Episodes

  • Jenna Johnson on Going beyond the Design Trends and Client Relationships
    Jul 29 2024

    Jenna Johnson shares the story of how she started her business and the evolution of her design process. She also discusses the creation of the Design Intensive Master Training (DIMT) and the values she implements in her business. After Jenna plays Fact vs. Opinion, we delve into bad branding advice on social media, design trends' impact, and purpose-driven brands' importance.


    💛 About Jenna Johnson

    Jenna is the Creative Director of White and Salt, a brand and web agency that has worked with hundreds of businesses in health, wellness, fashion, and beauty. She became known for design intensives when she brought the concept to market in 2020. Nowadays, Jenna focuses on strategy as the center point of all her projects and works on large-scale and smaller-scale projects, meeting the founder where they are at to drive results.


    💙 Let's Connect 💙

    ☕️ Kill 'Em With Purpose

    • Follow ⁠⁠⁠⁠⁠⁠⁠@kewppod⁠⁠⁠⁠⁠⁠⁠ on Instagram
    • Follow ⁠⁠⁠⁠⁠⁠⁠⁠@kewppod⁠⁠⁠⁠⁠⁠⁠⁠ on TikTok


    ☕️ Your host: Kendra Valencia from Valen

    • Follow⁠⁠⁠⁠⁠⁠⁠ @valencreatives⁠⁠⁠⁠⁠⁠⁠ on Instagram
    • Follow⁠⁠⁠⁠⁠⁠⁠ @valen.creatives⁠⁠⁠⁠⁠⁠⁠ on TikTok
    • Learn more about ⁠⁠⁠⁠⁠⁠⁠Valen⁠⁠⁠⁠⁠⁠⁠


    ☕️ Our Purpose-Driven Guest: Jenna Johnson

    • Follow White and Salt on Instagram
    • Follow White and Salt on TikTok
    • Check out their website
    • Are you a designer? Check out DIMT


    ☕️ Special thanks to La 39 Studio for lending the space to record this purpose-driven podcast.

    ______________

    Keywords: Keywords


    business start, design process, DIMT, values in business, flexibility, transparency, integrity, client relationships, branding advice, design trends, purpose-driven brands, social media

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    53 mins
  • Ashli Pollard on Making Messy Moves and Taking Women's Advice First
    Jul 8 2024

    "I might listen to men's advice, but I'm going to take women's advice first."


    Meet Ashli Pollard, the multi-passionate woman behind Team AP Consulting, Dial Zero Marketing, Unfiltered Entrepreneur Podcast, and more. She shares her journey from working in the fashion industry to building her businesses. We dive into the behind-the-scenes of her building Team AP Consulting and The Doers membership, emphasizing the value of taking messy action and making progress.


    Ashli also talks about why she doesn't listen to men's business advice and the importance of considering the female experience. She encourages women to prioritize women's advice in their entrepreneurial journeys. Plus, we address the pressure on women to do it all, filtering advice and seeking therapy.


    💙 Let's Connect 💙

    ☕️ Kill 'Em With Purpose

    • Follow ⁠⁠⁠⁠⁠⁠@kewppod⁠⁠⁠⁠⁠⁠ on Instagram
    • Follow ⁠⁠⁠⁠⁠⁠⁠@kewppod⁠⁠⁠⁠⁠⁠⁠ on TikTok


    ☕️ Your host: Kendra Valencia from Valen

    • Follow⁠⁠⁠⁠⁠⁠ @valencreatives⁠⁠⁠⁠⁠⁠ on Instagram
    • Follow⁠⁠⁠⁠⁠⁠ @valen.creatives⁠⁠⁠⁠⁠⁠ on TikTok
    • Learn more about ⁠⁠⁠⁠⁠⁠Valen⁠⁠⁠⁠⁠⁠


    ☕️ Our Purpose-Driven Guest: Ashli Pollard

    • Follow Ashli Pollard on Instagram
    • Check out Team AP Consulting
    • Listen to Ashli's podcast Unfiltered Entrepreneur


    ☕️ Special thanks to La 39 Studio for lending the space to record this purpose-driven podcast.

    ______________

    Keywords: fashion industry, business development, Team AP Consulting, passion, freedom, The Do-ers Library, The Do-ers Club, messy action, progress, criticism, goals, sales, clients, business advice, female experience, doing it all, filtering advice, therapy



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    52 mins
  • Amandina Altomare on Calling Out Problematic Business Trends on Social
    Jun 24 2024

    Have you seen these problematic trends on socials? Today, I'm with Amandina Altomare, founder of Media A La Carte and Studio A La Carte. Amandina shares her journey from studying musical theater and marketing and wanting to be an actress, working in PR with brands like Christian Siriano to starting two businesses.


    We also got Media A La Carte's team to submit spicy memes so Amandina can play Smosh Pit's "Who Meme'd It."


