Ben Chestnut, co-founder of Mailchimp joins Rob Walling on the stage at MicroConf US 2024 in Atlanta. They discuss Mailchimp's origin as a side project from a web consulting firm, its accidental yet pivotal adoption of the freemium model, and the company's growth to a $12 billion exit.

Ben shares insights on scaling the business, emphasizing the importance of operational excellence and fostering a creative culture. He also reflects on the challenges of serving small businesses versus enterprise clients and the decision not to develop a customer success team.

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This Is How Apple Rolls

Intuit to Acquire Mailchimp

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If you're a programmer, your skillset in coding can open the door to entrepreneurship. Whether you dream of building products, teaching others, or starting a SaaS, here are 12 ways that you can start making money. Following the Stair Step Method of Bootstrapping can help you turn your side income into a full-blown business over time.

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75+ SaaS Marketplaces

The Stair Step Method of Bootstrapping

TinySeed

Startups For the Rest of Us Episode 688

Programming With Mosh

Theo - t3․gg

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If you operate a B2B SaaS company, you typically fit into one of two categories: vertical SaaS or horizontal SaaS. But which category is superior? For those in the early stages of a SaaS venture and unfamiliar with these distinctions, this video will help you decide which direction to go with your SaaS business.

Episode Sponsor:

This week’s podcast was sponsored by Lemon.io. Cut down on hiring time by working with vetted devs at competitive rates. Get 15% off your first 4 weeks working with their engineers. https://lemon.io/microconf

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The SaaS Playbook

TinySeed

Start Small, Stay Small

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