure to subscribe to this podcast so you don't miss a thing! And don't forget to come hang with me on Instagram @jodie_king_.

Interested in being a guest on a future episode of Honest Art®? Email me at amy@jodieking.com!

Resources Mentioned:

• Join me for an in-person workshop: https://jodieking.com/workshop

• Looking for an artist community? Join us in the Honest Art® Society: https://www.jodiekingart.com/has

• Follow Jennifer on Instagram

• Check out Jennifer's Website

• Support Jennifer at the One of a Kind (OOAK) Show in Chicago this April

• Learn more about Licensing with Episode 134: The Art Licensing Playbook with Cat Couillette

• Art Fair Application Secrets Every Artist Should Know

• Want more on pricing? Listen to Episode 69: How to Price Your Art (So It Sells!)

• Elevate Your Art, Business, and Community inside the Studio Elite Mastermind

• Have a question for Jodie? Ask it here: https://forms.gle/hxrVu4oL4PVCKwZm6

• How are you liking the Honest Art® Podcast? Leave us a review on your favorite podcast platform and let us know!

• Watch this full episode on my YouTube channel: https://www.youtube.com/playlist?list=PLMquJfuMsSg0fr46BRdia1cWd-81GThzF

If you want to sell more art, stop tracking likes and start tracking the leading indicators that actually create consistent sales.

In this episode, I'm breaking down the most important concept artists miss when it comes to growing income: sales are a lagging indicator.

Sales are the harvest. The smoke. The result.

So if you want consistent sales, you have to track the leading indicators, the seeds you're planting that create those results later.

We'll cover metrics across five areas:

• Creativity metrics

• Visibility metrics

• Email metrics

• Relationship metrics

• Mindset metrics

• And then we'll land on the one metric that matters most: consistency.

Because better art, better marketing, and better sales won't happen without it.

If you've been feeling powerless when sales slow down, this episode will give you your agency back, plus a simple tracking framework that helps you adjust without spiraling.

Make sure to subscribe to this podcast so you don't miss a thing! And don't forget to come hang with me on Instagram @jodie_king_.

Interested in being a guest on a future episode of Honest Art®? Email me at amy@jodieking.com!

Resources mentioned:

• Join me for an in-person workshop: https://jodieking.com/workshop

• Looking for an artist community? Join us in the Honest Art® Society: https://www.jodiekingart.com/has

• Jodie's FAVORITE business tool.

• Does Instagram feel overwhelming? Learn how to attract collectors on IG

• Need to learn how to use email marketing? This episode is for you!

• Active Campaign: www.activecampaign.com

• Flo Desk: www.flodesk.com

• Mailchimp: www.mailchimp.com

• Stop playing small and start creating with courage with the Honest Art® Society

• Elevate Your Art, Business, and Community inside the Studio Elite Mastermind

• Join Jodie for one of her upcoming workshops

• Worthy by Jamie Kern Lima: https://amzn.to/47x68bA

• Have a question for Jodie? Ask it here: https://forms.gle/hxrVu4oL4PVCKwZm6

• How are you liking the Honest Art® Podcast? Leave us a review on your favorite podcast platform and let us know!

• Watch this full episode on my YouTube channel: https://www.youtube.com/playlist?list=PLMquJfuMsSg0fr46BRdia1cWd-81GThzF

• For a full list of show notes and links, check out my blog: www.jodieking.com/podcast

DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission at no additional charge on your end. Thank you for supporting my channel!

Finished your painting and wondering, "now what?" These next steps protect it, professionalize it, and help you actually sell it.

So many artists stop at the last brushstroke and miss the steps that turn a finished painting into a sellable asset. In this episode, I break down the exact workflow I use after the painting is dry.

We cover the studio basics, and then move into the part most artists forget about: letting people know the painting exists! Because collectors do not buy from "here's a pretty picture." They buy from a connection. They buy a story. And if you hide your prices or make it confusing to purchase, people will assume they can't afford it and keep scrolling.

Your painting is finished, but your process isn't. Let's do the next right steps so your art can live in the world, not die in a studio corner.

Make sure to subscribe to this podcast so you don't miss a thing! And don't forget to come hang with me on Instagram @jodie_king_.

