• Multichannel Selling Explained: Expanding to Big & Niche Marketplaces

  • Jan 12 2024
  • Length: 19 mins
  • Podcast
Multichannel Selling Explained: Expanding to Big & Niche Marketplaces  By  cover art

Multichannel Selling Explained: Expanding to Big & Niche Marketplaces

  • Summary

  • Selling online is no longer limited to just your own website. The landscape has evolved, and now it's crucial to have a presence on various platforms, including marketplaces and social media.

    To shed light on this topic, we have invited a special guest, Mayon from Channable, who is an expert in the field of multichannel selling.

    Streamline Product Feeds with Channable

    Product feed management is at the core of Channable. This involves optimizing and transforming product data to ensure it is ready for platforms like Amazon, Google, Facebook, and more.

    With Channable, sellers can easily manage their feeds and adapt their product information according to each platform's requirements.

    Simplify Your Amazon Selling Journey

    For first-time Amazon sellers, the process of launching an Amazon store can be overwhelming.

    Channable simplifies this by allowing sellers to manage basic features within their existing Ecwid store while more complex specifics can be filled in directly within Channable.

    From Amazon to Niche Platforms

    Amazon is a massive marketplace that covers a wide range of product categories, but there are also smaller niche marketplaces specializing in specific industries.

    Platforms like Decathlon, Leroy Merlin, and Wayfair are mentioned as noteworthy options.

    Fulfillment and Shipping Strategies Across Continents

    The discussion then shifts to business owners trying to break into new markets, such as North American merchants targeting Europe.

    Fulfillment becomes a significant consideration, and Amazon's fulfillment network is often leveraged by European merchants selling in the US. 

    Connect Your Ecwid Store to Channable

    The Ecwid and Channable integration provides you with a seamless experience in managing orders, fulfillment, and stock synchronization across different platforms.

    Find Channable in the Ecwid App Market and connect your store to it easily: ecwid.com/apps/featured/channable

    Channable: channable.com

    Ecwid Podcast on Ecwid: www.ecwid.com/blog/podcast

    Ecwid Social Profiles:
    Facebook: www.facebook.com/ecwid
    Instagram: www.instagram.com/ecwid/
    Youtube: www.youtube.com/user/EcwidTeam
    Twitter: twitter.com/ecwid
    Pinterest: www.pinterest.com/ecwid/
    TikTok: www.tiktok.com/@ecwid

    Jesse Ness Social Profiles:
    LinkedIn: www.linkedin.com/in/jesseness/

    Richard “RichE” Otey Social Profiles:
    LinkedIn: www.linkedin.com/in/richardotey/
    Twitter: twitter.com/RichardOtey

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