In this episode, Leah and Marilyn sit down with Haresh Bajaj, the VP of Product Growth at PLEO, to delve into the evolving landscape of product management. Haresh sheds light on the critical role of product growth, which goes beyond traditional product management by focusing on driving user growth, increasing revenue, and managing cross-functional teams. As the head of the SMB business at PLEO, Haresh shares valuable insights on how product managers can elevate their impact by balancing revenue, costs, and customer experience. This conversation offers a fresh perspective on how product management roles are broadening to encompass the overall success of the business.

Key Takeaways:

• Product growth is more than just product management. It's about driving user growth, revenue, and effectively managing cross-functional teams to ensure business success.
• Product managers need to focus on the big picture. Balancing revenue, cost, and customer experience is essential in today’s product management roles.
• The role of product management is expanding. Product managers are now expected to take on a broader charter, being directly involved in driving the business forward.

Questions for Product Managers:

1. How can you align your product management efforts with broader business goals like revenue growth and cost management?
2. In what ways can you collaborate more effectively with cross-functional teams to drive product and business success?
3. Are you ready to embrace the expanding role of product management and take on a more strategic position within your organization?