Episodios

  • How to Partner with AI instead of being replaced by it - MAC124
    Jan 20 2026
    When it comes to AI, a lot of professionals are still telling themselves the same story; "I'll get around to learning it when I get the chance." That mindset made sense when AI felt like a curiosity…or a distant threat that might someday take everyone's jobs. But that phase is already over. AI is no longer a hypothetical technology sitting on the sidelines; it's being quietly woven into daily workflows, baked directly into the tools you already use, and increasingly embedded into what managers and companies expect from their employees. At this point, AI isn't going away. The real question isn't whether you'll work alongside it; the question is whether you'll treat it like an adversary…or learn how to turn it into a coworker, even a partner. This isn't about becoming an AI expert or reinventing yourself as a technologist. It's about learning how to incorporate AI into the way you already work. The most useful way to think about AI is as someone you delegate to. You hand it the mundane, repetitive, and energy-draining tasks…the first drafts, the summaries, the pattern-spotting…so you can spend more time on work that actually creates value. When you stop seeing AI as a threat to your job and start treating it like a member of your team, something important happens. You gain leverage. And that leverage is what allows you to move faster, think more strategically, and quietly leap ahead of peers who are still hesitating. Over the past year, companies have been quietly recalibrating roles. The expectation is shifting; humans are being asked to focus on judgment, problem-solving, and relationship-building…while AI handles more of the foundation work underneath. We've seen this pattern before. It happened when spreadsheets replaced manual accounting ledgers; when email replaced the fax machine; when cloud storage replaced file cabinets. No one lost their job because of the spreadsheet. They lost their job because they never learned how to use it. What we're watching now is simply the next version of that same cycle. Here's the shift most people still haven't internalized. AI isn't replacing jobs wholesale; it's replacing tasks. And careers are usually built on task mastery. If the bottom half of your tasks can be automated, then the only way to stay competitive is to own the top half at a higher level. That's why treating AI as a coworker is so powerful. You become the supervisor; the editor; the critical thinker; the strategist. AI becomes the junior analyst, the assistant, the execution engine underneath you. And this is where promotions actually come from. Leaders notice the people who produce more, produce better, and produce strategically. Increasingly, AI is how you get there. If you're early in your career, AI becomes a force multiplier. It allows you to deliver senior-level polish while you're still learning the job itself. The people who rise fastest in entry-level roles over the next few years won't be the ones trying to "prove themselves" by doing everything manually. They'll be the ones using AI to create leverage. Your real focus should be on understanding the why behind the work; then learning which tasks actually matter, when they matter, and how to guide AI to do the execution underneath you. If you're mid-career, the expectation shifts toward breadth. Your company assumes you can operate outside your narrow lane…but that's often where burnout begins. AI gives you a way to expand without drowning. It can help you run competitive analyses, prepare presentations, review data, or draft communications so you can show cross-functional value. The classic mid-career stall comes from being overworked and under-leveraged. AI addresses that directly. You already understand the core of your role; AI helps you stretch into the edges without losing control. If you're senior or managing a team, this may be the most important category of all. Leaders who learn to orchestrate both humans and AI will outperform those who don't. If your team is using AI but you personally aren't, you'll eventually lose credibility in how you model productivity, judgment, and decision-making. Senior leaders don't need to be the most technical person in the room…but they do need to demonstrate how human insight and automated support work together at scale. Every career stage benefits from this shift. The risk only appears when someone ignores it and hopes it will blow over. Once you recognize that the world is changing, the next step is obvious. You start looking for where AI can actually help you in your day-to-day work. A simple way to do this is to borrow the same filter leaders use when they delegate to junior team members. Ask yourself three questions. First; is this repetitive? If you've done a task three or more times this month, AI can probably handle eighty percent of it without much effort. Repetition is a strong signal that delegation makes sense. Second; ...
