Episodes

  • Attract Top Producing Realtors without Cold Calling
    Jun 20 2023

    Considered by many to be the nation’s leading Mortgage Marketing Coach, Doren Aldana is the founder of several highly acclaimed training programs, including Autopilot Referral Systems, Client Acceleration Formula and the 7-Figure Lender Academy.

    He is a contributing author for Mortgage Professional America, CMP Magazine,The Mortgage Journal, and other mortgage industry publications. He is also the founder of the #1 mortgage marketing group on Facebook, The Art of Mortgage Marketing.

    Since 2005, Doren has trained thousands of mortgage professionals how to utilize his mortgage marketing secrets to close more deals with less effort, regardless of market conditions.

    In fact, due to his high-impact mortgage marketing solutions (and a whack-load of success stories), Doren was awarded the prestigious “Best Industry Service Provider” award three years in a row at the Canadian Mortgage Awards. Won the BEST INDUSTRY SERVICE award three times in a row.

    Book a call with Doren at mortgagemarketingcoach.com

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    52 mins
  • Data-Driven Mortgage Lead Conversion Strategies w/ Michael McAllister
    Nov 23 2022

    Michael McAllister is the president of EmpowerLO. Empower Funnels is a marketing and technology company based out of Meridian, Idaho that exclusively services mortgage loan officers/mortgage brokers. Their lead generation service is best in class at helping loan officers build their purchase pipeline with high-quality mortgage leads BEFORE they get to a real estate agent.

    Get 30 days free trial when mentioning you were referred to EmpowerLO from this podcast!

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    34 mins
  • Arming Yourself with Unique Value-Add Products
    Oct 27 2022

    Tim Herman is the CEO of UpEquity, a veteran-owned, digital mortgage company that specializes in transforming everyday homebuyers into cash buyers. With two flagship programs, Buy With Cash and Buy Before You Sell, UpEquity is a real estate Power Buyer with a mission to create equal access to the American Dream.

    As a Texas-based mortgage brokerage, UpEquity supports conventional home loans, including jumbo loans and VA loans, and offers competitive rates, exceptionally fast closes, and full transparency in costs and fees. At UpEquity, they believe in a painless mortgage experience, whether you're buying, selling, investing, or refinancing.


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    26 mins
  • Adding Value to Clients with Matt the Mortgage Guy
    Oct 20 2022

    About 30% of #homebuyers are first-time homebuyers and millennials, and they, along with most consumers, find #mortgages complicated and intimidating.

    In this episode, Matt Gougé, a.ka. Matt The Mortgage Guy, shares how he positions himself as the trusted expert by empowering his clients with education and true added value while giving them an enjoyable mortgage experience!

    🎥 Watch the full podcast episode here

    🔄 See Your Conversion Multiplier in Action

    Check Matt's YouTube Channel

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    29 mins
  • We’re Choosing Not to Participate in the Downturn with Matt Muscat
    Sep 22 2022

    Matt Muscat is passionate about great marketing, great people, great food, and great world travel adventures! While earning his bachelor's and master's degrees from Michigan State University he studied the digital side of marketing and has a deep passion for making the complex simple in the world of marketing.

    As the Marketing Director at Treadstone Funding, one of the nation's top boutique mortgage lenders, Matt has had the opportunity to meet professionals in all aspects of residential real estate. He has been able to collaborate on the best methods and practices with some of the top lenders and top real estate professionals in the country and create fantastic ways to leverage specific techniques to increase results for real estate professionals.

    As the Founder/Owner of Maltese Marketing, a boutique digital marketing firm headquartered in Grand Rapids, Matt and his team have served clients in 38 states and 4 countries to help them advance their digital marketing to create tangible results.

    Matt finds great enjoyment in being a professor of digital marketing at a local university and is often available (especially if the location is warm) to speak to groups of all sizes.

    Matt has an amazingly supportive wife and young son who are also his favorite accomplices for trips of all kinds during which they enjoy checking out new and far away restaurants.

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    32 mins
  • Homebuying Supply & Demand with Chris Mitchell
    Sep 16 2022

    Chris Mitchell is a licensed Mortgage Loan Originator (NMLS #1992583) working with buyers with credit scores of 580 and up in all 50 states. Personally licensed in Florida (LO77613) and North Carolina (I-196775).

    Chris is an FHA, VA, Jumbo, and Refinance specialist, Reverse Mortgage (HECM - Home Equity Conversion Mortgage) Certified, and H4P 'Reverse to Purchase' Certified helping buyers buy a home with NO MORTGAGE PAYMENT!

    Chris does lending on new construction and rehabilitation loans with a proven record of strong financial and business modeling abilities. He has 10+ years of progressive success in sales in various industries.

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    32 mins
  • The Power of Tech in the Mortgage Industry with Karl Jacob
    Sep 8 2022

    Karl Jacob is a serial entrepreneur who has been building, advising, and investing in companies for the last 20 years. During his career, Karl has raised 23 rounds of financing from a wide range of investors, including True Ventures, Baseline Ventures, Richard Branson’s Virgin Group, Microsoft, eBay, Integral Partners, Norwest Ventures, Greylock, Benchmark Capital, FT Ventures, Ignition Partners and Vulcan Ventures. Many of Karl’s companies have been successfully acquired, including Dimension X, acquired by Microsoft; Keen/Ingenio, acquired by AT&T; Cloudmark, acquired by ProofPoint; and Coveroo, acquired by Zazzle. Across his various tenures as a start-up CEO, Karl has generated hundreds of millions of dollars in investor returns and up to $150 million in revenue per year. In 2005 he joined Facebook as one of its first advisors and has gone on to advise several other companies. Karl is also a prolific angel investor and mentor for start-up companies including Mayvenn, June, Healthtap, Everlane, Skillshare, Rescale, Memsql, Haven, Shippo and many others. He holds a B.S. in Computer Science from the University of Southern California’s Engineering School, where he sits on its board of counselors.

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    19 mins
  • The Cost of Waiting & Self-Employed Borrowers with Steve Winokur
    Aug 22 2022

    Steven Winokur is the Chief Marketing Officer for Angel Oak’s lending companies and oversees the marketing and branding initiatives for those entities.

    Steven has over 24 years of experience in marketing and branding in both corporate and agency environments. Prior to Angel Oak, Steven was Vice President of Marketing for Buyers Protection Group, a national home warranty/home inspection firm. Prior to that, he was the Assistant Vice President of Marketing and Brand Equity for United Guaranty. For over 10 years prior to that, Steven was a partner in two different brand and marketing communications agencies.

    Steven holds an MBA from Emory University and a B.S. degree from the University of Miami.

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    36 mins