    Memes aside, Amandina and I go deep and discuss messaging and unrealistic promises that are prevalent on social media. We share the dangers of falling into get-rich-quick scams and the importance of transparency about the hard work it takes to build a successful business. Plus, we go into the ethical and legal implications of copying content and the need for proper credit and originality.


    💙 Let's Connect 💙

    ☕️ Kill 'Em With Purpose

    • Follow ⁠⁠⁠⁠⁠@kewppod⁠⁠⁠⁠⁠ on Instagram
    • Follow ⁠⁠⁠⁠⁠⁠@kewppod⁠⁠⁠⁠⁠⁠ on TikTok


    ☕️ Your host: Kendra Valencia from Valen

    • Follow⁠⁠⁠⁠⁠ @valencreatives⁠⁠⁠⁠⁠ on Instagram
    • Follow⁠⁠⁠⁠⁠ @valen.creatives⁠⁠⁠⁠⁠ on TikTok
    • Learn more about ⁠⁠⁠⁠⁠Valen⁠⁠⁠⁠⁠


    ☕️ Our Purpose-Driven Guest: Amandina Altomare

    • Website:⁠ https://www.mediaalacarte.com/
    • Follow @media.alacarte on Instagram
    • Follow @mediaalacarte on TikTok
    • Check out Studio A La Carte
    • No idea what to post? Join the Content Calendar Club!


    ☕️ Special thanks to La 39 Studio for lending the space to record this purpose-driven podcast.

    ______________

    Keywords: female founder, social media marketing, career journey, PR, entrepreneurship, transparency, quick response times, specializing in services, memes, toxic messaging, unrealistic promises, get-rich-quick scams, transparency, hard work, traditional wife trend, authenticity, originality, content creation, ethicality, legal battles, IP, inspiration vs copying

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    51 mins
  • Jasmine Isabella on Crafting Brand Messaging With Purpose
    Jun 10 2024

    In this conversation, Jasmine, the founder of Cupid Copy, shares her journey from starting it to rebranding it. She discusses the values and personal beliefs she brings into her brand, as well as her approach to creating core offerings and services. Additionally, she provides insights on the importance of aligning with one's brand and the challenges of people-pleasing in business.


    Get ready to hear us talk about brand authenticity, marketing, messaging, and purpose-driven brands. We delve into the importance of living the values you preach, the impact of superficial messaging, and the significance of authenticity in brand representation. The discussion also highlights the need for truthful and transparent marketing and the challenges of maintaining integrity in business messaging.


    💙 Let's Connect 💙

    ☕️ Kill 'Em With Purpose

    • Follow ⁠⁠⁠⁠@kewppod⁠⁠⁠⁠ on Instagram
    • Follow ⁠⁠⁠⁠⁠@kewppod⁠⁠⁠⁠⁠ on TikTok


    ☕️ Your host: Kendra Valencia from Valen

    • Follow⁠⁠⁠⁠ @valencreatives⁠⁠⁠⁠ on Instagram
    • Follow⁠⁠⁠⁠ @valen.creatives⁠⁠⁠⁠ on TikTok
    • Learn more about ⁠⁠⁠⁠Valen⁠⁠⁠⁠


    ☕️ Our Purpose-Driven Guest: Jasmine Isabella

    • Website:⁠ https://cupidcopy.co.uk/
    • Follow @cupidcopy⁠ on Instagram


    ☕️ Special thanks to La 39 Studio for lending the space to record this purpose-driven podcast.

    ______________

    Keywords: business journey, rebranding, brand values, core offerings, personal beliefs, brand alignment, people-pleasing, business growth, brand authenticity, marketing messaging, purpose-driven brands, transparency, integrity, superficial messaging, authenticity, brand representation

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    56 mins
  • Delesia Watson on Good Leaders vs. Label Seekers
    May 27 2024

    There are two types of leaders: good leaders and label seekers. We discuss this and more in this episode with Delesia Watson, who shares her journey as a luxury copywriter and the importance of being a servant leader. She emphasizes the value of faith, integrity, and humility in leadership and highlights the need to care for and serve others.


    Delesia also discusses her challenges, such as rejection and the pressure to appear successful on social media. She encourages leaders to prioritize authenticity and focus on personal growth. Delesia provides insights into her leadership style and how to spot authentic leaders in the industry.


    💙 Let's Connect 💙

    ☕️ Kill 'Em With Purpose

    • Follow ⁠⁠⁠@kewppod⁠⁠⁠ on Instagram
    • Follow ⁠⁠⁠⁠@kewppod⁠⁠⁠⁠ on TikTok


    ☕️ Your host: Kendra Valencia from Valen

    • Follow⁠⁠⁠ @valencreatives⁠⁠⁠ on Instagram
    • Follow⁠⁠⁠ @valen.creatives⁠⁠⁠ on TikTok
    • Learn more about ⁠⁠⁠Valen⁠⁠⁠


    ☕️ Our Purpose-Driven Guest: Delesia Watson

    • Website:⁠ https://www.deleesh.com/
    • Follow @lifeisdeleesh and @deleesh on Instagram


    ☕️ Special thanks to La 39 Studio for lending the space to record this purpose-driven podcast.