Interested in being a guest on a future episode of Honest Art®? Email me at amy@jodieking.com!

Resources mentioned:

• Join me for an in-person workshop: https://jodieking.com/workshop

• Looking for an artist community? Join us in the Honest Art® Society: https://www.jodiekingart.com/has

• Grab the PDF That Covers How to Wire and Hang Paintings: https://www.jodiekingart.com/how-to-hang-a-painting

• Fixative Spray: https://amzn.to/4dcEvZ1

• The satin varnish Jodie loves most: https://amzn.to/47zFPBs

• Jodie's Favorite Posca Markers: https://amzn.to/4dcEXqb

• The D-Rings Jodie Uses from Ook: https://amzn.to/4bhpS4f

• Artwork Archive artworkarchive.com/jk for 20% off the first year

• Learn more about Artwork Archive in Episode 32: Artwork Archive: The Business Tool I Can't Live Without

• Join Jodie's e-mail list here: https://www.jodiekingart.com/jointhelist

• Have a question for Jodie? Ask it here: https://forms.gle/hxrVu4oL4PVCKwZm6

• How are you liking the Honest Art® Podcast? Leave us a review on your favorite podcast platform and let us know!

• Watch this full episode on my YouTube channel: https://www.youtube.com/playlist?list=PLMquJfuMsSg0fr46BRdia1cWd-81GThzF

• For a full list of show notes and links, check out my blog: www.jodieking.com/podcast

DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission at no additional charge on your end. Thank you for supporting my channel!

If you are afraid to change your art style because you might lose collectors, this episode will set you free.

After 22 years as a professional artist, I have evolved through more styles than I can count. From sassy word paintings to farm animals to mixed media to abstract expressionism, every shift came with fear.

What if they leave?

What if I lose momentum?

What if I ruin my brand?

Here is the truth. Changing your style is not betrayal. Staying stuck is.

When artists cling to a style just because it sells, they start to resent their work. Curiosity fades. Experimentation stops. The creative fire dims. And eventually, the business plateaus, too.

In this episode, I share how to evolve your art style without losing your audience and why your voice matters more than your visual language.

You will learn:

Why your style is not your identity.

How to bring collectors along in the process

The one mindset shift that keeps your brand from going stagnant

Collectors are not just buying your art. They are buying your courage, your voice, and your evolution.

If you're feeling the itch to experiment, this is your permission slip.

Make sure to subscribe to this podcast so you don't miss a thing! And don't forget to come hang with me on Instagram @jodie_king_.

Interested in being a guest on a future episode of Honest Art®? Email me at amy@jodieking.com!

Resources mentioned:

• Join me for an in-person workshop: https://jodieking.com/workshop

• Learn more about my mentorship program, Studio Elite: https://www.jodiekingart.com/studioelite

• Looking for an artist community? Join us in the Honest Art Society: https://www.jodiekingart.com/has

• View some of Jodie's Past Work and How It's Evolved: https://shop.jodieking.com/collections/sold-works?page=1

• Not sure about your artistic voice? Listen to Episode 95: Unleashing Your Inner Rebel: 10 Tips to Owning Your Voice

• Discover Your Why with Episode 109: How to Turn Your Why Into Revenue

• Have a question for Jodie? Ask it here: https://forms.gle/hxrVu4oL4PVCKwZm6

• How are you liking the Honest Art® Podcast? Leave us a review on your favorite podcast platform and let us know!

• Watch this full episode on my YouTube channel: https://www.youtube.com/playlist?list=PLMquJfuMsSg0fr46BRdia1cWd-81GThzF

For a full list of show notes and links, check out my blog: www.jodieking.com/podcast

If you love making art, but worry that building an art career will burn you out, this episode is for you.

Hustle culture is built on productivity and output, but artists don't thrive that way. Creativity needs openness, joy, and space. When you're depleted, you start avoiding the studio, your work feels flat, and you begin doubting yourself.

In Episode 141, Jodie breaks down how to design your art career around your real energy levels, not hustle culture. You'll learn how to find your creative rhythms, how to match tasks to high, medium, and low energy, and how time blocking can protect your creativity and help you sustain the long game.

