Episodes

  • Online reputation searches. Are they as clean as they claim?
    Aug 8 2022
    Online reputation searches. Are they as clean as they claim? Audio Read / Audio Description of this page for American Disabilities Act (ADA Compliance) from the Messaging and Optics Page to Pod Podcast.

    You can go to a website, you can go to a social media, you look at certain people that have done some pretty shaky things in the past, and they've spent the money to push many of those things down. 

    So maybe when you search their website looks great or their socials look great or they've purchased a whole bunch of reviews. These are a couple of the tactics to consider when it comes to ensuring the people you are considering have the authority and authenticity they claim.

    But if it's important to you and you want to dig a little bit deeper, take a couple minutes, consider putting their name, the name of the product, the name of the company, and searching next to it. 

    *
    Messaging and Optics Page to Pod episodes are audio versions and audio descriptions of the pages and blogs on Loren Weisman's website as well as some of the pages the Fish Stewarding Group websites.
    * Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group, FSG Messaging and Optics, FSG Development, FSG Equipping and Learning Centers as well as FSG Africa. FSG is bearing the weight of messaging, strategy, finance and development by coming along side. Weisman is also the host of the FSG messaging and optics podcast; Wait What Really OK.
    * Fish Stewarding Group * FSG Development * FSG Messaging and Optics * FSG Africa* FSG Equipping and Learning Centers *
    649 Scott Street.
    Suite #101,
    Tye, Texas, 79563-2225.
    United States of America *
    https://fishstewarding.com * https://lorenweisman.com/
    * © 2022 Fish Stewarding Group/FSG Development. All Rights Reserved ® ℗ *
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    2 mins
  • I do not believe in my truth and I do not believe in your truth.
    Jul 29 2022
    I do not believe in my truth and I do not believe in your truth. I believe in the truth. An FSG messaging and optics Page to Pod. s.1 E.5.

    I do not believe in my truth...

    I have an issue with the idea of how some will move an opinion to a fact. Even if it is not an objective fact. To me, it seems like stating an opinion or a belief can allow for more conversations and better discussions, instead of just claiming that it is my truth.

    And in buying in to that or forcing a truth that may just be a strong opinion, it might be good to ask yourself.. "are you trying to control and guide truth or are you allowing truth to control and guide you?

    There is fact and there is opinion. 

    Just because you believe in something so much and wish it was true, does not make it true. And if I return in a conversation saying I am prepared to respect your opinion, but it is shoved back in my face that it is a truth, makes it a great challenge to have any kind of conversation that can go anyone respectful.

    This applies to awards as well. So many get wrapped up in who is the best over understanding, that it completely subjective. Awards are subjective and popular opinions ... and in some cases based on popularity or in other cases, just bought.

    “The foundation of your messaging is framed by your words, your story and your actions. Consider making them strong, true, authentic and yours.” So consider solidifying that foundation.

    Subjective or objective?

    Sharing your opinion and stating why it is your opinion, why you feel strong about it, why it is important to you and why you believe it is worlds better creates a more inviting conversation than contradicting people and saying it is a fact. This also ties into respecting a different view as well.

    We have enough trouble with conversations and communication these days. It might make for better connections and discussions if we can come from a humble place where we clearly differentiate facts and opinions, while keeping the word truth for things that are true.

    "I do not believe in my truth and I do not believe in your truth. I believe in the truth."

    So, Consider clarifying the difference between fact and opinion. It may help your reputation and your opinions to be seen in a stronger light.

