Episodes

  • Once They See It’s Optional, You Can’t Order Them Back

    Once They See It’s Optional, You Can’t Order Them Back
    Feb 13 2026
    If one capable operator with AI can replace a team of five, the org chart needs rewriting. Pretending otherwise only speeds up talent loss.
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    6 mins
  • I Stopped Thinking About Content

    I Stopped Thinking About Content
    Feb 10 2026
    Founders do not burn out because they lack ideas. They burn out because content keeps demanding attention long after the thinking is done.
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    3 mins
  • Delete Everything the Algorithm Isn’t Rewarding

    Delete Everything the Algorithm Isn’t Rewarding
    Feb 6 2026
    If your business feels stuck, adding more content is often the instinctive move. In practice, that extra volume usually creates noise, not growth.
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    3 mins
  • Sell It Before You Build It

    Sell It Before You Build It
    Feb 4 2026
    If you are polishing portals and automations before taking money, you are doing it backwards. The market cannot validate what it has not bought.
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    3 mins
  • Diversification Is for Rich People. You’re Not Rich Yet.

    Diversification Is for Rich People. You’re Not Rich Yet.
    Jan 29 2026
    Making money from multiple offers sounds like progress until none of them move the needle. More streams often create more noise, not more scale.
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    2 mins
  • Your Funnel Isn’t the Problem

    Your Funnel Isn’t the Problem
    Jan 27 2026
    When conversions stall, the instinct is to tweak pages, emails, and ads. But no amount of funnel optimization can compensate for an unclear offer.
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    2 mins
  • The One Question that Ended Three Weeks of Paralysis

    The One Question that Ended Three Weeks of Paralysis
    Jan 22 2026
    A client spent three weeks stuck on a hiring decision. One simple question cut through the noise and ended the paralysis in under a minute.
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    3 mins
  • The Operator’s Dilemma

    The Operator’s Dilemma
    Jan 20 2026
    When things feel heavy in your business, it’s usually because you’re holding onto things past their use-by date. Deletion creates space for progress.
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    3 mins