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    12 m
  • Just Because You're Scared, Doesn't Mean You Do NOTHING - MAC123
    Jan 13 2026
    I heard a quote on a recent episode of the Hidden Brain podcast that really hit me. It was so powerful that I had to rewind the podcast just to hear it again. It was simple, almost obvious once you heard it; "Just because you're scared doesn't mean you do nothing." The line came from a story the guest was telling about his mother. The story had nothing to do with careers, promotions, or performance reviews…but the moment I heard it, I knew it applied perfectly to work. Fear shows up any time you're trying to grow. Any time you're pushing beyond what's familiar. Any time you're aiming for more responsibility, more visibility, or more impact. And yet, in the workplace, we treat fear like a personal defect; something to hide, suppress, or wait out. As if confident people simply don't feel it. So this episode is about fear; not as a flaw, and not as something to eliminate. It's about fear as a constant companion if you're doing anything that actually moves your career forward. And I want to be clear upfront; this is for everyone. If you're early in your career and scared to speak up. If you're mid‑career and worried you're becoming replaceable. If you're senior and afraid of making the wrong call in front of your team. Fear doesn't disappear with titles. It just changes shape. Let's talk about what fear actually does to careers…and what happens when you stop letting it freeze you in place. Early in your career, fear is loud. Sometimes almost debilitating. It shows up as self‑doubt and imposter syndrome; that constant internal narration asking questions like, "Am I actually qualified to be here?" "Am I about to ask a dumb question?" "If I mess this up, will people remember it forever?" I've talked about this before in Episode 83, Faking It, because this phase is nearly universal…even if no one around you admits it. This kind of fear has a very specific effect on behavior. People stay small. They stay quiet. They wait to be invited instead of volunteering. They do exactly what's asked…and nothing more. There's an unspoken assumption running in the background; once I feel confident, then I'll raise my hand, speak up, or go after something bigger. But confidence doesn't come first. Action does. Confidence is built after you do the uncomfortable thing, not before it. I go deeper on this dynamic in Episode 85, Confidence Builds Confidence, because it's one of the most misunderstood ideas in career growth. Waiting to feel ready is one of the most reliable ways to stall out early. Most people don't realize this, but the people you admire at work…the ones who seem comfortable speaking up, offering opinions, or volunteering for stretch projects…they were scared too. The difference wasn't a lack of fear. The difference was that they didn't let fear decide their behavior. Fear tells you to stay invisible. Careers are built by people who feel fear…and choose visibility anyway. If you've managed to quiet the fear of self‑doubt, you've probably advanced into the middle stages of your career. This is where fear gets more subtle…and far more dangerous. You've built credibility. You know your job. You're good at it. And that's exactly when fear shifts from "Should I even be here?" to "What if I fail?" or "What if I lose what I've already built?" This is the kind of fear that doesn't feel dramatic. It feels reasonable. And it's the kind that can keep people stuck for years. At this stage, fear shows up in restraint. You don't apply for the role because you might not get it. You don't challenge a decision because you don't want to be labeled difficult. You don't ask for clarity on promotion criteria because what if the answer is uncomfortable? So instead, you optimize for safety. You become dependable. Reliable. Low‑risk. Here's the hard truth; organizations don't promote people because they are safe. They promote people because they trust them with uncertainty. Mid‑career fear quietly convinces people to protect their current role instead of preparing for the next one…and the longer that pattern holds, the harder it becomes to break. If you manage a team or sit in a senior role, fear doesn't disappear. It just gets dressed up as responsibility. You're scared of making the wrong call. Scared of losing credibility. Scared of admitting you don't have all the answers. Scared of pushing someone too hard…or not hard enough. So leaders hesitate. They delay feedback. They avoid hard conversations. They stick with familiar strategies long after those strategies have stopped working. And here's the irony; the fear of doing harm often creates more harm than action ever would. Teams feel the hesitation. Problems linger. Decisions get deferred instead of made. Strong leaders aren't fearless. They're decisive despite fear. This is where that quote comes back into play; "Just because you're scared doesn't mean you do nothing." That sentence ...
