• Optimizing Paid Search for the Home Services Industry with Logan Bergevin

  • Aug 8 2024
  • Length: 35 mins
  • Podcast

Optimizing Paid Search for the Home Services Industry with Logan Bergevin

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  • Summary

  • Megan Bedford interviews Logan Bergevin, the Director of Search at Camp Digital, about paid search and targeting audiences in the home services industry.

    Discover the importance of showing up on the search engine results page (SERP) and get tips for optimizing pay-per-click campaigns.

    Logan discusses the use of LSAs (Local Services Ads) and PerformanceMAX campaigns for broader audience targeting. He also discusses future trends in digital marketing and the importance of building trust and awareness for local businesses.

    Additional Resources:
    Chad on LinkedIn
    Connect with Logan Bergevin on LinkedIn
    Chad Peterman | CEO | Author
    Peterman Brothers Website
    Connect with Megan Bedford
    Connect with Katie Donovan
    Learn More About CAMP Digital

    Connect with our Sponsor, GoodLeap
    More on PeopleForward Network
    Follow PeopleForward Network on LinkedIn

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