    *
    Messaging and Optics Page to Pod episodes are audio versions and audio descriptions of the pages and blogs on Loren Weisman's website as well as some of the pages the Fish Stewarding Group websites.
    * Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group, FSG Messaging and Optics, FSG Development, FSG Equipping and Learning Centers as well as FSG Africa. FSG is bearing the weight of messaging, strategy, finance and development by coming along side. Weisman is also the host of the FSG messaging and optics podcast; Wait What Really OK.
    * Fish Stewarding Group * FSG Development * FSG Messaging and Optics * FSG Africa* FSG Equipping and Learning Centers *
    649 Scott Street.
    Suite #101,
    Tye, Texas, 79563-2225.
    United States of America *
    https://fishstewarding.com * https://lorenweisman.com/
    * © 2022 Fish Stewarding Group/FSG Development. All Rights Reserved ® ℗ *
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    2 mins
  • FSG Messaging and Optics Strategist Loren Weisman Bio
    Jul 27 2022
    FSG Messaging and Optics Strategist Loren Weisman Bio is an Audio Read / Audio Description of the page for American Disabilities Act (ADA Compliance) for the Messaging and Optics Page to Pod Podcast.FSG Messaging and Optics Strategist Loren Weisman Bio.Loren Weisman is a Messaging and Optics Strategist for the Fish Stewarding Group (FSG). Weisman keeps a foundational focus on the communication, connotations, engagement, compliance and stability of each brand, persona or product.Weisman is also the host of the FSG Messaging and Optics podcast; Wait What Really OK.Weisman has stayed up to date with the constant changes inside and outside of the entertainment industries over the past three decades as well as keeping up with the pulse and optics of content creation, marketing, promotion, and social media trends, allowing for the most effective, and up to date consideration when applying the individualized and personalized methods, approaches and plans.Starting his career in music and behind the scenes as a drummer and then music producer, Weisman got to see the ins, outs, ups and downs of music. He wrote both “The Artists Guide to Success in the Music Business” published by Greenleaf Book Group and “Music Business for Dummies” published by Wiley & Sons. Shifting to TV production as well as authoring a few books on the music business, Loren gravitated toward the strategic production elements as much as he did the psychological ones as continued a path leading him in the direction of becoming a strategist. From speaking and counseling on brand messaging to brand discovery, analyzing the two sides of artistic vision while igniting the investor confidence, as well as brand protection and amplifications approaches for marketing, sales and retention, Weisman helps across the array of the story and the messaging experience.Loren’s speaking and talks focus on the brand messaging strategies, marketing perceptions, audience optics and authentic engagement methods.Lorens Mission Statement of sorts:“I believe The messaging comes before the marketing and the discovery of the brand. This allows the foundation of what it will be built on, to be understood as much as possible. Too many jump into marketing too soon. They advertise and push too much time and money at redundant approaches that are not individualized for the person, brand or product.” Says Weisman.When the brand is built with the considerations of perception, education, protection, process and discovery, a greater authenticity can shine through. By stewarding strategic solutions with authentic methods and applications, businesses, brands and people learn how to build messaging with a voice and a set of stories with a strategy to allow them the most traction for long term conversion.Fish Stewarding Group is bearing the weight of messaging, strategy, finance and development by coming along side. FSG is stewarding strategic solutions by only building authoritative businesses with authentically sound people.FSG also includes the divisions of FSG Development, FSG Messaging and Optics, FSG Equipping and Learning Centers, Liberating Water Directive and FSG Africa.Wait What Really OK is an FSG messaging and optics podcast focused on the paths of authenticity for a brand, a person or a product.Lately, it feels like We have more coaches on the sidelines than players on the field.When it comes to coaches though, ask yourself…Are they supporting, strengthening, grounding and proving they have:
The Authenticity and Authority…
The Practices and Posture…
The Stability and Security…
The experience and education…
The Humility and the honesty…With the intelligence and strategies for you the learn, maintain and sustain your efforts after you are not working with them?Or are they only marketing with foolish promises, false hype and empty claims?Be careful. Vet and double check in those that are trying to get a check from you.For more about Loren Weisman, Fish Stewarding Group as well as an array of content..
visit
https:/lorenweisman.com/
and
https://fishstewarding.com/Some of his credits include:Over 700 Album Credits across major and independent labels.Production credits for ABC, NBC, FOX, CBS, TLC and more3 books with international distribution.He is also the host of the Brand Messaging Podcast Wait What Really OKAs well as being a strategist for FSG, Weisman also has served as a keynote speaker that has spoken around the country.*Messaging and Optics Page to Pod episodes are audio versions and audio descriptions of the pages and blogs on Loren Weisman's website as well as some of the pages the Fish Stewarding Group websites. * Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group, FSG Messaging and Optics, FSG Development, FSG Equipping and Learning Centers as well as FSG Africa. FSG is bearing the weight of messaging, strategy, finance and development by coming along side. Weisman is also the...
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    4 mins
  • Forget the money show me the morals page to pod
    Jul 26 2022
    Forget the money show me the morals and the authenticity is a quote and blog from Messaging and Optics Strategist Loren Weisman from the Fish Stewarding Group and now a page to pod podcast

    An Audio Read and Audio Description of this page for American Disabilities Act (ADA Compliance) from the Messaging and Optics Page to Pod Podcast.