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    12 m
  • Why Excellence Isn't Enough - MAC122
    Jan 6 2026
    If you've been listening to this podcast for any length of time, you know I like to pull ideas from real situations… not theory, not hypotheticals, but things people are actually living through at work. This week's episode came together exactly that way. I was scrolling LinkedIn and came across a post by Ethan Evans about an engineer who had been stuck in a mid‑level role for more than thirty years. Thirty years. Not because this person wasn't talented… not because they were lazy or disengaged… but because they focused exclusively on technical excellence and didn't care what their managers thought. That post immediately took me back to Episode 75 of this podcast, where I talked about the transition from Junior to Senior roles. Ethan's story and that episode are really saying the same thing from different angles; careers stall when the rules for promotion change, but you keep playing the game the same old way. Today, we're going to connect those dots. We're going to talk about why excellence alone doesn't get you promoted… why that first major career transition is where a lot of people get stuck… and how to reframe your work so it actually translates into advancement. Whether you're early in your career, deep into it, or managing a team of people who want to grow, this episode is for you. Let's start with something uncomfortable but important. Most people believe promotions are the reward for being really good at your job. That belief works… for a while. Early in your career, advancement is often driven by competence. You learn faster. You make fewer mistakes. You need less supervision. You can handle a heavier workload without things breaking. That's why those early promotions sometimes come quickly; Analyst I to Analyst II. Junior Engineer to Engineer. Associate to Senior Associate. It feels linear. Predictable. And then… it just stops. That moment is what Episode 75 was really about. The transition from junior to senior is the first time your career asks something fundamentally different from you. Not more effort. Not longer hours. Not a bigger to‑do list. Something else entirely. And this is where Ethan's post fits perfectly. His point was simple but powerful; technical excellence alone does not create business value. Promotions, especially as you move up, are not awarded for effort or purity of craft. They're awarded for impact. That's not cynical… that's just how organizations work. If you've been rewarded your entire career for being excellent at execution, it's logical to believe the way forward is to double down. Do better work. Take on more work. Be the person who fixes everything. Be the reliable one. But continuing down that path is a trap. It's how people accidentally build maintenance careers. Ethan used that phrase very intentionally. Doing maintenance work exclusively leads to a maintenance position; stable, valuable, necessary… but rarely fast-growing or far-reaching. And maintenance work doesn't just mean keeping systems running or lights on. It shows up in every role. It's the analyst who produces flawless reports that nobody uses to make decisions. It's the marketer who executes campaigns perfectly without ever tying them to revenue. It's the project manager who keeps plans immaculate but never challenges whether the plan makes sense. All of this is high-quality output. All of it takes effort and skill. And almost all of it is invisible when promotion decisions are being made. Now let's layer in the junior-to-senior transition. The biggest change at that point in your career is not scope; it's perspective. Senior roles require you to understand why the work exists, not just how to do it. They require you to connect your effort to outcomes that matter to the business. And that's where Ethan's three buckets become incredibly useful; revenue generation, cost reduction, and moat construction. These aren't engineering concepts, or marketing concepts, or finance concepts. They're business concepts. They're the lenses leadership uses when deciding where to invest time, money, and attention. And the moment you start framing your work through those lenses, something shifts. You stop sounding like someone who executes tasks well and start sounding like someone who understands the business. That's the moment you begin thinking like someone who gets promoted. Let's walk through each of these, but through a career lens rather than a technical one. Revenue generation doesn't mean you personally sell something. It means your work creates the conditions for revenue to grow. Early in your career, that can look like asking better questions; who uses this output, how does it help them move faster, what decision does it enable? As you become more senior, it often means prioritizing work that expands capability rather than endlessly refining what already exists. And if you manage people, this shows up as translation. Helping your team ...
