In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss their upcoming MAICON 2024 talks on managing the people who manage AI and the importance of open AI models. Discover why open models give you more freedom and control over your AI than closed models. Learn why marketers should understand both the potential benefits and risks of open AI models. Find out how open models can potentially give you a competitive edge in your industry.

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In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how to help your team embrace AI and what to do with team members who are resistant to AI adoption. Learn why the human element remains critical for successful AI implementation and how to best communicate the value of AI to your team. Discover why throwing AI at a problem isn't the answer and how Katie uses AI to support, rather than replace, her work.

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Join our free private Slack community, Analytics for #Marketers:
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In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the limitations of generative analytics, particularly for casual users. Discover why subject matter expertise is still essential for accurate data analysis, even with these powerful tools. Learn practical strategies for determining if a task is suitable for generative AI and how to incorporate it effectively into your analytics workflow. Finally, understand the importance of process mapping in maximizing the benefits and mitigating the potential challenges of using generative AI for analytics.

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Follow our YouTube channel for more #marketing and #analytics videos!
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Take our new generative AI course:
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Subscribe to the Trust Insights podcast:
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Join our free private Slack community, Analytics for #Marketers:
https://www.trustinsights.ai/analyticsformarketers