    Forget the money. Show me the morals

    I would love to see or learn about a businesses practices, abilities, intelligence and ethics…
    over how many followers, likes, views, comments or awards they have.

    All the above are easily purchased and for sale everywhere.

    Instead of using a false sense of hype and popularity to attract people, why not focus a little more on what you do, how you do it and why some one would benefit from connecting with you.

    Sales and Marketing has jumped the shark with empty hype and fluff.

    Bear the weight of your words. Bring morals, ethics and honor back.

    It might not attract everybody, but it might just attract the right people for you.

    And the same goes for the dancing hype… on TikTok and Instagram...
    Are you dancing like a puppet for false popularity or designing and distributing authentic content for true authority?

    Consider that just because its trending, popular or cool, it doesn’t make it something that you should shift your entire content tone and tradjection toward.

    Especially if it is not you.

    Consider sharing more than the number of
views,
likes,
comments,
and awards.
    Since, all can easily be bought.

    True Authority, morals and intelligence can not be bought.

    I’d rather learn about what you do and how you do it with authenticity and authority, over reading about false hype used to claim you’re a true expert…

    So, instead of the whole show me the money, or show me the popularity vibe...

    How about show me the morals…
    in your
 messaging,
authenticity,
Intelligence,
and authority.

    *
    Messaging and Optics Page to Pod episodes are audio versions and audio descriptions of the pages and blogs on Loren Weisman's website as well as some of the pages the Fish Stewarding Group websites.
    * Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group, FSG Messaging and Optics, FSG Development, FSG Equipping and Learning Centers as well as FSG Africa. FSG is bearing the weight of messaging, strategy, finance and development by coming along side. Weisman is also the host of the FSG messaging and optics podcast; Wait What Really OK.
    * Fish Stewarding Group * FSG Development * FSG Messaging and Optics * FSG Africa* FSG Equipping and Learning Centers *
    649 Scott Street.
    Suite #101,
    Tye, Texas, 79563-2225.
    United States of America *
    https://fishstewarding.com * https://lorenweisman.com/
    * © 2022 Fish Stewarding Group/FSG Development. All Rights Reserved ® ℗ *
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    2 mins
  • Tactics to consider for a Compliant Brand Presence Online.
    Jul 25 2022
    Tactics to consider for a Compliant Brand Presence Online. Messaging and Optics Page to Pod s1.3.

    This is the shortened title for a messaging and optics speaker full talk title called: “15 Tactics to consider for a Compliant & Stable Brand Presence Online”

    In the talk, Messaging and Optics Strategist Loren Weisman asks audiences to…

    Consider each of these elements and apply them,
    in order to enhance and reinforce:
    authentic online presence,
    reduce online penalties,
    and build up the foundational authority for you, your brand, your messaging, your earned media and your story.

    If you choose to take a look at these elements below, consider the difference between the objective and the subjective.

    Many are out there saying what you need to do, what you should do, what you have to do and what you must do…

    Still all too often, many of these methods have no legitimate, objective proof.
    A first step to understanding the messaging that will work best for you comes down to the differentiation of the opinions and the facts.

    And just because you have not been caught or penalized yet for doing something wrong, illegal or non compliant, does not mean that time is not coming.

    It is your decision in how you want to appear. I am not telling you what to do. I am sharing some information for you to consider and bring to your blueprint and your foundation.

    Or at the same time, if these things mean nothing, simply do nothing.

    Just because you have not been caught for doing it yet, does not make what you are doing legal.

    *
    Messaging and Optics Page to Pod episodes are audio versions and audio descriptions of the pages and blogs on Loren Weisman's website as well as some of the pages the Fish Stewarding Group websites.

    * Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group, FSG Messaging and Optics, FSG Development, FSG Equipping and Learning Centers as well as FSG Africa. FSG is bearing the weight of messaging, strategy, finance and development by coming along side. Weisman is also the host of the FSG messaging and optics podcast; Wait What Really OK.
    * Fish Stewarding Group * FSG Development * FSG Messaging and Optics * FSG Africa* FSG Equipping and Learning Centers *
    649 Scott Street.
    Suite #101,
    Tye, Texas, 79563-2225.
    United States of America *
    https://fishstewarding.com * https://lorenweisman.com/
    * © 2022 Fish Stewarding Group/FSG Development. All Rights Reserved ® ℗ *
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    7 mins
  • Profit at the expense of no one. A messaging and optics strategist page read.
    Jul 21 2022
    Profit at the expense of no one. A messaging and optics strategist page read. Episode 2 of the Messaging and Optics Page to Pod.