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    12 m
  • REPLAY - Acting On Feedback - MAC074
    Dec 30 2025
    As we wrap up the year and head into the holiday season, many of you are taking a well‑deserved break—stepping back, recharging, and hopefully celebrating everything you've accomplished over the past twelve months. I'm doing the same. And even though I'm pausing new episodes for a bit, I still want to leave you with something meaningful to support your growth during this important stretch of the year. Because for a lot of professionals, the end of the year isn't just about holidays and downtime. It's also the season of annual reviews, performance conversations, and honest career reflection. It's the moment when you're asked to look back at what you've delivered, look ahead at where you want to go, and—most importantly—absorb the feedback that will help you get there. That's why today, I'm bringing back a practical and timely episode: Episode 74 – Acting on Feedback. Feedback only becomes valuable when you actually do something with it. Whether your annual review left you energized or a little disappointed, the key to making next year better is the same: take the feedback you've received, understand it, and turn it into action. And that's exactly what Episode 74 focuses on. This episode digs into the part of the process most people struggle with—not receiving feedback, but interpreting it, prioritizing it, and translating it into meaningful, targeted steps. Because here's the truth: feedback is almost never as simple as the words someone says out loud. There's always context, nuance, and intent behind it, and understanding that is what unlocks real growth. I hope you enjoy revisiting Episode 74, and I hope it gives you clarity and confidence as you step into the new year. When I'm back from the holiday break, we'll dive into fresh topics, new strategies, and more tools to help you manage and accelerate your career. In Episode 12, I discussed some strategies for soliciting effective feedback (https://www.managingacareer.com/12). However, feedback is only as good as what you do with it. This week, I'm going to take a look at how you can best act on the feedback that you receive. The first step in acting on feedback is understanding what is driving the comment. In the previous episode, I suggested that when receiving feedback, you should ask clarifying questions along the lines of "Can you explain that in more detail?" or "Tell me more." The goal with this clarification is to turn high-level, generic comments into something more specific. If you receive feedback that you need to "improve your communication skills", there could be several underlying causes and each one would be addressed differently. If the source of the feedback is because you don't provide regular updates or hold back on negative news, you may need create a weekly report that you send to your superiors; you can hear more by reviewing Episode 44 (https://www.managingacareer.com/44). However, if the source of the feedback is based on recent presentations, you may need to practice presenting more so that you become more comfortable or you might need to work on the content of your presentations (see Episode 56 - Presenting to Leaders https://www.managingacareer.com/56). Without knowing the underlying reasoning for the specific comment, you may not work on correcting the right behaviors. If you've received feedback, but are unable to coax additional details about what they mean, the next approach you can take is to reach out to other people that can comment on the same topic. Continuing on the example above, if the feedback you received is about your communication skills, reach out to those that you have presented to or that you regularly provide status to. Ask each of them specifically about the area in question. Look for patterns in the feedback they provide and use that insight to target your improvement. As you consider the different elements of feedback that you have received, how does that feedback align with your career trajectory as well as your personal career goals? Prioritize anything that advances you over things that apply to your current level. If you've created your IDP, these items should be represented on your Assessment and Next Role sections. Review Episodes 36 through 40 for details on your IDP (https://www.managingacareer.com/36) and if you need an IDP template, drop me a note requesting one via the Contact form on the ManagingACareer.com website (https://www.managingacareer.com/contact/). Now that you have a list of feedback to address, talk with your mentor or coach and develop an action plan. They can help you identify training and activities that will help you develop the skills that you need. Be sure to define goals and deadlines to ensure that you put appropriate focus on addressing the feedback. Episode 47 covered some goal setting frameworks that you may find useful here (https://www.managingacareer.com...
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    7 m
  • REPLAY - Communicating With Finesse - MAC059
    Dec 23 2025
    I hope you're finding a little space to breathe as we head into the final stretch of the year. This is the season when everything seems to converge at once—deadlines, holidays, planning for next year, and of course, the annual review cycle. And because I'm taking a few weeks off, I'm replaying some of my favorite past episodes that still feel incredibly relevant, especially right now. Today's episode is one of those. Before we jump into it, I want to set the stage for why this particular topic—speaking with finesse—matters so much at this time of year. If you're like most professionals, you're probably preparing to give your manager input for your performance review. Maybe you're writing your self‑assessment, maybe you're gathering accomplishments, maybe you're thinking about how to position the work you've done so it reflects the impact you actually had. And here's the thing: the way you talk about your work is just as important as the work itself. Not because you need to "spin" anything. Not because you need to inflate your contributions. But because your manager can only advocate for what they understand—and they can only understand what you communicate clearly, confidently, and with the right framing. That's where finesse comes in. Finesse is one of those skills that separates people who do good work from people who are recognized for doing good work. It's the difference between saying, "I completed the project," and saying, "I delivered a cross‑functional project that removed a major bottleneck and positioned the team for faster execution next quarter." Both statements are true. One is simply more complete, more contextual, and more reflective of the real value you created. This is especially important during annual review season because your manager is juggling a lot—multiple team members, multiple projects, multiple priorities. They're trying to remember what happened in February, what happened in June, what happened last week. They're trying to write reviews that are fair, accurate, and aligned with organizational expectations. And they're doing all of that while also preparing for their own review. So when you give them input that is factual, contextual, and uplifting—not self‑promotional, but accurately framed—you're not just helping yourself. You're helping them do their job better. And that's exactly what