• Navigating The Retail Sector In Nigeria; Strategies For Success

  • Mar 25 2024
  • Length: 16 mins
  • Podcast

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Navigating The Retail Sector In Nigeria; Strategies For Success

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  • Summary

  • In this discussion, Chidi Okoro provides valuable insights into effectively navigating the intricate landscape of the retail sector in Nigeria. Drawing upon a wealth of practical experience accumulated over three decades, Chidi delves into critical aspects such as Sales and Business Development, Route-to-Market Models, Marketing Operations, and Cross-geographic Strategy Development. His responses are enriched with real-world anecdotes, rendering them not only insightful but also highly applicable. Chidi's perspectives transcend mere theoretical discourse, as they are grounded in substantial and successful experiences. Whether one is an entrepreneur, a seasoned professional, or intrigued by the dynamics of the retail industry, this interview offers a succinct yet comprehensive exploration of the essential elements required to prosper in the dynamic and demanding Nigerian retail landscape.

    https://managementhub.lbs.edu.ng/
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