Independent authors, listen up! In this episode, you’ll learn how to approach your book marketing like a “Big 5” Publishing company marketing director! Better still, you'll learn what you need to do to land a traditional book publishing deal!

That’s because our guest today, Jordan, is sharing tips and strategies from her years of experience working as a marketing team lead at major publishing companies.

In this episode, you’ll learn:

-- how traditional publishers approach marketing books
-- how a major publisher creates a promotional plan
-- benefits of partnering with a major publishing company
-- why you face rejection from a big 5 deal (it’s not personal!)
-- how to get “in” with a Big 5, even if you don’t have an agent
-- the importance of leveraging “THIS” social media platform for book marketing
-- how to prepare for TikTok potentially looking differently in 2025
-- the most underrated marketing tool authors should be using regularly
-- how unique and collaborative ideas can not only boost sales but create community around your book
-- what you can do to leverage your independently published book for a traditional publishing deal with an advance!

Got questions for Jordan? Drop them in the comments and I will get them answered for you!

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RESOURCES MENTIONED
Websites for authors - https://youtu.be/x5T6TBxoiWI
Penguin Random House Author Guide - https://www.penguinrandomhouse.com/articles/how-can-i-get-published
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