Pelvic PT Rising

By: Nicole Cozean PT DPT WCS & Jesse Cozean
  • Summary

  • Helping pelvic physical therapists improve as clinicians, in their careers or business, and their lives. Hosted by Dr. Nicole Cozean and Jesse Cozean, the founders of PelvicSanity physical therapy and the Pelvic PT Huddle, the podcast explores all aspects of pelvic physical therapy. You'll find the clinical pearls that Dr. Nicole teaches in her continuing education courses, the business and career advice that catapulted PelvicSanity into one of the largest cash-based physical therapy practices in the country, and living life as business owners and pelvic health advocates. And we'll be keeping it 100% real - and having some fun - along the way!
    © 2024 Pelvic PT Rising
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Episodes
  • Paying Your People (Part 2): Bonuses and Profit Sharing
    Oct 17 2024

    Should you be 'bonusing' your employees?

    Generally you'll find bonuses in other fields - lawyers, salespeople, etc. And they can make sense. You're trying to incentivize an employee to work longer or harder with a bonus.

    But that doesn't really track in pelvic health. Do any of us believe a clinician is going to provide better clinical care because they get a bonus?

    Clinicians provide better care when we provide clinical mentorship, onboarding, training, guide their con-ed and spend time with them as mentors. Throwing money at them in the form of a bonus is never going to improve their clinical outcomes or buy-in.

    And bonuses often create resentment if a clinician doesn't earn one, or the amount isn't as high as it was last year. They can be a major profit leak; many business owners who give bonuses don't even know how much their employees are actually making per hour!

    You have to implement metrics that really track performance and then be willing to not give the bonus if your people don't hit it - which is a difficult conversation!

    And it just complicates the whole thing.

    So if you aren't giving bonuses, it's not something we recommend.

    If you are, then decide if it's working! Calculate out what you're actually paying on a per-hour or annual basis including all the bonuses. Decide if it's worth changing in your business right now. If so, it's going to be a difficult conversation, but it might need to happen for the long-term health of the business.

    Accelerator - January Cohort!

    If you're a business owner looking to take things to the next level in 2025, you don't have to go it alone! Our next cohort of the Business Accelerator Program is starting in January.

    We've taken more than 300 pelvic health businesses through this program. They've increased revenue, grown in confidence and begun to enjoy the journey more.

    Whether you're a brand-new business owner or a veteran with multiple employees, this is the program for you! Check it out and apply at www.pelvicptrising.com/accelerator!

    We review every application and get back to you, so we'll answer questions and make sure it's the right fit.

    About Us

    Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country.

    Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 600+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them!



    Get in Touch!

    Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com).

    Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

    Show more Show less
    25 mins
  • When Your Patient Wants to Talk Politics....
    Oct 14 2024

    This 'sode is all about surviving this turbulent political season. It's based on training we give our staff at PelvicSanity about how to navigate an election and patients who are passionate/anxious/fired up about the political environment.

    Let's start with this - talking politics with your patients is never going to go well.

    Even if you're on the 'same team', going back and forth about what the 'other side' is doing is only going to rile both of you up.

    And if you have political disagreements, you aren't going to change anyone's mind. Especially not while your finger is up their butt!

    But with only a handful of days left until an election, it seems almost impossible to avoid this conversations. So how do we navigate them?

    1) Be curious. If your patient brings up politics, be curious. Ask more about whether their family agrees with them. How much political TV or news they are taking in. Whether it's helping or hurting their symptoms or issues.

    2) Have a 'no politics' policy. You can also just be a little more firm with a 'no politics' boundary. You could say something like: "totally respect your opinion, but with things so polarized I think it's best to steer away from politics and focus on your pelvic health. How have your symptoms been this week?"

    3) Shut it down. If your patient says something you feel you can't just let slide - we give an example in the 'sode - it's shutting the conversation down in 1-2 sentences and then immediately redirecting back to them and their care.

    We hope this helps navigate these conversations until the election! Remember, it's not about you - while it's great to hold strong beliefs of your own, people on the 'other side' (whatever that is) deserve great care as well.

    Accelerator - January Cohort!

    If you're a business owner looking to take things to the next level in 2025, you don't have to go it alone! Our next cohort of the Business Accelerator Program is starting in January.

    Whether you're a brand-new business owner or a veteran with multiple employees, this is the program for you! Check it out and apply at www.pelvicptrising.com/accelerator!

    About Us

    Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country.

    Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 600+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them!



    Get in Touch!

    Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com).

    Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

    Show more Show less
    22 mins
  • Paying Your People (Part 1): Salary vs Hourly for Employees
    Oct 10 2024

    In this 4-part series, we're doing a deep dive into how to pay your employees. There's a lot of confusion here, and frankly a lot of bad advice. So we're going to dive in over the next month to clear things up!

    In this 'sode we talk about some things we shouldn't be doing:

    • Paying clinicians as contractors instead of W2 employees
    • Paying a percentage instead of a wage
    • Having complex payment structures
    • Not leaving enough margin for the business

    But the biggest thing we cover is the pros and cons of paying your employees a salary versus paying per patient.

    Salary is most appreciated by our employees. It provides steady income and reduces the number of conversations we have about money. It's also very dangerous for a business that isn't 'full' - there's a huge issue if you're paying a clinician when they aren't working!

    Paying per patient is safer for the business owner. If the clinician isn't working, they aren't making money. But it's more stressful for the clinician with a lot of fluctuation in their weekly schedule (and weekly pay).

    There's a hybrid model as well, which we call "Base +". This guarantees a 'base' per week while still paying per patient. It can help protect the business while also providing more stability for your employees.

    We also talk about the 3 most common mistakes we see and how to avoid them. We hope it helps!

    Accelerator - January Cohort!

    If you're a business owner looking to take things to the next level in 2025, you don't have to go it alone! Our next cohort of the Business Accelerator Program is starting in January.

    We've taken more than 300 pelvic health businesses through this program. They've increased revenue, grown in confidence and begun to enjoy the journey more.

    Whether you're a brand-new business owner or a veteran with multiple employees, this is the program for you! Check it out and apply at www.pelvicptrising.com/accelerator!

    We review every application and get back to you, so we'll answer questions and make sure it's the right fit.

    About Us

    Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country.

    Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 600+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them!

    Get in Touch!

    Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com).

    Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

    Show more Show less
    29 mins

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