Jodie also talks about why scarcity drains artists fast, and how multiple streams can create peace, reduce desperation, and make your work braver. And she calls out the boundary issues that deplete artists the most, including people pleasing, undercharging, and discounting from insecurity.

Make sure to subscribe to this podcast so you don't miss a thing! And don't forget to come hang with me on Instagram @jodie_king_.

Interested in being a guest on a future episode of Honest Art®? Email me at amy@jodieking.com!

Resources mentioned:

• Curious about Studio Elite? Our next cohort starts late February 2026: https://www.jodiekingart.com/studioelite

• Learn more about Upcoming Workshops: https://jodieking.com/workshop

• Looking for an art community? Join us in the Honest Art® Society: https://www.jodiekingart.com/has

• You might also like Episode 137: Art Fair Application Secrets Every Artist Should Know: https://jodieking.com/episode-137-art-fair-application-secrets-every-artist-should-know/

• Jodie also talks about time management in Episode 111: The Hidden Studio Habits That Sabotage Your Creativity: https://jodieking.com/episode-137-art-fair-application-secrets-every-artist-should-know/

• Learn More about Commissions in Episode 41: How to Have Fun and Make Money with Commissions: https://jodieking.com/episode-41-how-to-have-fun-and-make-money-with-commissions/

• Interested in Licensing Your Art? Listen to Episode 134: The Art Licensing Playbook with Cat Coquillette: https://jodieking.com/episode-134-the-art-licensing-playbook-with-cat-coquillette/

• Learn How to Price Your Art So It Sells with Episode 69: https://jodieking.com/episode-69-best-of-how-to-price-your-art-so-it-sells/

• Have a question for Jodie? Ask it here: https://forms.gle/hxrVu4oL4PVCKwZm6

• How are you liking the Honest Art® Podcast? Leave us a review on your favorite podcast platform and let us know!

• Watch this full episode on my YouTube channel: https://www.youtube.com/playlist?list=PLMquJfuMsSg0fr46BRdia1cWd-81GThzF

• For a full list of show notes and links, check out my blog: www.jodieking.com/podcast

Stuck mid-painting and convinced you ruined it? You didn't. You're just in the fuglies.

In this episode, Jodie shares a 15-step checklist she uses to get out of the fog and back into flow. This isn't fluffy advice. These are practical, actionable questions you can ask the moment a painting turns muddy, confusing, or "I want to throw it away" ugly.

Takeaways you can use immediately:

✨How to spot when your painting needs more value contrast

✨How to avoid the mud zone by stepping away at the right time

✨How to adjust brushstrokes, lines, and sizes of color for more interest

✨Why "fucking it up" can actually be a win … as long as it's honest.

Make sure to subscribe to this podcast so you don't miss a thing! And don't forget to come hang with me on Instagram @jodie_king_.

Interested in being a guest on a future episode of Honest Art®? Email me at amy@jodieking.com!

Resources mentioned:

• Curious about Studio Elite? Our next cohort starts late February 2026: https://www.jodiekingart.com/studioelite

• Learn more about Upcoming Workshops: https://jodieking.com/workshop

• Improve Your Cohesive Colors with Color Course for Rebels 102: https://www.jodiekingart.com/ccfr

• Checklist on Getting Unstuck and Out of The Fuglies: https://www.jodiekingart.com/bye-bye-fuglies

• Posca Markers: https://amzn.to/4a1ox1Z

• Learn More about Values in Episode 124: 7 Art Tips I Wish I Knew Sooner: https://jodieking.com/episode-124-avoid-my-mistakes-7-art-tips-i-wish-i-knew-sooner/

• You'll Also Like: Episode 82: How to Choose Your Color Palette as an Artist: https://jodieking.com/episode-82-how-to-choose-your-color-palette-as-an-artist/

• Learn More About Adding Your Artistic Voice to Your Art in Episode 62: Elevate Your Representational Art with These Tips: https://jodieking.com/episode-62-elevate-your-representational-art-with-these-tips/

• Have a question for Jodie? Ask it here: https://forms.gle/hxrVu4oL4PVCKwZm6

• How are you liking the Honest Art® Podcast? Leave us a review on your favorite podcast platform and let us know!

