• Media Tech Brief By HackerNoon

  • By: HackerNoon
  • Podcast

Media Tech Brief By HackerNoon  By  cover art

Media Tech Brief By HackerNoon

By: HackerNoon
  • Summary

  • Learn the latest media updates in the tech world.
    © 2024 HackerNoon
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Episodes
  • The Epitome of Loyalty Marketing, Samurais and The Bushido Code
    Jun 28 2024

    This story was originally published on HackerNoon at: https://hackernoon.com/the-epitome-of-loyalty-marketing-samurais-and-the-bushido-code.
    Creating a strong brand identity, emotional connection, and exceptional experiences is a perpetual challenge. We summon the Samurai's 7 Bushido Principles.
    Check more stories related to media at: https://hackernoon.com/c/media. You can also check exclusive content about #digital-marketing, #modern-day-black-samurai, #bushido-principles, #samurai-inspiration, #loyalty-goals, #marketing-strategy, #marketing, #hackernoon-top-story, and more.

    This story was written by: @digitalorigami. Learn more about this writer by checking @digitalorigami's about page, and for more stories, please visit hackernoon.com.

    7 Samurai-Inspired Principles for Marketers. These principles can guide any strategist in overcoming marketing challenges and fostering unwavering customer loyalty. The holy grail of FMCG companies is to get on the shopping lists of as many consumers as possible. Building next-level loyalty in this segment can be quite the quest.

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    12 mins
  • COPPA Nomenclature: Unpacking Verifiable Parental Consent and Personal Information
    Jun 27 2024

    This story was originally published on HackerNoon at: https://hackernoon.com/coppa-nomenclature-unpacking-verifiable-parental-consent-and-personal-information.
    Exploring the legal intricacies of data protection laws (DSA, GDPR, COPPA) and content control measures (Directive 2018/1808)
    Check more stories related to media at: https://hackernoon.com/c/media. You can also check exclusive content about #online-advertising, #child-targeted-advertising, #online-advertising-regulation, #coppa-compliance, #dsa-regulations, #digital-ad-transparency, #children's-online-safety, #youtube-ad-targeting, and more.

    This story was written by: @webtwo. Learn more about this writer by checking @webtwo's about page, and for more stories, please visit hackernoon.com.

    This excerpt delves into additional legal provisions within the DSA, EU Directive 2018/1808, and COPPA, focusing on data processing conditions, content control measures, and definitions of personal information and parental consent.

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    6 mins
  • Investigating Ad Targeting on YouTube: Implications and Legal Analysis
    Jun 27 2024

    This story was originally published on HackerNoon at: https://hackernoon.com/investigating-ad-targeting-on-youtube-implications-and-legal-analysis.
    Explore the conclusions of a study on ad targeting mechanisms for children on YouTube, including legal analysis under COPPA and DSA, and more.
    Check more stories related to media at: https://hackernoon.com/c/media. You can also check exclusive content about #online-advertising, #child-targeted-advertising, #online-advertising-regulation, #coppa-compliance, #dsa-regulations, #digital-ad-transparency, #children's-online-safety, #youtube-ad-targeting, and more.

    This story was written by: @webtwo. Learn more about this writer by checking @webtwo's about page, and for more stories, please visit hackernoon.com.

    This paper concludes that real-world advertisers are using placement-based targeting to reach children on YouTube, within the legal frameworks of COPPA and DSA. It calls for greater transparency mechanisms, content verification, and platform restrictions to protect children from targeted advertising.

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    26 mins

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