How to conduct a focus group?

By: Gilbert NZEKA
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  • Summary

  • A focus group is a qualitative method of group meeting that has several advantages. Focus groups allow you to receive more diverse, nuanced and complex responses than surveys that do not allow as much exchange with participants. They are the ideal technique to obtain broader opinions. In spite of everything, the success of a focus group is built largely on the leadership skills of its facilitator. So, how can you animate focus groups? —————————————————————— 💙 If you haven't yet, don't hesitate to follow me! —————————————————————— ◾ Web : https://www.ilaria-academy.com/ ◾ Youtube : http://bit.ly/2xwrpEf ◾ Medium : https://medium.com/@gilbertnzeka ◾ Facebook : https://www.facebook.com/GilbertNzeka ◾ Instagram : https://www.instagram.com/gilbertnzeka/ ◾ Twitter : https://www.instagram.com/gilbertnzeka ◾ LinkedIn : https://www.linkedin.com/in/gilbertnzeka/ ◾ Eventbrite : http://bit.ly/gilbertnzeka-eventbrite ◾ Udemy : https://www.udemy.com/user/gilbert-nzeka/
    Gilbert NZEKA
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Episodes
  • How to manage your focus group ?

    How to manage your focus group ?
    Nov 10 2021
    In this last episode, you will discover how to manage your focus group on D-Day
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    4 mins
  • Recruitment of participants

    Recruitment of participants
    Nov 9 2021
    In this episode, you will find out how to recruit participants for your focus group.
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    2 mins
  • The organization of the focus group

    The organization of the focus group
    Nov 8 2021
    In this episode, you will discover how you can organize your next focus group.
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    5 mins
Leadership Economics
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