    ______________

    Keywords: copywriting, luxury copywriter, leadership, servant leadership, faith, integrity, humility, social media, authenticity, personal growth, women in business

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    48 mins
  • Rachel Mueller on Being Busy vs. Productivity
    May 13 2024

    In this episode, Rachael Mueller, a virtual COO and Systems Expert. She shares her journey of starting her business and the importance of having systems and tools in place to avoid burnout. She emphasizes the need for founders to ask for help and not try to do everything themselves.


    Rachael also discusses her values of time freedom and transparency, and her dislike for hustle culture and businesses prioritizing money over purpose. She also talks about her love for organization and how it allows her to be more present and focused on her personal and work life.


    Rachael and podcast host, Kendra Valencia, talk about work-life balance, and the misconception that being busy equals productivity. They emphasize the importance of rest, setting boundaries, and prioritizing tasks. Rachael opens up about her experience of realizing that being busy doesn't always mean being productive.


    💙 Let's Connect 💙

    ☕️ Kill 'Em With Purpose

    • Follow ⁠⁠⁠@kewppod⁠⁠⁠ on Instagram
    • Follow ⁠⁠⁠⁠@kewppod⁠⁠⁠⁠ on TikTok


    ☕️ Your host: Kendra Valencia from Valen

    • Follow⁠⁠⁠ @valencreatives⁠⁠⁠ on Instagram
    • Follow⁠⁠⁠ @valen.creatives⁠⁠⁠ on TikTok
    • Learn more about ⁠⁠⁠Valen⁠⁠⁠


    ☕️ Our Purpose-Driven Guest: Rachael Mueller

    • Website:⁠ https://heyrachael.com/
    • Follow @hey.rachael on Instagram


    ☕️ Special thanks to La 39 Studio for lending the space to record this purpose-driven podcast.

    ______________

    Keywords: business, systems, tools, burnout, founders, help, time freedom, transparency, hustle culture, purpose, organization, organization, productivity, busy vs. productive, rest, boundaries, prioritization, purpose-driven brands

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    41 mins
  • Bree Muñoz on How You're Never "Too Old" for Social Media
    Apr 22 2024

    In this conversation, Bree Muñoz shares her journey in starting her coaching business and becoming a content creator for Airbnb and boutique hotels. She emphasizes the importance of having fun and being yourself in your brand.


    After Bree and Kendra play Jimmy Fallon's Word Sneak, Bree shares her journey as a social media content creator. She emphasizes the importance of showing up on social media regardless of age and challenges the notion that social media is only for the younger generation. Bree also advises building a personal brand or business on social media, highlighting the importance of planning and staying true to your purpose.


    💙 Let's Connect 💙

    ☕️ Kill 'Em With Purpose

    • Follow ⁠⁠⁠@kewppod⁠⁠⁠ on Instagram
    • Follow ⁠⁠⁠⁠@kewppod⁠⁠⁠⁠ on TikTok


    ☕️ Your host: Kendra Valencia from Valen

    Follow⁠⁠⁠ @valencreatives⁠⁠⁠ on Instagram

    Follow⁠⁠⁠ @valen.creatives⁠⁠⁠ on TikTok

    Learn more about ⁠⁠⁠Valen⁠⁠⁠


    ☕️ Our Purpose-Driven Guest: Bree Muñoz

    Website:⁠ https://www.breemunoz.com/

    Follow @itsbreemunozofficial⁠⁠⁠⁠⁠ on Instagram

    Follow @breemunoztravels on Instagram


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    52 mins
  • Chelsya Ashley on How to Celebrate Your Business Accomplishments
    Apr 8 2024

    Chelsya Ashley shares her journey from STEM to marketing and how she started her agency. She discusses the importance of data and strategy in marketing and the value of never giving up. Chelsya also emphasizes the need for empathy, both for clients and oneself.


    On the other hand, Chelsya Ashley discusses the power of journaling as a form of expression and a tool for personal growth. She shares it can help in challenging times and making difficult decisions. Plus, Chelsya highlights the benefits of journaling in understanding clients and building better relationships.


    💙 Let's Connect 💙

    ☕️ Kill 'Em With Purpose

    • Follow ⁠⁠@kewppod⁠⁠ on Instagram
    • Follow ⁠⁠⁠@kewppod⁠⁠⁠ on TikTok


    ☕️ Your host: Kendra Valencia from Valen

    Follow⁠⁠ @valencreatives⁠⁠ on Instagram

    Follow⁠⁠ @valen.creatives⁠⁠ on TikTok

    Learn more about ⁠⁠Valen⁠⁠


    ☕️ Our Purpose-Driven Guest: Chelsya Ashley

    Website:⁠ ⁠https://cheyamedia.com/⁠

    Follow @cheyamedia⁠⁠ on Instagram

    Follow @chelsyaeashley on Instagram

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    54 mins