#074: Have you seen all the digital products selling on the gram and you're keen to get on board?

If you've been thinking this, there's a few things that I want you to consider first.

In this episode, I share:

• The pros and cons of a low cost digital product
• What a signature online course will achieve for you and your brand
• What the best option is for you, right now.

View the shownotes here

Enjoy the episode!

Lou xx

Send me a message!

#073: If you're about to head into your first online course or digital product launch, it can seem like there's an overwhelming list of things you'll need to spend money on.

Don't worry though - because you actually don't need most of it. I'm here to tell you exactly what you do need, and what you can worry about later (if ever!). This goes against what some pro's will tell you though, so get ready.

In this episode, I share:

• The essentials you absolutely need for your first launch and online course
• What investments are just not necessary for your first launch
• Time saving hacks to get you launching faster

To find any of the tools, resources or trainings mentioned in this episode, visit the shownotes here.

Enjoy the episode!

Lou xx

Send me a message!

#072: The true wins from having an online course - the stacking revenue, the customer wins, the testimonials and case studies, the true time and financial freedom - don't get realised by so many. Today, I'm diving into why.

In this episode, I share:

• The big shift I recommend when making your online course plans
• How to really reap the rewards from all that work you put into your first launch
• Things you need to overcome to see the huge success that you see the big players getting with online courses

Enjoy the episode!

Lou xx

Send me a message!

#071: It may feel a little bit crazy to not have your online course available for sale all the time, I hear you! Today's listener q is from someone who wants to live launch, but wants to make sure she's not missing out on sales in between launches.

In this episode, I break down how you can use live launching, but also not miss out on sales that came your way in between times.

In this episode, I share:

• How I successfully sell my online course in between launches
• What elements need to be in place to encourage course sales
• Deciding on whether a live launch or evergreen model is best for you

Find the shownotes here:
https://loublakely.com/live-launch-sales

Enjoy the episode!

Lou xx

Send me a message!

#070: I've recently made the decision to stop offering one on one coaching in my business - despite it currently being my biggest source of revenue.

In this episode, I share why.

You will hear:

• Why everyone thinks that 1:1 coaching is best for them but it’s not always the best for results (from a client perspective)
• Why my journey from 1:1 to group coaching and online courses matters to you
• My plans for the future!

If you want to join the waiting list for my upcoming online course, you can do so here:
https://www.loublakely.co/launch-course-waitlist

Send me a DM on Instagram here:
https://www.instagram.com/loublakely_/

Enjoy the episode!

Lou xx

Send me a message!

#069: A huge part of online course success is making sure your customers achieve success and then naturally become raving fans!

But how do you do that?

It's about setting up the course content in a way that allows your customers to get results. I invited instructional designer Maria Doyle onto the show to discuss HOW to actually do this.

There are so many great tips in this episode if you are wanting to improve the learning experience you're delivering to your students.

In this episode, you will hear:

• Why you must keep your ideal client front and centre when it comes to designing the learning experience.
• We debate on whether or not students can succeed in a self-study situation, and what you can do to help them achieve the outcome.
• A top tip to cut the fluff out of your course content to deliver results in less time - this is gold!

View the shownotes here to access the resources mentioned in this episode:
https://loublakely.com/maria-doyle

Enjoy the episode,
Lou xx

Send me a message!

#068: Preselling your online course before you create it can feel like risky business. But it's actually riskier not to presell. In today's episode, I share simple tactics that are going to help you do it with confidence.

In this episode, you will uncover:

• Simple tips that are going to help ease the discomfort around preselling and make it work well for you AND for your audience.
• If you should share that you're preselling the course with your audience
• Setting up your own systems in advance so that you can create with ease.

Check out Create Your Dream Offer here:
https://loublakely.thrivecart.com/dreamoffer/

Check out the free email series I mention in today's episode:
https://www.loublakely.co/knowledge

View the shownotes here:
https://loublakely.com/presell-online-course

Enjoy the episode!

Lou xx

Send me a message!

#067: It's essential to have a list of people to launch to. But how do you get that without spending months or years on it, and not launching in the meantime? Today I share some tips that are going to fast track this process for you, so you can get your course out there much faster.

In this episode, you will uncover:

• How to fast track the process of growing your email list if you're starting from scratch
• Things to consider when putting together a free lead magnet
• Finding list growth opportunities that are right under your nose.

Check out Create Your Dream Offer here:
https://loublakely.thrivecart.com/dreamoffer/

View the shownotes here:
https://loublakely.com/email-list-jumpstart

Enjoy the episode!

Lou xx

Send me a message!