Innovation Waves is a podcast that explores the waves of Science, Technology and Digital Culture.

In this episode, we dive into the fascinating story of how 3D software revolutionized design and manufacturing at the turn of the millennium, giving birth to the blobject era. From the colorful iMac G3 to the Volkswagen New Beetle, we explore how NURBS technology and CNC machining bridged the gap between imagination and reality, and what this means for the AI-driven generative design revolution ahead.

By Fabrizio Rinaldi | www.innovation-waves.com

What happens when your face, voice, gestures, and cultural identity become assets that can be sold, licensed, and reproduced forever?

In this episode of Innovation Waves, we explore the unsettling frontier of AI-generated identity: digital clones, synthetic celebrity, ownership of likeness, and the possibility of becoming a digital ghost in your own lifetime. Starting from the story of a social media star reportedly considering the sale of his entire brand and AI-replicable persona, we unpack the deeper questions behind the deal: who are you when an AI can convincingly be you, who owns that version, and what happens when identity itself becomes a market?

Innovation Waves is a collective of Creative Technologists and Digital Strategists helping brands navigate the digital landscape and ride the waves of Innovation.

Written and curated by Fabrizio Rinaldi.

Read more at https://www.innovation-waves.com

Source article: https://innovation-waves.com/2026/02/02/a-billion-dollars-for-a-ghost-are-we-ready-to-sell-our-digital-souls/

In this episode of Innovation Waves, we explore why the traditional digital agency model is dead and what must replace it. The era of selling hours, outputs, and isolated campaigns is over. Enterprise clients want growth, efficiency, and accountability. They want an AI-native growth operating system. We break down the three reasons the old model is broken, what the new model looks like, how to price it, and a practical 90-day transformation plan. Innovation Waves is a collective of Creative Technologists and Digital Strategists helping brands navigate the digital landscape. By Fabrizio Rinaldi | www.innovation-waves.com