finesse is about. So as you listen today, I encourage you to think about your own annual review input. Where could you add more context? Where could you frame your contributions in a way that better reflects the real impact you had? Where could you apply just a little more finesse? Because the truth is, your work deserves to be seen. And finesse is one of the most powerful tools you have to make sure it is. Alright—let's get into the replay; it's a perfect companion for anyone preparing for year‑end conversations. Enjoy. The other day, I saw a post on LinkedIn by Wes Kao the co-Founder of the Maven learning platform. Her post was a synopsis of an issue of her newsletter that really resonated with me (Link https://newsletter.weskao.com/p/the-unspoken-skill-of-finesse). It was on the topic of Finesse in Communications. You could also think of it as communicating like a leader. In Wes' article, there was a situation where a customer had asked about the limits of a software system. Several people were in a chat thread formulating a response. The first person offered a factual number based on the highest limit observed in the system. The second person clarified the limit with a lower number that had shown acceptable performance plus a plan to increase the performance for a higher limit. The third person took the response from the second person and reframed it to have less of a negative connotation but still convey the same results. Finesse is the ability to refine your message based on understanding the situation and the desired outcomes it is the ability to use good judgement in delicate situations. None of the responses were wrong per se, but the first answer could have led to disappointment by the customer if they approached the technical limit and experienced the performance degradations. The second answer provided additional context around the limits but may have caused the customer to look elsewhere for a solution that didn't have those limits. The final answer with a more positive message invited the customer to be optimistic about the solution being able to scale to meet their needs. For some, the ability to have finesse in their communications may come naturally. But for others, like any skill, you can improve your abilities with focus and practice. The more you practice, the easier it will be to know when to apply finesse and the more likely it will come to you without consciously thinking about it. First, you need to recognize when situations require finesse to handle...
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    9 m
  • REPLAY - Put Yourself In Their Shoes - MAC073
    Dec 16 2025
    Hello everyone, and welcome back to the podcast. I hope you're enjoying the holiday season and taking some time to recharge. I'm doing the same this week—stepping back for a little rest—but I didn't want to leave you without an episode. So, I'm bringing back one of the most impactful conversations we've had on this show: Episode 73, Put Yourself In Their Shoes. It's all about one of the most underrated skills you can develop for both your career and even everyday life: the ability to understand the motivations of the people around you. It's not necessarily about agreeing with them; it's about seeing the world through their lens long enough to understand what's driving them. And when you do that, you unlock a whole new level of influence, collaboration, and trust. This episode isn't just theory—it's a toolkit. And if you put it into practice, you'll find yourself building stronger networks, closing gaps in communication, and creating opportunities that might have felt out of reach before. So, as you listen today, I encourage you to think about the people you interact with most—your coworkers, your boss, your clients, even your friends and family. Ask yourself: What might be motivating them? What pressures are they under? How could I adjust my approach if I saw things from their perspective? I'll leave you with this thought before we dive in: empathy isn't just a soft skill. It's a power skill. It's the difference between pushing against resistance and moving with momentum. And this episode shows you how to harness it. And now…..on to the episode. When it comes to dealing with people, it can be difficult when they don't share the same opinion you do as to how to handle a specific situation and that can often lead to conflict or complications. The fastest way to move past those differences and get back to moving forward is to put yourself in their shoes. If you can understand people's thoughts and motivations it goes a long way towards formulating an argument that sways them to your side. How well can you read them? Some people will mask their true thoughts and feelings, especially when it comes to professional relationships. To really understand them you might need to rely on your observational skills and not just listen to the words that they say. Start with how they are speaking. When someone is excited about something, even if they are trying to suppress it, they will speak slightly faster and with a higher pitch. Conversely, if they are unsure, they will slow down and be more cautious as they speak. Even their word choices can give you a clue as to their mindset. Open language will indicate a higher level of trust. Strong, clear language indicating confidence. If you find that their words are not in alignment with their body language, it becomes even more important to observe them closely. Visually, watch their body language and look for micro expressions that may clue you in to something that they aren't saying. Whether they are smiling genuinely or politely says a lot. Is their stance closed with their arms crossed or are they open and receptive or possibly even leaning in with excitement? When you say something new, is there a flash of humor or anger in the corners of their eyes? Some of these visual cues will be easier to spot, but the more nuanced actions can be more revealing. In general, people are not malicious in their actions, but, the actions they take may come across that way. For instance, I have seen multiple times where Person A feels like Person B is purposefully undermining the ability for Person A to perform work. But, in reality, Person B is just focused on taking steps that they think will let them reach their personal goals that they never even considered how that could impact Person A. Once Person A sat down and spoke with Person B and everyone's views were communicated, both people were able to be more productive and reach their goals quickly. The easiest path to knowing someone's motivations is to come out and ask them. But, sometimes, you don't have that type of relationship with them and it may take a little bit of detective work. For example, how have their current projects been going recently? If positively, their mood probably reflects that. Though if they are experiencing project stress, they may be taking it out on everyone around them. The "no" to your request may be coming from this type of stress more than anything else. Looking for these types of factors can help you find the motivations of someone that you would not ask directly. No matter how you gain the insight, how can you use this understanding to your advantage? When you understand someone, you can build a stronger relationship with them. Stronger relationships lead to stronger networks. And I can't stress enough how powerful a strong network can be. (https://...