    Profit at the expense of no one is a stewarding directive quote to consider from Fish Stewarding Group’s Messaging and Optics Strategist, Loren Weisman.

    Profit at the expense of no one? I think so. So many teach about how to make money…

    how to market, how to sell, how to earn…

    And yet, it is a select few that share how to sell with authenticity, authority, transparency and honor.

    And even fewer that look to ensure that everyone profits from the sale with no one being hurt, taken advantage of or being used.

    Consider the idea and directive of “Profit at the expense of no one.”

    Honor those with what you are selling while being honored yourself with the sale.

    In the end, and this is not coming with any judgement…

    Would you really want to build wealth at the expense of others?

    To grow your finances through taking from others without an honorable transaction?

    Or would it be better, feel better and make things better if that sale or transaction was profitable to all?

    Yes, there are plenty out there that will show you how to sell and plenty out there that do not care, but does that work for you?

    Again, not telling you what to do, but asking you to consider that when you see many of those earn so much, so quickly and so fast models, they are often at the expense of someone in the end.

    Profit at the expense of no one. A messaging and optics strategist page read. Episode 2 of the Messaging and Optics Page to Pod.

    *
    Messaging and Optics Page to Pod episodes are audio versions and audio descriptions of the pages and blogs on Loren Weisman's website as well as some of the pages the Fish Stewarding Group websites.
    * Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group, FSG Messaging and Optics, FSG Development, FSG Equipping and Learning Centers as well as FSG Africa. FSG is bearing the weight of messaging, strategy, finance and development by coming along side. Weisman is also the host of the FSG messaging and optics podcast; Wait What Really OK.
    * Fish Stewarding Group * FSG Development * FSG Messaging and Optics * FSG Africa* FSG Equipping and Learning Centers *
    649 Scott Street.
    Suite #101,
    Tye, Texas, 79563-2225.
    United States of America *
    https://fishstewarding.com * https://lorenweisman.com/
    * © 2022 Fish Stewarding Group/FSG Development. All Rights Reserved ® ℗ *
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    1 min
  • Online motivation and inspiration with little information.
    Jul 19 2022
    Online motivation and inspiration with little information from The Loren Weisman website discussing the issues with the addiction surrounding motivation and inspiration online.

    Messaging and Optics Page to Pod episodes are audio versions and audio descriptions of the pages and blogs on Loren Weisman's website as well as some of the pages the Fish Stewarding Group websites.

    Online motivation and inspiration with little information Quote. A Stewarding quote to consider from Loren Weisman touching on the addictions and comparisons to false methods.

    Online motivation and inspiration… Is there an addiction to it?
    Motivation and inspirational posts, coaches and content feels like it is everywhere online these days. Many have been able to make a very good living off of the hype and positivity of it. The problem I see is that it seems many have come to a place of an almost addiction like level with it.

    So many seem to be hunting for that feel good feeling for the moment, but missing that many of the coaches, self proclaimed Keynote speakers and self professed experts are only peddling hype over substance, direction and intelligence. At times, it can feel like we have more coaches on the sidelines than we have players on the field.

    *
    Messaging and Optics Page to Pod episodes are audio versions and audio descriptions of the pages and blogs on Loren Weisman's website as well as some of the pages the Fish Stewarding Group websites.
    * Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group, FSG Messaging and Optics, FSG Development, FSG Equipping and Learning Centers as well as FSG Africa. FSG is bearing the weight of messaging, strategy, finance and development by coming along side. Weisman is also the host of the FSG messaging and optics podcast; Wait What Really OK.
    * Fish Stewarding Group * FSG Development * FSG Messaging and Optics * FSG Africa* FSG Equipping and Learning Centers *
    649 Scott Street.
    Suite #101,
    Tye, Texas, 79563-2225.
    United States of America *
    https://fishstewarding.com * https://lorenweisman.com/
    * © 2022 Fish Stewarding Group/FSG Development. All Rights Reserved ® ℗ *
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    2 mins