Sara DeWitt is the Senior Vice President and General Manager of PBS KIDS, where she oversees the strategic direction of the nation’s leading educational media service for children. She manages a cross-disciplinary team that produces content, develops digital platforms, distributes assets, and creates educational products aimed at fostering learning. Under her leadership, PBS KIDS has established itself as a trusted educational brand, delivering innovative digital experiences such as award-winning games, apps, podcasts, augmented reality experiences, and learning analytics platforms that track children’s progress. Her efforts have also helped make PBS KIDS a gold standard in children's digital privacy and security.

With over 20 years in public media, DeWitt has been at the forefront of the digital transformation of PBS KIDS. She is a sought-after speaker on topics like screen time, games, and learning, delivering a TED Talk and speaking at conferences such as SXSW, Games for Change, and the Grace Hopper Celebration. Her contributions to the field have earned her accolades including Cynopsis Media’s Top Women in Digital Award and the Hedy Lamarr Award for Innovation in Entertainment Technology. DeWitt holds both an MA and a BA in English from Stanford University and has a background in early childhood education and media research.

In Her Words presents thoughtful conversations with leaders across entertainment from film and television to media and gaming and everything in between; as we talk about what it takes to make your mark in the industry, lessons these incredible people have learned along the way, and how they have found their way in an ever-changing environment.With in-depth conversations and pre-submitted listener questions, each episode provides candid advice for navigating today’s entertainment industry, giving listeners an inside look at how key players got their start, and guidance for building the necessary toolkit to bring careers to life in film, TV, music, theater, graphics, writing, animation and beyond.

Listen on:

Spotify: https://open.spotify.com/show/5AfPfPQ2EPGuC1PhcqJpGW?si=fdb445a8906b49b4

Apple Podcasts: https://podcasts.apple.com/us/podcast/in-her-words/id1674672975

Audible: https://www.audible.com/pd/In-Her-Words-Podcast/B0BWYXYBF6?action_code=ASSGB14908

Find us on:

Instagram: https://www.instagram.com/women_in_entertainment/

Facebook: https://www.facebook.com/womeninentertainment

Twitter: https://twitter.com/InHerWords_WIE