• Watch this full episode on my YouTube channel: https://www.youtube.com/playlist?list=PLMquJfuMsSg0fr46BRdia1cWd-81GThzF

• For a full list of show notes and links, check out my blog: www.jodieking.com/podcast

DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission at no additional charge on your end. Thank you for supporting my channel!

If you want to sell more art, you may need to hire freelancers before you feel ready.

Trying to do everything yourself might feel responsible, but it's often the fastest way to burn out and stall your sales. Hiring doesn't have to be a full-time team or a huge commitment. Strategic, part-time help frees you up to make the art and respond to buyers consistently.

Jodie shares how to identify where you're getting bogged down, how to track your time, what tasks to outsource first, and how to set expectations so the freelancer you hire actually helps your sales grow.

You'll take away:

• Why "doing it all" makes you the bottleneck

• How to fire freelancers without blowing your budget

• What to outsource first to increase time, sales, and sanity

Make sure to subscribe to this podcast so you don't miss a thing! And don't forget to come hang with me on Instagram @jodie_king_.

Interested in being a guest on a future episode of Honest Art®? Email me at amy@jodieking.com!

Resources mentioned:

• Curious about Studio Elite? Our next cohort starts February 2026: https://www.jodiekingart.com/studioelite

• Learn more about Upcoming Workshops: https://jodieking.com/workshop

• Join us inside of the Honest Art® Society: https://www.jodiekingart.com/has

• Need help finding someone to outsource? Check out Indeed: https://www.indeed.com/

• Need help finding someone to outsource? Check out Fiver: http://www.fiver.com

• Have a question for Jodie? Ask it here: https://forms.gle/hxrVu4oL4PVCKwZm6

• How are you liking the Honest Art® Podcast? Leave us a review on your favorite podcast platform and let us know!

• Watch this full episode on my YouTube channel: https://www.youtube.com/playlist?list=PLMquJfuMsSg0fr46BRdia1cWd-81GThzF

• For a full list of show notes and links, check out my blog: www.jodieking.com/podcast

Most artists quit in the messy middle before they can build their art career. Jodie Gear didn't. She built House of Gear by taking action before she felt ready.

In this episode, I'm talking with Jodie, who went from a corporate career and quiet creative longing to building a full-blown creative space and homewares brand in Australia.

Jodie shares how she learned to claim the identity of "artist, how belief became her turning point, and why she's focused on purpose, flow, and community while building something that's bigger than just selling paintings.

If you've been waiting to feel ready, this is your sign.

You don't need permission. You need intentional action.

Make sure to subscribe to this podcast so you don't miss a thing! And don't forget to come hang with me on Instagram @jodie_king_.

Interested in being a guest on a future episode of Honest Art®? Email me at amy@jodieking.com!

Resources mentioned:

• Looking for a community like Jodie Gear mentioned in this episode? The next cohort of Studio Elite starts the week of February 23rd. Learn more & apply here: https://www.jodiekingart.com/studioelite

• Check out Jodie Gear's homewares line, House of Gear, on her website: https://jodiegear.com/collections/jg-home

• Give Jodie Gear a follow on Instagram: https://www.instagram.com/jodie_gear_artist/

• Follow House of Gear on Instagram: https://www.instagram.com/house_of_gear_/

• Join the Honest Art® Society so you don't miss next week's Live with both Jodies from the House of Gear in Australia!!

• Listen to Jodie Gear's First Interview, Episode 76: The Life Changing Effects of An Artist Committing with Jodie Gear: https://jodieking.com/episode-76-the-life-changing-effects-of-an-artist-committing-with-jodie-gear/

• Have a question for Jodie? Ask it here: https://forms.gle/hxrVu4oL4PVCKwZm6

• How are you liking the Honest Art® Podcast? Leave us a review on your favorite podcast platform and let us know!

• Watch this full episode on my YouTube channel: https://www.youtube.com/playlist?list=PLMquJfuMsSg0fr46BRdia1cWd-81GThzF

• For a full list of show notes and links, check out my blog: www.jodieking.com/podcast