In this episode, Lexie Smith sits down with Marie Incontrera, a two-time TEDx speaker and founder of Incontrera Consulting. Marie Incontrera is the CEO and Founder of Incontrera Consulting, a digital marketing and thought leadership consulting agency; author, creative professional, and speechwriter. She works with thought leaders to leverage their online presence through social media, podcasts, and speaking. Her speaker clients have booked TED and TedX conferences globally and have talked on keynote stages worldwide. Her media clients have been booked on popular podcasts and radio stations such as The World’s Most Amazing People, Entrepreneur On Fire, and more. Marie authorizes the Amazon best-sellers Social Your Book Launch and Spread Your Idea. She is a two-time TEDx speaker and a keynote speaker.

Marie shares her journey from jazz musician to digital marketing expert and successful speaker coach, having placed over 100 clients on TEDx stages worldwide. Whether you’re a budding speaker or a seasoned pro, Marie’s insights will help you confidently navigate the TEDx application landscape.

Marie also discusses the broader speaking landscape, comparing TEDx to keynote opportunities. She provides valuable tips on creating a "speak to sell" strategy, focusing on identifying pain points for potential clients and leveraging speaking engagements for business growth. With a wealth of experience and a passion for empowering thought leaders, Marie offers actionable advice that can help anyone looking to elevate their public speaking game and make a lasting impact. Tune in to learn how to turn your ideas into powerful presentations and unlock new opportunities on the global stage!

Here’s What You’ll Learn:

• Learn the distinctions between TED and TEDx, including the application process and the types of talks allowed.
• Discover how to select a compelling and relevant topic that resonates with a global audience.
• Gain insight into the specific guidelines TEDx organizers look for, such as avoiding political or religious agendas.
• Understand the importance of providing clear, actionable takeaways that your audience can implement immediately.
• Learn effective strategies for applying to TEDx events, including preparing a strong video pitch and written blurb.
• Discover how to handle rejection and keep applying to different TEDx events until you find the right fit.
• Understand the distinction between TEDx talks and keynote speeches, including their formats and purposes.
• Explore how to structure your talk to effectively address audience pain points and promote your services.
• Learn how to maximize both paid and unpaid speaking engagements for business growth and networking.
• Get actionable advice on refining your message and presentation skills to captivate your audience and enhance your speaking career.

Social Links:

• Website: https://www.incontrera.com/marie-incontrera
• Instagram: https://www.instagram.com/marieincontrera/
• LinkedIn: https://www.linkedin.com/in/marieincontrera/

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