Her mission is to help the world be healthier naturally with mother nature’s oldest and original food- algae. Catharine graduated with an MBA from Ivey School of Business and a Health Coach Certificate from Institute of Integrative Nutrition. Her career spans thirty-three years during which she has been an international attaché for the Canadian and British Governments, publisher of an international magazine and the Founder of three startups. But in 2008 when her younger sister was diagnosed with breast cancer and advised by her oncologist to adopt an alkaline diet one because it would help her heal, Catharine put her career on hold to help her sister. In the process, she discovered algae, the most alkaline, nutrient-dense food in the world with healing properties that no one outside of Asia seemed to know about. Catharine knew algae would be a game changer for the world if she could just help everyone understand it better. And ENERGYbits® was born

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Jared Weiner, Executive Vice President and Chief Strategy Officer, The Future Hunters.



This inspiring key note of Jared Weiner, Executive Vice President and Chief Strategy Officer of The Future Hunters, will be a game changer for those who are wrongfully under illusion that the post-pandemic world will get back to its own ways as if past 6 months had not happened.
It is tempting and comforting to dream of that. But very unrealistic. The crisis exposed enterprises for poor business practices and insufficient risk management as well as concentration on short-term returns on investment.
Jared identifies two effects that will drive further developments resulting from the pandemic - Covid multiplier effect and Covid accelerator effect. Global social unrest, social reboot for the society , change of the role of influencers, accelerating speed of innovation and trend development. Changes in the workforce (robotics, change in design, retail organization, delivery systems), proliferation 3D printing, contactless consumers, auto sourcing - just to name the view. For the full vision o f the future -  half an hour and you will be better informed to handle and plan for the future personally and as a business leader.

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Daniel André Langer

Founder and CEO, Équité

Équité founder and CEO Daniel Langer is one of the world’s most renowned experts on brand building and extreme value creation in a digitally disrupted world and with Millennials and Gen Z. He is also the Professor of Luxury Strategy at Pepperdine University in Malibu, California. With his team he consults some of the world’s most admired and iconic luxury, lifestyle and consumer brands and is an advisor to top-managers in the luxury industry. Daniel is also the author of several top-rated luxury management books in English and Chinese and is frequently featured in leading global media publications like Forbes, Economist, Bloomberg, Skift, Robb Report, Manager Magazin and Jing Daily. He is a regular global keynote speaker for global conferences and company events and offers tailor-made luxury masterclasses for individual companies in Europe, the USA, and Asia. His education includes Harvard Business School and he holds an MBA and a Ph.D. in luxury management. He pioneered luxury science with his breakthrough research on decoding the luxury value drivers, building extreme value and sustainable competitive advantage for luxury, lifestyle and consumer brands.


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DIGITAL TRANSFORMATION

Facilitator: Kelly Kovack, CEO and Founder, Beauty Matter;
Carol Zhou, SVP, Head of Business Innovation and Investment, Shiseido;

Sam Mintz, Global Data Lead, CPG + Beauty, Google;
Joe Rago, Director, Digital Innovation, Ulta Beauty.

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Fireside Chat with Laurence Caisey, Founder of Freedge Beauty.


Tune in to our weekly webinar, Blue Beauty, and hear from the industry’s leading brand founders, entrepreneurs and thought leaders about the future of beauty, and how they are building businesses that leave the planet better, and bluer, than they found it. From zero-waste packaging to regenerative practices, you’ll discover why materials matter, how to make philanthropy the foundation of a profitable business model, and which innovative brands are leading the blue beauty revolution.

Hosted by INNOCOS and facilitated by Jeannie Jarnot, Founder of Beauty Heroes and leader of the Blue Beauty movement.

In each episode, we’ll share what it takes to be considered for our annual Blue Beauty Award, in partnership with Beauty Heroes

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Presenter: Daniel André Langer, Chief Executive Officer Équité & Professor of Luxury Strategy.

Many brands that have been passive in previous crises lost relevancy in a dramatic way. Now is the time to act fast. Every crisis is an opportunity for agile brands to create stronger consumer connections and more extreme value, which is especially important for smaller brands. Now is the time to reevaluate, fix gaps, advance in digital mastery, and inspire customers through relevant content, ideas, and actions. The webinar will focus on leadership principles and strategies that smaller brands can apply in the current crisis to gain competitive advantage.

Moderator: Anna Dycheva-Smirnova, Managing Director Reed Exhibitions Russia, responsible for Turkey and the Middle East.

Speakers:

Randall Chinchilla, VP,  Coty Professional Beauty

Inna Orlova, Chairman of the Board, KYPWELL

Carrie Mellage, Vice President of Kline’s Consumer Products Practice

Understanding the economic impact of COVID-19 and evolving perspective for the future.

How professional beauty is impacted and what the implications for beauty salons and industry specialists in short- and long-term perspective.

If you are a brand owner that supply spas. Salons, nail and hair studios what you need to know and expect in the future.

How fashion brands traditional brick-and-mortar faced the shutting of the off-line retail points of sales. Shifting the retail activities from off-line to off-line

• The growth of O2O platform facing the shortage of resources lead to a new employment model -“shared employees
• The business model evolution of fresh product companies. How to ensure daily fresh product and delivery within locked-down cities
• Telecommuting: the evolution of the long-distance smart working
• Education and training: schools and training centres moving from off-line to on-line exploring new channels
• Examples of interesting campaigns in China: how to touch the heart of your consumers in a delicate situation by finding the appropriate message
• How beauty brands relied on KOL live-streaming to keep connecting with consumers during the crisis

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