Episodes

  • 10 Ways to Market Your Business Offline

    10 Ways to Market Your Business Offline
    Jan 7 2021
    Digital marketing is a way of life, especially these days. We're inundated with ads on how to dominate online, so much so that we forget that being online is not the only way to market your business. There are several offline opportunities you can take advantage of, too. In this podcast, I'll be discussing 10 of them.

    What's your favorite offline marketing tip? Leave them in the comments below.

    For more information, please visit: www.inspiredmarketinginc.com
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    6 mins
  • Business Trap - Shiny Object Syndrome

    Business Trap - Shiny Object Syndrome
    Apr 19 2018
    Can you identify with any of these statements?

    •You have the following social media accounts at minimum: Facebook, Twitter, YouTube, LinkedIn, Pinterest, Instagram, Google+, Snapchat.

    •You're in the middle of several projects right now. None of them are complete, and you have no launch date set for any of them.

    •You own a domain name for every business idea you have, but you have no built out websites.

    •You have 10+ tabs up in your web browser at any given time, with things to read, things to download, a random social media account and your email inbox.

    •You started a blog or email newsletter last year, wrote three articles and haven't written anything since.

    If you found yourself nodding your head as you read those statements, you're probably suffering from the business trap of Shiny Object Syndrome.

    In this podcast, learn where it comes from, why it's detrimental to your business and how you can combat it.

    Was this Marketing Moment helpful? If so, please share with your networks.

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    For more small business marketing tips, download Know Your Business: How to Attract Ideal Clients & Sell More - http://amzn.to/1n1kRCD
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    14 mins
  • 3 Ways to Position Your New Business for Success

    3 Ways to Position Your New Business for Success
    Jan 15 2016
    Going into business for yourself is exciting, but what’s even better is making it successful. In this training, I’ll give you three tips to help ensure your business gets off to a great start.

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    For more small business marketing tips, visit www.inspiredmarketinginc.com.
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    6 mins
  • Capture Clients at Each Moment of Truth

    Capture Clients at Each Moment of Truth
    Sep 22 2014
    Learn how to engage customers at each moment of truth: zero, first, second, and third. Understanding these stages in the customer buying cycle will put you in prime position to both get and keep these customers.
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    5 mins
  • Does Your Business Surprise & Delight?

    Does Your Business Surprise & Delight?
    Sep 19 2014
    Learn how using surprise and delight can bring both joy to your customers and to your bottom line.
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    5 mins
  • Mistake #1 -No Target Market

    Mistake #1 -No Target Market
    Sep 18 2014
    One of the biggest mistakes an entrepreneur can make is having no target market. Learn what a target market is and how to define one for your business.
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    5 mins