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    8 m
  • Networking is a long game - MAC121
    Dec 9 2025
    We've all experienced it. You're at a training session or a professional meet-up or maybe you're wandering the expo hall at an industry conference. A bit of downtime leads to a quick exchange with the person next to you... five minutes of conversation, maybe ten if everyone's particularly chatty. You swap LinkedIn profiles or trade business cards or even promise to follow up later. Then nothing happens. The moment ends, the event ends, and the relationship ends right along with it. But it doesn't have to. Those tiny talking windows you slip through at conferences and workshops can evolve into long-lasting professional relationships. They can become the very foundation of a network that opens doors for years to come. In this week's episode of the Managing A Career podcast, we're not going to sit in the realm of theory. We're diving into the practical side of networking... the real actions you can take to turn quick handshakes and fleeting conversations into relationships that matter. You've heard the message before; your network is one of the most valuable career tools you'll ever build. I've repeated that line myself more times than I can count, and I truly mean it because my own career growth has been shaped by the relationships I've nurtured along the way. Still, I know that for many people, forming connections that actually lead somewhere feels like a mystery. If that's you right now, this is the episode you'll want to pay attention to. All success begins at the first interaction, so that's exactly where we'll start. When you're in those casual meet-and-greet conversations, there are ways to make sure they don't end as nothing more than polite small talk. This isn't about being the most charismatic person in the room or forcing yourself to be clever or funny. What you do need is intention. Are you truly engaging with the person across from you... listening to what excites them or noticing what makes them unique? Or are you mentally rehearsing your own story, waiting for your turn to talk? One of the most powerful habits you can develop is taking notes shortly after the interaction. It doesn't have to be formal; a line or two about who they are, what you discussed, and any details that stood out. Beyond that, be curious instead of performative. Ask one more question than feels natural. Reflect something back to them, so they know you heard them. Look for common ground you can reference later... a shared interest, a similar problem you're both trying to solve, even a moment you found funny. If you're at an event, snap a quick photo of their business card or connect on LinkedIn on the spot so you don't lose them in the post-event blur. These small behaviors lay the groundwork for something deeper before you've even walked away. Once the event wraps up and everyone heads back to their offices or hotel rooms or inboxes, that's when the real work begins. Take the time to send a follow-up message to every single person you connected with... even the ones who don't feel useful to you right now. Networking is a long game. The intern today becomes the director in five years. That person who didn't align with your needs this quarter might be exactly the person you need the next time you are looking for a career pivot. So when you reach out, do more than fire off a polite "nice meeting you." Send a message that proves you were present. Remind them of something specific you discussed. Reference a detail only the two of you would remember. And then, most importantly, keep the door open. End with a question or an invitation for a future touchpoint; ask them to send you the article they mentioned or propose grabbing a coffee when schedules allow. The goal is not to close a deal, but to continue a dialogue. If you send a message like: Hey, it was great meeting you at the conference earlier today. I found your thoughts on the newest regulations to be very insightful. It may feel sincere and you may even think it will lead to a connection. But, in reality, it falls flat. It doesn't give the other person any reason to respond beyond a polite, "It was great meeting you, too." It's a dead end, not a bridge. In contrast, consider this approach: Hey, it was great meeting you at the conference today. I found your thoughts on the newest regulations to be very insightful. I'd love to talk with you more about how our companies could implement those restrictions when they kick in next year. Maybe we can meet up for coffee next week and brainstorm some ideas. This second message works because it does three critical things. First, it shows that you were actively listening during your conversation, recalling a detail specific to your discussion. Second, it offers a clear opportunity for the other person to add value, sharing their thoughts or expertise in a meaningful way. And third, it creates an actionable next step—an invitation to meet in person, which strengthens the connection far beyond a ...
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    11 m
  • Advancement isn't about competence; it's about story - MAC120
    Dec 2 2025
    I was talking with someone last week who's been in the same role for years. Smart person; dependable; someone who always gets things across the finish line. Their question hit me hard because I've heard it so many times before: "Why do people who seem less competent than me keep getting promoted?" My answer was simple… and frustrating… and completely true. Advancement isn't about competence; it's about story. The people moving up aren't always better at the work; they're better at talking about the work. They've learned how to turn their accomplishments into a narrative leaders immediately care about. And that's what we're diving into today; how to use real storytelling—not a string of corporate buzzwords—to finally break through to the next level. Doing vs. Impacting If you've been in your role for four, five, maybe even seven years and you keep getting passed over for promotions, there's usually one core issue at play: you're great at doing, but you haven't learned how to talk about impacting. The difference is huge. Doing is about tasks; impacting is about outcomes. Doing sounds like "I built the dashboard." Impacting sounds like "Our team can now make faster decisions because we have real-time visibility into customer behavior." And here's the truth; your leaders don't care about the volume of items on your to-do list. They care about what changed because you were in the room. So when you walk into a meeting with your boss, or present to senior leadership, or sit down for your annual review... and you start listing tasks one after another... you've already lost them. You're giving them a story about your effort when what they need is a story about your impact. A Real Example: Jaime's Story Let me give you an example. I was working with a coaching client—let's call them Jaime—who was trying to move from a senior role into a true leadership position. They'd been in their job for years; absolutely knew their stuff. But every time they described their work, it came out like this: "I analyzed the sales data, identified trends across regions, created visualizations for the executive team, and presented my findings at the monthly business review." On paper, that sounds solid… thorough… professional. Except no one remembers it; and worse, no one sees it as strategic. What Jaime shared was a sequence of activities. It was a recipe; not a story. And leaders don't promote people for following recipes. During our coaching session, we rewrote that same narrative so it actually meant something: "We were losing ground in key territories and no one could figure out why. I dug into the data and found that our product was completely out of sync with competitor positioning in that region. After aligning with leadership, we shifted our approach. Within two quarters, we recovered our market share." Same work; completely different story. The Structure of a Compelling Story So what's the real difference between those two versions? Structure. Every good story follows a familiar shape. There's a situation or a problem; there's tension or conflict; there's action that leads to change; and finally, there's a resolution that closes the loop. When you're talking to leaders about your work, you need to use that same structure… not because you're trying to be dramatic, but because this is how the brain processes information. We remember stories; we forget lists. Let's break down the structure. First, set up the problem. What was at stake? Why did it matter? Leaders need context before they can appreciate your solution. The problem can't just be "we needed to do this task." It has to threaten a goal, create risk, or block progress. In Jaime's case, the first version had no problem—it was just a list of tasks. The second version began with the real problem: lost market share. That's something a leader actually cares about. Second, show the tension. What made this hard? What was unclear? What obstacles did you face? Many people stumble here, thinking that admitting difficulty makes them look weak. It doesn't. It makes the story compelling and makes your solution look smarter. Jaime's tension was simple: "no one could figure out why." That tells leaders this wasn't obvious; it required insight. Third, describe what you did. But don't list every step—that's just a repeat of the task list. Focus on the key move, the insight that unlocked the solution. Leaders don't need the play-by-play; they need to understand your thinking. Jaime said, "I dug into the data and found our product was completely out of sync with competitors." That's the key move. They didn't detail every analysis; they highlighted the insight that mattered. Fourth, land on the outcome. What changed? What's different now because of your work? This is where you show impact, not activity. "We shifted our approach. Within two quarters, we recovered that market share." That's impact. That's ...
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